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UNITED STATES
SECURITIES AND EXCHANGE COMMISSION
WASHINGTON, D.C. 20549

FORM 10-K

ANNUAL REPORT PURSUANT TO SECTION 13 OR 15(d) OF
THE SECURITIES EXCHANGE ACT OF 1934

FOR THE FISCAL YEAR ENDED DECEMBER 31, 1996 COMMISSION FILE NUMBER 0-8360

IHOP CORP.
(EXACT NAME OF REGISTRANT AS SPECIFIED IN ITS CHARTER)


DELAWARE 95-3038279
(STATE OR OTHER JURISDICTION (I.R.S. EMPLOYER
OF INCORPORATION OR ORGANIZATION) IDENTIFICATION NO.)

525 NORTH BRAND BOULEVARD, GLENDALE, CALIFORNIA 91203-1903
(ADDRESS OF PRINCIPAL EXECUTIVE OFFICES) (ZIP CODE)


REGISTRANT'S TELEPHONE NUMBER, INCLUDING AREA CODE: (818) 240-6055

SECURITIES REGISTERED PURSUANT TO SECTION 12(b) OF THE ACT:

NAME OF EACH EXCHANGE
TITLE OF EACH CLASS ON WHICH REGISTERED
------------------- ---------------------
NONE


SECURITIES REGISTERED PURSUANT TO SECTION 12(g) OF THE ACT:

COMMON STOCK, $.01 PAR VALUE
(TITLE OF CLASS)

Indicate by check mark whether the Registrant (1) has filed all reports
required to be filed by Section 13 or 15(d) of the Securities Exchange Act of
1934 during the preceding 12 months (or for such shorter period that the
Registrant was required to file such reports), and (2) has been subject to
such filing requirements for the past 90 days. Yes [X] No [_]
----- -----

Indicate by check mark if disclosure of delinquent filers pursuant to Item
405 of Regulation S-K is not contained herein, and will not be contained, to
the best of Registrant's knowledge, in definitive proxy or information
statements incorporated by reference in Part III of this Form 10-K or any
amendment to this Form 10-K. [X]

State the aggregate market value of the voting stock held by non-affiliates
of the Registrant as of February 28, 1997: $220 million

Indicate the number of shares outstanding of each of the Registrant's
classes of common stock as of the latest practicable date.

<TABLE>
<CAPTION>
CLASS OUTSTANDING AS OF FEBRUARY 28, 1997
----- -----------------------------------
<S> <C>
Common Stock, $.01 par value 9,518,778
</TABLE>

DOCUMENTS INCORPORATED BY REFERENCE:

Portions of the Proxy Statement for Annual Meeting of Shareholders to be
held on Tuesday, May 13, 1997, (the "1997 Proxy Statement") are incorporated
by reference into Part III.

- -------------------------------------------------------------------------------
- -------------------------------------------------------------------------------
PART I

ITEM 1. BUSINESS.

GENERAL DEVELOPMENT OF BUSINESS

IHOP Corp. and its subsidiaries ("IHOP" or the "Company") develop, operate
and franchise International House of Pancakes restaurants, one of America's
best-known national family restaurant chains. As of December 31, 1996, the
Company had 729 restaurants of which 535 were operated by franchisees, 136 by
area licensees and 58 by the Company. IHOP restaurants are located in 36
states, Canada and Japan.

IHOP restaurants are well known for the treat appeal, quality and variety of
their pancakes, waffles and other breakfast specialties. The restaurants also
offer a wide selection of moderately priced lunch and dinner items in a
comfortable, sit-down environment. A national consumer survey, performed by an
independent restaurant industry publication in 1996, indicates that
approximately 80% of all Americans are familiar with International House of
Pancakes restaurants, making IHOP one of the two top family restaurant chains
in terms of consumer awareness.

The first IHOP restaurant was opened in 1958 in Toluca Lake, California. The
chain grew rapidly during the 1960s. Beginning in the mid-1970s, however, the
Company's predecessor and its parent underwent a series of ownership changes
and growth was constrained as a result of the financial difficulties of the
then parent Company. IHOP Corp. was incorporated under the laws of the State
of Delaware in 1976 and was a publicly held Company from 1976 until 1981. In
May 1987, the Company was acquired by members of management and investors. The
acquisition afforded IHOP the first opportunity in years to invest significant
funds in the business. In July 1991, IHOP completed an initial public offering
of its common stock.

As a result of the Company's improved financial condition, IHOP has been
able to invest in new restaurant development and the remodeling of older
Company-operated restaurants. IHOP-developed restaurant openings have
increased from 16 in 1991 to 40 in 1995 and 45 in 1996. Total restaurant
openings, which includes restaurants developed by franchisees and licensees,
grew from 23 in 1991 to 65 in 1995 and 63 in 1996.

Average sales per restaurant have risen from $845,000 in 1991 to $1,148,000
in 1996 due to both the growth in the number of new, larger restaurants and
increases in comparable average sales per restaurant.

STRATEGY

IHOP's objective is to continue to increase sales and profitability by:

. Adding new restaurants to the IHOP system in accordance with the
Company's restaurant development program;

. Delivering value and service and achieving customer satisfaction by
providing our valued guests with a high quality dining experience;

. Attracting new guests to IHOP through improved advertising and marketing
efforts; and

. Enhancing the performance and image of the chain by remodeling and
updating older restaurants.

Complementing the above strategies is IHOP's continued use of its proven
approach to franchising, which is different from most other restaurant
franchisors. This approach is founded on the franchisees' active involvement
in the day-to-day operations of their respective restaurants. This provides a
quality of management and dedication that, in the view of the Company, is
generally unmatched by salaried employees or passive investors. In addition,
IHOP itself develops most new restaurants prior to franchising them and,
following the franchising of a restaurant, becomes the franchisee's landlord.
This landlord/tenant relationship provides IHOP with enhanced profits and
greater control over the franchise system.

