According to Baozun's latest financial reports and stock price the company's current Operating Margin is -1.79%. At the end of 2022 the company had an Operating Margin of -6.91%.
The operating margin is a key indicator to assess the profitability of a company. Higher operating margins are generaly better as they show that a company is able to sell its products or services for much more than their production costs. The operating margin is calculated by dividing a company's earnings by its revenue.