2
RESTAURANT DEVELOPMENT PROGRAM

The Company intends to add restaurants to the IHOP system primarily through
the development of new restaurants in major markets where the Company has a
core customer base. Management believes that by concentrating growth in its
existing markets, the Company will be able to achieve economies of scale with
respect to supervisory, advertising and distribution functions. New
restaurants are developed after a stringent site selection process which is
supervised by senior management.

When opportunities arise for IHOP to acquire a presence in a market or
markets where it does not currently have such a presence, or in order to
augment its presence in an existing market, the Company may acquire non-IHOP
restaurants for conversion to International House of Pancakes restaurants.

Field training teams and new restaurant opening teams provide on-site
instruction to Company and franchised restaurant employees to assist in the
opening of all IHOP restaurants.

New restaurants average approximately 4,500 square feet with about 170 seats
in comparison to the older A-frame restaurants which average approximately
3,000 square feet with 100 seats. The new restaurants also feature larger
kitchens designed to accommodate IHOP's continuing expansion of its lunch and
dinner business and service more efficiently the peak breakfast and brunch
hours on weekends. In 1996 IHOP began entering high-potential smaller markets
with an experimental, reduced size restaurant of approximately 3,900 square
feet and about 132 seats. As of year end 1996, five such restaurants were
open, and management will be monitoring their performance. To the extent
possible, the Company continues to use its familiar blue signature color on
the roof, awnings and other exterior decor of all of its restaurants.

Generally, IHOP will enter into "build to suit" leases pursuant to which the
land and most of the construction costs are provided by the lessor. However,
in many instances, the Company will purchase the land and construct and equip
the building. Where opportunities exist to quickly and economically acquire
non-IHOP restaurants at sites which meet the Company's criteria, the Company
will convert existing restaurants into International House of Pancakes
restaurants, insofar as possible conforming the exterior and interior
appearance and restaurant kitchen to Company specifications.

The cost of developing a restaurant varies based on the size of the
restaurant, regional factors and whether it is a conversion of an existing
restaurant to an International House of Pancakes restaurant or a "ground up"
development on purchased or leased land. Conversions of existing restaurants
can be accomplished more quickly and have generally been less costly than
"ground up" development.

The table below sets forth the average development cost per restaurant in
1996. For leased restaurants, the discounted present value of the lease and
any "key money" have been allocated to land, building and site improvements
and other costs, as appropriate.

<TABLE>
<CAPTION>
AVERAGE
PER RESTAURANT
--------------
<S> <C>
Land....................................................... $ 396,000
Building................................................... 773,000
Equipment.................................................. 333,000
Site improvements and other costs.......................... 131,000
----------
Total.................................................... $1,633,000
==========
</TABLE>

New restaurants developed by the Company and opened in 1994 and 1995 have
realized, on average, sales of $1,439,000 in their first full twelve months of
operation.

A table summarizing IHOP's development and franchising activities for the
past five years is included in Management's Discussion and Analysis of
Financial Condition and Results of Operations which is in the Financial
Information Section beginning on page F-1 of this Annual Report on Form 10-K.

3
CUSTOMER SATISFACTION

IHOP management believes that achieving customer satisfaction by providing
affordable, comfortable dining that features high quality food and attentive
service is critical to the Company's success. Accordingly, IHOP standardizes
the preparation, presentation and service of food, the maintenance and repair
of premises and the dress and conduct of restaurant employees. IHOP continues
to modify its methods of evaluating restaurant performance to provide more
meaningful input and guidance to franchisees and restaurant managers with
respect to improving their operations. In December 1996, the approximate guest
check average per customer in an IHOP restaurant was $5.60.

The International House of Pancakes menu offers a large selection of high
quality products priced to represent good value and appeal to a broad customer
base. There are approximately 100 core menu items. These include a wide
variety of pancakes, waffles and other breakfast specialties, omelets,
chicken, steak and sandwiches. To attract families with children, IHOP has a
Kid's Corner on its menu featuring moderately priced childrens' items such as
IHOP's popular Funny Face Pancake. To attract senior citizens, many
restaurants feature a seniors' menu or offer a seniors' discount on regular
menu items. In response to local tastes, most IHOP restaurants offer regional
specialties that complement the core menu. IHOP actively engages in the
development of new menu items. New products and combinations are tested and
developed in the corporate test kitchen and further tested in a selected
market prior to introduction. New item introductions take place on a regular
basis. All of the new items are designed to augment and complement the
existing menu. The purpose of adding new items is to be responsive to our
guests' needs and requests, and to keep the menu fresh and appealing to our
repeat IHOP restaurant guests.

A cornerstone of the IHOP philosophy is the belief that consistently good
service is a key to building and maintaining customer loyalty. The Company
believes that it must continue to provide strong leadership and support to its
franchisees to ensure the delivery of high quality food and attentive service
to its customers.

Under the direction of the Executive Vice President, Operations and two Area
Vice Presidents, IHOP employs six Regional Directors, thirty-two Operations
Consultants, and thirty support staff to maintain direct relationships with
franchisees and supervise the management of Company-operated restaurants.

Operations Consultants generally visit each of the restaurants within their
respective areas of responsibility at least once a month. Normally twice
annually, an Operations Consultant spends two or more days in each restaurant
to conduct and prepare a comprehensive, written evaluation of every aspect of
its operation and to consult with the franchisee or Company restaurant manager
regarding the restaurant's strengths, weaknesses and areas for improvement.

The regional Company-operated training restaurants provide thorough "hands-
on" training to new employees, franchisees and managers. The Company provides
training crews to assist in opening new IHOP restaurants. IHOP also holds
office and classroom training and seminars on general management issues both
in the Company's training center and in the field.

MARKETING AND ADVERTISING

IHOP's television advertising campaign features actor Cliff Bemis, the
likable, "guy-next-door" spokesperson. Our guests' response to Cliff has been
positive and the Company is continuing to create new Cliff commercials. The
television commercials use low-key humor to feature a variety of quality
meals, with table service, in an attractive setting and at an attractive
price. The interior restaurant shots are filmed in IHOP's newer, larger
restaurants to illustrate the light and attractive new look found in the new
restaurants and many of the older restaurants which have been remodeled. The
campaign also features the slogan, "Any Time's A Good Time For Breakfast At
IHOP."

The Company's advertising expenditures in 1996, 1995, and 1994 were $20.5
million, $18.0 million, $16.0 million, respectively. The majority of those
expenditures were for media purchased through local

4
advertising cooperatives consisting of geographically proximate franchisee and
Company-operated restaurants. In addition to television advertising, IHOP
encourages local area marketing by its franchisees. These marketing programs
include discounts and specials in an effort to increase customer traffic and
encourage repeat business.

REMODELING AND REFRANCHISING PROGRAM

In the past five years, IHOP has remodeled and updated approximately 48 then
Company-operated restaurants at an average cost per restaurant of
approximately $102,000. Management believes that from 1991 through 1995,
average sales in remodeled Company-operated restaurants increased
approximately 16.5% in the twelve months subsequent to the remodeling. IHOP
intends to continue this remodeling program with respect to Company-operated
restaurants on an ongoing basis to facilitate the refranchising of these
restaurants and to enhance the chain's image and maintain and expand its
customer base.

Restaurants reacquired by IHOP are usually underperforming as a result of
having been poorly operated, physically neglected and/or badly staffed. When a
restaurant enters the pool of Company-operated restaurants as a result of
negotiation or franchisee default, IHOP begins a multi-step rehabilitation
program for that restaurant. Such restaurants are physically rehabilitated by
IHOP. IHOP also hires and trains the restaurant staff. The Company then
implements new marketing and operations programs designed to regain the
business of former guests and attract new patrons. After a restaurant has been
rehabilitated and its sales volume reaches acceptable levels, the restaurant
is refranchised to a qualified franchisee. In the past five years, IHOP
reacquired a total of 44 restaurants from franchisees. In those same years,
restaurants that were refranchised totaled 46.

IHOP also requires most of its franchisees, and strongly encourages all of
its franchisees, to periodically remodel their restaurants. 163 restaurants
have been remodeled by franchisees in the past five years. Of the Company's
535 franchise agreements in place at December 31, 1996, 458 require
franchisees to remodel, upgrade and refurbish their restaurants to comply with
existing Company standards every five years. All franchise agreements executed
since 1982 contain this provision.

FRANCHISE SYSTEM

IHOP's approach to franchising differs from that of most of its food service
competitors and franchisors where the franchisee pays a modest initial fee and
uses his own capital to develop a restaurant and fund working capital needs.
IHOP approaches franchising from a management perspective. IHOP generally (i)
identifies the site for the new restaurant, (ii) purchases the site or leases
it from a third party, (iii) builds the restaurant and equips it with all
required equipment, (iv) selects the franchisee and trains the franchisee and
supervisory personnel who will run the restaurant, (v) finances the purchase
of the franchise, (vi) leases the restaurant and equipment to the franchisee
and (vii) provides continuing support with respect to operations, marketing
and new product development. Although IHOP incurs substantial obligations in
the development, franchising and start-up operations of a new restaurant, its
involvement in such development allows the Company to command a substantial
franchise and development fee. In addition, IHOP derives income from the
partial financing of the franchise and development fee and from the leasing of
property and equipment to franchisees. IHOP's involvement in site selection
and development, the training and supervising of franchisees, as well as its
control over restaurant property, products and services, are an integral part
of the Company's operating philosophy.

IHOP franchisees are predominately owner/operators, not passive investors. A
franchisee's active involvement in the day-to-day management of a restaurant
provides a quality of management and dedication that, in the view of the
Company, is generally unmatched by salaried employees or passive investors. In
addition, a majority of new restaurants are franchised to current franchisees
or restaurant managers who already understand IHOP's approach to the
restaurant business. The majority of franchisees own one restaurant and only
eight franchisees (excluding area licensees) currently own in excess of six
restaurants. In the past five years, sales to existing franchisees and IHOP
employees, or their immediate families, constituted approximately 85% of
franchise sales transactions. The Company believes that its ongoing training
and support programs for franchisees, coupled with channels for franchisee
feedback, result in a healthy exchange of information. This, in turn,
contributes to the good and stable relations IHOP generally enjoys with its
franchisees.

5
IHOP's franchise agreements generally require the payment of an initial
franchise and development fee of approximately $200,000 to $350,000 for a
newly developed restaurant (depending on the site), of which approximately 20%
is initially paid in cash. The balance of the initial franchise and
development fee is financed by the Company over five to eight years. IHOP also
receives continuing revenues from the franchisee: a royalty fee usually equal
to 4.5% of a franchisee's sales; income from the leasing of the restaurant and
related equipment; revenue from the sale of certain proprietary products; a
local advertising fee equal to 2% of a franchisee's sales which is usually
paid to a local advertising cooperative; and a national advertising fee equal
to 1% of a franchisee's sales.

IHOP also makes available to its experienced franchisees a Franchise
Investor Program wherein a franchisee directly acquires, constructs and equips
an International House of Pancakes restaurant, subject to IHOP's approval of
the location. In the Franchise Investor Program, the initial franchise fee is
$50,000 and continuing revenues include a royalty fee equal to 4.5% of a
franchisee's sales; revenue from the sale of certain proprietary products; a
local advertising fee equal to 2% of a franchisee's sales which is usually
paid to a local advertising cooperative; and a national advertising fee equal
to 1% of a franchisee's sales.

AREA LICENSE ARRANGEMENTS

All International House of Pancakes restaurants in Florida have been
developed and operated or sub-franchised by a corporation which acquired long-
term area development rights from the Company's predecessor, which include
rights to the southern-most counties in Georgia. IHOP is paid a royalty of 1%
of sales and receives advertising fees of 0.25% of sales. The Company also
derives revenue from the sale of proprietary products such as pancake mixes to
the Florida licensee.

In 1978, area rights for Japan were granted pursuant to an area licensing
arrangement with a Japanese corporation. IHOP is paid a royalty of between
0.5% and 1% of sales and derives a modest profit from the sale of proprietary
pancake mixes to the Japanese licensee.

An area license for the Province of British Columbia, Canada, was granted in
1986 to an individual who had already acquired two IHOP franchises in British
Columbia. The Company is paid a royalty of 2% of sales, receives advertising
fees of 0.25% of sales and derives revenue from the sale of proprietary
products such as pancake mixes. Restaurants operated under this area license
are reported as franchise operations by the Company.

IHOP management believes that area licensing arrangements will continue to
be selectively used for both domestic and international expansion into areas
where neither the Company nor investor program franchisees are likely to
develop International House of Pancakes restaurants.

COMPANY-OPERATED RESTAURANTS

The pool of Company-operated restaurants consists of those restaurants
newly-developed by the Company which have not yet been franchised and those
restaurants reacquired by the Company through negotiation or franchisee
default. The relative number and identity of restaurants in each group within
the pool, and the total number of restaurants in the pool, varies from time to
time as IHOP develops new restaurants, reacquires franchised restaurants and
franchises new and reacquired restaurants. Those restaurants that the Company
repossesses typically require investment in remodeling and rehabilitation by
the Company before being refranchised and may remain in the pool for a
substantial period of time. As a consequence of this adverse selection
process, some Company-operated restaurants may incur operating losses during
the period of their rehabilitation.

PURCHASING

To minimize costs, achieve economies of scale, and ensure food quality and
consistency, IHOP has set up informal purchasing cooperatives among
franchisees to negotiate bulk orders of food products. IHOP has also

6
entered into long-term supply contracts for various products, including
pancake mixes, coffee, soft drinks and juices, to ensure the availability of
quality products at competitive prices.

COMPETITION AND MARKETS

The restaurant business is highly competitive and is affected by, among
other things, changes in eating habits and preferences, local, regional and
national economic conditions, population trends and traffic patterns. The
principal bases of competition in the industry are the quality and price of
the food products served. Additionally, restaurant location, quality and speed
of service, advertising, name identification and attractiveness of facilities
are also important. The acquisition of sites is highly competitive as well,
with IHOP often competing with other restaurant chains and retail businesses
for suitable sites for the development of new restaurants.

The current structure of the U.S. restaurant and institutional food service
market is characterized by differentiated chains competing within their
segments against each other and local, single-outlet operators. Food service
chains in the United States include the following segments: quick-service
sandwich, chicken, pizza, family restaurant, dinner house, grill-buffet, hotel
restaurant and contract/catering. Information published in 1996 by an industry
trade publication ranked IHOP tied for 36th out of the top 100 chains based on
estimated fiscal 1995 system-wide food service sales in the United States. The
same publication included twelve family restaurant chains in its top 100
chains, and IHOP ranked tied for fourth in this segment.

TRADEMARKS AND SERVICE MARKS

The Company has registered "International House of Pancakes," "IHOP" and
variations of each, as well as other trademarks and service marks, including
"Any Time's A Good Time For Breakfast At IHOP," "The Home of the Never Empty
Coffee Pot" and "Good Things Cookin', Breakfast, Lunch & Dinner" with the
United States Patent and Trademark Office. IHOP also registers new trademarks
and service marks from time to time. The Company is not aware of any
infringing uses that could materially affect its business or any prior claim
to these marks that would prevent IHOP from using or licensing the use thereof
for restaurants in any area of the United States. The Company has registered
its trademarks and service marks and variations thereof in Japan and Canada
for use by current licensees and, where feasible and appropriate, registers
its trademarks and service marks in other nations for future use. The
Company's current registered trademarks and service marks will expire, unless
renewed, at various dates from 1997 to 2013. IHOP routinely applies to renew
its active trademarks and service marks prior to their expiration.

SEASONALITY

IHOP's business, like that of most restaurants, is seasonal in that
restaurants generally experience greater customer traffic and sales in the
warmer months and during the Thanksgiving and Christmas seasons.

GOVERNMENT REGULATION

IHOP is subject to various federal, state and local laws affecting its
business as well as a variety of regulatory provisions relating to zoning of
restaurant sites, sanitation, health and safety. As a franchisor, the Company
is subject to state and federal laws regulating various aspects of franchise
operations and sales. Those laws impose registration and disclosure
requirements on franchisors in the offer and sale of franchises and, in
certain cases, also apply substantive standards to the relationship between
franchisor and franchisee, including primarily default, termination and non-
renewal of franchises.

Various federal and state labor laws govern IHOP's relationships with its
employees, including such matters as minimum wage requirements, overtime and
other working conditions. Environmental requirements have not had a material
effect on the operations of the Company or those of its franchisees.
Significant additional government-imposed increases in minimum wages, paid
leaves of absence, mandated health benefits or increased tax reporting and tax
payment requirements in respect to employees who receive gratuities could,
however, be

7
detrimental to the economic viability of franchisee-operated and Company-
operated International House of Pancakes restaurants.

EMPLOYEES

At December 31, 1996, the Company employed approximately 2,020 persons, of
whom 214 were full-time, non-restaurant, corporate personnel. The Company
considers relations with its employees to be satisfactory.

8
ITEM 2. PROPERTIES.

The table below shows the location and status of the 729 IHOP restaurants in
operation as of December 31, 1996:

<TABLE>
<CAPTION>
AREA
LOCATION FRANCHISE COMPANY LICENSE TOTAL
-------- --------- ------- ------- -----
<S> <C> <C> <C> <C>
UNITED STATES
Alabama.................................. 2 1 3
Arizona.................................. 12 12
Arkansas................................. 2 2
California............................... 138 17 155
Colorado................................. 16 16
Connecticut.............................. 6 6
Delaware................................. 1 1
Florida.................................. 102 102
Georgia.................................. 28 1 1 30
Hawaii................................... 2 2
Idaho.................................... 1 1
Illinois................................. 27 10 37
Indiana.................................. 6 6
Kansas................................... 2 1 3
Maine.................................... 1 1
Maryland................................. 22 1 23
Massachusetts............................ 18 18
Michigan................................. 9 9
Mississippi.............................. 4 4
Missouri................................. 9 9
Nevada................................... 9 3 12
New Hampshire............................ 1 1
New Jersey............................... 25 25
New Mexico............................... 7 7
New York................................. 30 2 32
North Carolina........................... 15 15
Oklahoma................................. 1 1
Oregon................................... 5 10 15
Pennsylvania............................. 9 2 11
Rhode Island............................. 1 1 2
South Carolina........................... 7 7
Tennessee................................ 7 7
Texas.................................... 76 76
Virginia................................. 12 12
Washington............................... 12 7 19
Wisconsin................................ 3 1 4
INTERNATIONAL
Canada (1)............................... 10 10
Japan.................................... 33 33
--- --- --- ---
535 58 136 729
=== === === ===
</TABLE>
- --------
(1) The Company reports restaurants in Canada as franchise restaurants although
the ten restaurants are operated under an area license agreement.

9
As of December 31, 1996, of the 58 Company-operated restaurants, 6 were
located on Company-owned sites and 52 were located on Company-leased sites; of
the 535 franchisee-operated restaurants, 37 were located on Company-owned
sites, 404 were located on Company-leased sites and 94 were located on sites
owned or leased by franchisees; and all of the restaurants operated by area
licensees were located on sites owned or leased by area licensees.

IHOP's leases with its landlords generally provide for an initial term of 15
to 25 years, with most having one or more five-year renewal options in favor
of the Company. The leases typically provide for payment of rentals in an
amount equal to the greater of a fixed amount or a specified percentage of
gross sales and for payment by IHOP of taxes, insurance premiums, maintenance
expenses and certain other costs. Historically, IHOP generally has been
successful at renewing those leases that expire without further renewal
options. However, from time to time the Company chooses not to renew a lease
or is unsuccessful in negotiating satisfactory renewal terms, and, as a
result, the restaurant is closed and possession returned to the landlord.

IHOP leases its principal corporate offices in Glendale, California under a
lease having a remaining term of approximately four years with two five-year
options to renew. The Company also leases regional offices in Lyndhurst, New
Jersey; Norcross, Georgia; Lombard, Illinois; Dallas, Texas; Tualatin, Oregon
and Sylmar, California. The Sylmar office also houses the Company's Purchasing
and Product Development Departments, which includes a warehouse facility of
approximately 6,200 square feet and a test kitchen.

ITEM 3. LEGAL PROCEEDINGS.

The Company is subject to various claims and legal actions which arise in
the ordinary course of business. The Company believes such claims and legal
actions, individually or in the aggregate, will not have a material adverse
effect on the business or financial condition of the Company.

ITEM 4. SUBMISSION OF MATTERS TO A VOTE OF SECURITY HOLDERS.

There were no matters submitted to a vote of security holders during the
fourth quarter of the fiscal year covered by this report.

PART II

ITEM 5. MARKET FOR THE REGISTRANT'S COMMON EQUITY AND RELATED STOCKHOLDER
MATTERS.

The Company's common stock began trading on the Nasdaq National Market on
July 12, 1991 under the symbol "IHOP". As of January 31, 1997, there were
approximately 2,200 shareholders, including shareholders whose shares are held
in street name.

The following table sets forth the high and low prices of the stock as
reported by the Nasdaq National Market.

<TABLE>
<CAPTION>
QUARTER ENDED HIGH LOW QUARTER ENDED HIGH LOW
------------- ------- ------- ------------- ------- -------
<S> <C> <C> <C> <C> <C>
March 31, 1996................. $27 1/8 $21 1/2 March 31, 1995................. $29 3/4 $24
June 30, 1996.................. 29 7/8 25 June 30, 1995.................. 30 1/2 21 1/2
September 30, 1996............. 27 1/8 22 September 30, 1995............. 29 24 1/2
December 31, 1996.............. 26 1/4 19 1/4 December 31, 1995.............. 26 1/2 20 1/2
</TABLE>

The Company has not paid any dividends on its Common Stock in the last five
years and has no plans to do so in 1997. Any future determination to declare
dividends will depend on the Company's earnings, financial condition, cash
requirements, future prospects and other factors deemed relevant by the
Company's Board of Directors. The purchase agreements governing the Company's
7.79% senior notes, its 7.42% senior notes, and

10
its credit agreement with its bank limit the amount of retained earnings
available for dividends and investments. At December 31, 1996, approximately
$25 million of retained earnings was free of restriction as to distribution as
dividends.

ITEM 6. SELECTED FINANCIAL DATA.

Certain selected financial data for each of the five years ended December
31, 1996 is contained under the caption "Five Year Financial Summary" in the
Financial Information Section beginning on page F-1 of this Annual Report on
Form 10-K.

ITEM 7. MANAGEMENT'S DISCUSSION AND ANALYSIS OF FINANCIAL CONDITION AND
RESULTS OF OPERATION.

A discussion of the Company's financial condition, changes in financial
condition and results of operations is contained under the caption
"Management's Discussion and Analysis of Financial Condition and Results of
Operations" in the Financial Information Section beginning on page F-1 of this
Annual Report on Form 10-K.

ITEM 8. FINANCIAL STATEMENTS AND SUPPLEMENTARY DATA.

The consolidated balance sheets of IHOP Corp. and Subsidiaries as of
December 31, 1996 and 1995, and the related consolidated statements of
operations, shareholders' equity and cash flows for each of the three years in
the period ended December 31, 1996, together with the related notes and the
report of Coopers & Lybrand L.L.P., independent accountants, are contained in
the Financial Information Section beginning on page F-1 of this Annual Report
on Form 10-K.

ITEM 9. CHANGES IN AND DISAGREEMENTS WITH ACCOUNTANTS ON ACCOUNTING AND
FINANCIAL DISCLOSURE.

None.

PART III

ITEM 10. DIRECTORS AND EXECUTIVE OFFICERS OF THE REGISTRANT.

Information appearing under the captions "Information Concerning Nominees
and Members of the Board of Directors," "Executive Officers of the Company"
and "Compliance with Section 16(a) of the Securities Exchange Act" contained
in the 1997 Proxy Statement is incorporated herein by reference.

ITEM 11. EXECUTIVE COMPENSATION.

Information appearing under the captions "Executive Compensation--Summary of
Compensation," "Executive Compensation--Stock Options and Stock Appreciation
Rights" and "Executive Officers of the Company--Employment Agreements"
contained in the 1997 Proxy Statement is incorporated herein by reference.

ITEM 12. SECURITY OWNERSHIP OF CERTAIN BENEFICIAL OWNERS AND MANAGEMENT.

Information appearing under the caption "Security Ownership of Certain
Beneficial Owners and Management" contained in the 1997 Proxy Statement is
incorporated herein by reference.

ITEM 13. CERTAIN RELATIONSHIPS AND RELATED TRANSACTIONS.

Information appearing under the caption "Certain Relationships and Related
Transactions" contained in the 1997 Proxy Statement is incorporated herein by
reference.

11
PART IV

ITEM 14. EXHIBITS, FINANCIAL STATEMENT SCHEDULES, AND REPORTS ON FORM 8-K.

(a)(1)Consolidated Financial Statements

The following documents are contained in the Financial Information
Section beginning on page F-1 of this Annual Report on Form 10-K:

Consolidated Balance Sheets as of December 31, 1996 and 1995.

Consolidated Statements of Operations for each of the three years in the
period ended December 31, 1996.

Consolidated Statement of Shareholders' Equity for each of the three
years in the period ended December 31, 1996.

Consolidated Statements of Cash Flows for each of the three years in the
period ended December 31, 1996.

Notes to the Consolidated Financial Statements.

Report of Independent Accountants.

(2)Financial Statement Schedules

All schedules are omitted because they are not applicable or the required
information is shown in the consolidated financial statements or notes
thereto.

(3)Exhibits

Exhibits not incorporated by reference are filed herewith. The remainder
of the exhibits have heretofore been filed with the Commission and are
incorporated herein by reference. Management contracts or compensatory
plans or arrangements are marked with an asterisk.

<TABLE>
<C> <S>
3.1 Certificate of Incorporation of IHOP Corp. Exhibit 3.1 to Form
10-K for the fiscal year ended December 31, 1991, Commission
file number 0-8360, (the "1991 Form 10-K") is hereby
incorporated by reference.
3.2 Bylaws of IHOP Corp. Exhibit 3.2 to Registration Statement on
Form S-1 No. 33-40431 is hereby incorporated by reference.
4.1 Senior Note Purchase Agreement, dated as of November 19, 1992,
among IHOP Corp., International House of Pancakes, Inc.
("IHOP, Inc.") and Mutual Life Insurance Company of New York
and other purchasers. Exhibit 10.2 to the 1992 Form 10-K is
hereby incorporated by reference.
4.2 First Amendment to Senior Note Purchase Agreement, dated as of
November 1, 1996, among IHOP Corp., IHOP Inc., and Mutual Life
Insurance Company of New York and other purchasers.
4.3 $10,000,000 Letter Agreement among IHOP, Inc., IHOP Corp. and
Continental Bank, N.A., dated as of June 30, 1995. Exhibit
10.2 to the 1993 Form 10-K is hereby incorporated by
reference.
4.4 First Amendment to Letter Agreement, dated as of December 31,
1995, among IHOP, Inc., IHOP Corp. and Bank of America
Illinois (successor by merger to Continental Bank, N.A.).
Exhibit 4.3 to the 1994 Form 10-K is hereby incorporated by
reference.
4.5 Second Amendment to Letter Agreement, dated as of February 5,
1996, among IHOP, Inc., IHOP Corp. and Bank of America
Illinois. Exhibit 4.4 to the 1995 Form 10-K is hereby
incorporated by reference.
</TABLE>


12
<TABLE>
<C> <S>
4.6 Third Amendment to Letter Agreement, dated as of September 3,
1996, among IHOP, Inc., IHOP Corp. and Bank of America
Illinois.
4.7 Fourth Amendment to Letter Agreement, dated as of November 1,
1996, among IHOP, Inc., IHOP Corp. and Bank of America
Illinois.
4.8 Senior Note Purchase Agreement, dated as of November 1, 1996,
among IHOP, Inc., IHOP Corp. and Jackson National Life
Insurance Company and other purchasers.
*10.1 IHOP Corp. Executive Incentive Plan effective January 1, 1997.
*10.2 Incentive Appreciation Plan. Exhibit 10.23 to Registration
Statement on Form S-1 No. 33-40431 is hereby incorporated by
reference.
*10.3 Amendment No. 1 to Incentive Appreciation Plan. Exhibit 10.36
to Registration Statement on Form S-1 No. 33-40431 is hereby
incorporated by reference.
*10.4 IHOP Corp. 1991 Stock Incentive Plan as Amended and Restated
February 23, 1994. Exhibit B to the 1994 Proxy Statement is
hereby incorporated by reference.
10.5 IHOP Corp. 1994 Stock Option Plan for Non-Employee Directors.
Exhibit A to 1994 Proxy Statement is hereby incorporated by
reference.
*10.6 Employment Agreement between the Company and Rand Michael
Ferris.
*10.7 Employment Agreement between the Company and Susan Henderson-
Hernandez.
*10.8 Employment Agreement between the Company and Richard K.
Herzer.
*10.9 Employment Agreement between the Company and Dennis M.
Leifheit.
*10.10 Employment Agreement between the Company and Naomi K. Shively.
*10.11 Employment Agreement between the Company and Frederick G.
Silny.
*10.12 Employment Agreement between the Company and Anna G. Ulvan.
*10.13 Employment Agreement between the Company and Mark D.
Weisberger.
10.14 Area Franchise Agreement, effective as of May 5, 1988, by and
between IHOP, Inc. and FMS Management Systems, Inc. Exhibit
10.31 to Registration Statement on Form S-1 No. 33-40431 is
hereby incorporated by reference.
10.15 International House of Pancakes Employee Stock Ownership Plan
as Amended and Restated as of July 12, 1991 ("the ESOP").
Exhibit 10.35 to the 1991 Form 10-K is hereby incorporated by
reference.
10.16 Amendment No. 1 to the ESOP. Exhibit 10.36 to the 1991 Form
10-K is hereby incorporated by reference.
10.17 Amendment No. 2 to the ESOP. Exhibit 10.19 to the 1993 Form
10-K is hereby incorporated by reference.
10.18 Amendment No. 3 to the ESOP. Exhibit 10 to the Form 10-Q for
the quarterly period ended September 30, 1996 is hereby
incorporated by reference.
10.19 International House of Pancakes Employee Stock Ownership Trust
Agreement between the Company and Chemical Bank. Exhibit 10.17
to the 1994 Form 10-K is hereby incorporated by reference.
</TABLE>


13
<TABLE>
<C> <S>
11.0 Statement Regarding Computation of Per Share Earnings.
22.0 Subsidiaries of the Company. Exhibit 22.0 to the 1994 Form 10-
K is hereby incorporated by reference.
23.0 Consent of Coopers & Lybrand L.L.P.
27.0 Financial Data Schedule
</TABLE>

(b) No reports on Form 8-K were filed during the quarter ended December 31,
1996.

(c) The exhibits described above in Item 14(a)(3) are incorporated herein by
reference.

(d) Information regarding schedules described above in Item 14(a)(2) is
incorporated herein by reference.


14
FINANCIAL INFORMATION SECTION

IHOP CORP. AND SUBSIDIARIES

<TABLE>
<CAPTION>
PAGE
----
<S> <C>
Five-Year Financial Summary............................................... F-2
Management's Discussion and Analysis of Financial Condition and Results of
Operations............................................................... F-3
Consolidated Balance Sheets............................................... F-9
Consolidated Statements of Operations..................................... F-10
Consolidated Statement of Shareholders' Equity............................ F-11
Consolidated Statements of Cash Flows..................................... F-12
Notes to the Consolidated Financial Statements............................ F-13
Report of Independent Accountants......................................... F-22
</TABLE>

F-1
IHOP CORP. AND SUBSIDIARIES

FIVE-YEAR FINANCIAL SUMMARY

<TABLE>
<CAPTION>
YEAR ENDED DECEMBER 31,
--------------------------------------------------
1996 1995 1994 1993 1992
-------- -------- -------- -------- --------
(IN THOUSANDS, EXCEPT PER SHARE AMOUNTS)
<S> <C> <C> <C> <C> <C>
INCOME STATEMENT DATA
Revenues
Franchise operations... $102,368 $ 93,039 $ 83,868 $ 71,451 $ 61,178
Company operations..... 53,677 43,001 40,732 47,557 38,204
Other.................. 34,051 28,283 25,394 23,537 14,569
-------- -------- -------- -------- --------
Total revenues....... 190,096 164,323 149,994 142,545 113,951
-------- -------- -------- -------- --------
Costs and expenses
Franchise operations... 47,104 43,519 39,733 33,775 28,164
Company operations..... 50,852 41,621 37,507 43,791 35,301
Field, corporate and
administrative........ 26,052 22,193 21,967 21,004 18,637
Depreciation and
amortization.......... 8,279 6,918 6,382 5,738 5,014
Interest............... 11,691 8,873 6,805 5,641 4,762
Other.................. 15,367 13,698 12,616 11,480 7,269
Severance charges...... -- 800 -- -- --
Nonrecurring charge.... -- -- -- 2,500 --
-------- -------- -------- -------- --------
Total costs and
expenses............ 159,345 137,622 125,010 123,929 99,147
-------- -------- -------- -------- --------
Income before income
taxes and
extraordinary item..... $ 30,751 $ 26,701(a) $ 24,984 $ 18,616(b) $ 14,804
-------- -------- -------- -------- --------
Net income............... $ 18,604 $ 16,154(a) $ 15,115 $ 10,733(b) $ 7,931(c)
======== ======== ======== ======== ========
Net income per common and
common equivalent share. $ 1.95 $ 1.70(a) $ 1.60 $ 1.15(b) $ .89(c)
======== ======== ======== ======== ========
Weighted average common
and common equivalent
shares outstanding...... 9,523 9,488 9,444 9,310 8,945
======== ======== ======== ======== ========
BALANCE SHEET DATA (END
OF PERIOD)
Cash and cash
equivalents........... $ 8,658 $ 3,860 $ 2,036 $ 1,179 $ 5,658
Property and equipment,
net................... 120,854 87,795 69,550 63,083 52,066
Total assets........... 328,889 252,057 202,553 168,657 142,002
Long-term debt......... 58,564 30,584 34,855 36,981 33,039
Capital lease
obligations........... 81,543 61,836 43,180 29,424 20,790
Shareholders' equity
(d)................... 129,357 108,297 88,299 71,178 57,992
</TABLE>
- --------
(a) Includes severance charges associated with a realignment of
responsibilities in the Company's restaurant operations, restaurant
development and purchasing functions of $800,000, or $484,000 net of
income tax benefit, or $.05 per share.

(b) Includes a nonrecurring charge unrelated to the Company's prior or ongoing
restaurant and franchising activities pertaining to litigation of
$2,500,000, or $1,440,000 net of income tax benefit, or $.16 per share.

(c) Includes an extraordinary charge of $833,000, net of income tax benefit,
or $.09 per share, due to costs associated with the early extinguishment
of long-term debt.

(d) The Company has not paid any dividends on its common stock in the last
five years and has no plans to do so in 1997. Any future determination to
declare dividends will depend on the Company's earnings, financial
condition, cash requirements, future prospects and other factors deemed
relevant by the Company's Board of Directors.

F-2
MANAGEMENT'S DISCUSSION AND ANALYSIS OF
FINANCIAL CONDITION AND RESULTS OF OPERATIONS

GENERAL

IHOP's revenues are recorded in three categories: (i) Franchise Operations,
which includes payments from franchisees of rents, royalties and advertising
fees, proceeds from the sale of proprietary products to distributors and
franchisees, interest income received in connection with the financing of
franchise and development fees and equipment sales, and payments from area
licensees of royalties and advertising fees (except for restaurants in Japan
from which the Company does not receive advertising fees); (ii) Company
Operations, which consists of retail sales at Company-operated restaurants;
and (iii) Other Revenues, which consists primarily of sales of franchises and
equipment and interest income received from direct financing leases on
franchised restaurant buildings.

Revenues from sales of franchises and equipment and their associated costs
of sales are affected by the mix and number of restaurants franchised, as
follows: (i) restaurants newly developed by IHOP normally sell for a franchise
fee of $200,000 to $350,000, have little if any franchise cost of sales and
have equipment in excess of $300,000 that is usually sold at about break-even;
(ii) restaurants developed by franchisees normally sell for a franchise fee of
$50,000, have minor associated franchise cost of sales and do not include an
equipment sale; and (iii) previously reacquired franchises normally sell for a
franchise fee of $100,000 to $300,000, include an equipment sale, and may have
substantial costs of sales associated with both the franchise and the
equipment. The timing of sales of franchises is affected by the timing of new
restaurant openings and the number of restaurants in the Company's "inventory"
of restaurants that are available for refranchising.

IHOP reports separately those expenses that are attributable to franchise
operations and Company operations. Certain expenses, such as those recorded
under field, corporate and administrative, depreciation and amortization, and
interest, relate to both franchise operations and Company operations. Other
expenses consist primarily of IHOP's investment in restaurants and equipment
which are sold as franchises.

IHOP's results of operations are impacted by the timing of additions of new
restaurants, and by the timing of the franchising of those restaurants. When a
restaurant is franchised, IHOP no longer includes in revenues the retail sales
from such restaurant, but receives a one-time franchise and development fee,
periodic interest on the portion of such fee financed by the Company and
recurring payments from franchisees described above and recorded under
franchise operations.

F-3
RESULTS OF OPERATIONS

The following table sets forth certain operating data for IHOP restaurants.

<TABLE>
<CAPTION>
YEAR ENDED DECEMBER 31,
-----------------------------
1996 1995 1994
-------- -------- --------
(DOLLARS IN THOUSANDS)
<S> <C> <C> <C>
Restaurant Data
Effective restaurants(a)
Franchise..................................... 503 463 422
Company....................................... 57 49 48
Area license.................................. 134 127 118
-------- -------- --------
Total........................................ 694 639 588
======== ======== ========
System-wide
Sales(b)....................................... $796,555 $714,910 $631,291
Percent increase.............................. 11.4% 13.2% 14.4%
Average sales per effective restaurant......... $ 1,148 $ 1,119 $ 1,074
Percent increase.............................. 2.6% 4.2% 6.7%
Comparable average sales per restaurant(c)..... $ 1,174 $ 1,120 $ 1,084
Percent increase.............................. 1.7% 0.9% 3.6%
Franchise
Sales.......................................... $622,969 $548,784 $483,457
Percent increase.............................. 13.5% 13.5% 18.7%
Average sales per effective restaurant......... $ 1,239 $ 1,185 $ 1,146
Percent increase.............................. 4.6% 3.4% 6.6%
Comparable average sales per restaurant(c)..... $ 1,207 $ 1,159 $ 1,124
Percent increase.............................. 1.7% 0.9% 3.9%
Company
Sales.......................................... $ 53,677 $ 43,001 $ 40,732
Percent change................................ 24.8% 5.6% (14.4)%
Average sales per effective restaurant......... $ 942 $ 878 $ 849
Percent change................................ 7.3% 3.4% (1.8)%
Area License
Sales.......................................... $119,909 $123,125 $107,102
Percent change................................ (2.6)% 15.0% 10.6%
Average sales per effective restaurant......... $ 895 $ 969 $ 908
Percent change................................ (7.6)% 6.7% 6.8%
</TABLE>
- --------
(a) "Effective restaurants" are the number of restaurants in a given fiscal
period adjusted to account for restaurants open only a portion of the
period.

(b) "System-wide sales" are retail sales of franchisees, area licensees and
Company-operated restaurants, as reported to the Company.

(c) "Comparable average sales" reflect sales for restaurants that are operated
for the entire fiscal period in which they are being compared. Comparable
average sales do not include data on restaurants located in Florida and
Japan.

F-4
The following table summarizes the Company's restaurant development and
franchising activity:

<TABLE>
<CAPTION>
1996 1995 1994 1993 1992
---- ---- ---- ---- ----
<S> <C> <C> <C> <C> <C>
RESTAURANT DEVELOPMENT ACTIVITY(A)
IHOP -- beginning of year..................... 678 620 572 530 499
New openings
IHOP-developed.............................. 45 40 30 38 23
Investor program............................ 11 17 14 17 10
Area license................................ 7 8 10 9 7
--- --- --- --- ---
Total new openings........................... 63 65 54 64 40
--- --- --- --- ---
Closings
Company and franchise....................... (10) (7) (5) (17) (6)
Area license................................ (2) -- (1) (5) (3)
--- --- --- --- ---
IHOP -- end of year........................... 729 678 620 572 530
Other concepts -- end of year................. -- -- -- -- 17
--- --- --- --- ---
Total -- end of year......................... 729 678 620 572 547
=== === === === ===
Summary -- end of year
IHOP
Franchise................................... 535 496 451 407 370
Company..................................... 58 51 46 51 50
Area license................................ 136 131 123 114 110
--- --- --- --- ---
Total IHOP................................... 729 678 620 572 530
Other concepts............................... -- -- -- -- 17
--- --- --- --- ---
Total restaurants........................... 729 678 620 572 547
=== === === === ===
RESTAURANT FRANCHISING ACTIVITY(A)
IHOP-developed................................ 41 36 32 30 15
Investor program.............................. 11 17 14 17 10
Rehabilitated and refranchised................ 5 3 10 12 16
--- --- --- --- ---
Total restaurants franchised................. 57 56 56 59 41
Reacquired by Company......................... (11) (8) (10) (9) (6)
Closed........................................ (7) (3) (2) (13) (3)
--- --- --- --- ---
Net addition................................. 39 45 44 37 32
=== === === === ===
</TABLE>
- --------
(a) The Company reports restaurants in Canada as franchise restaurants
although the ten restaurants are operated under an area license agreement.

The following discussion and analysis provides information management
believes is relevant to an assessment and understanding of the Company's
consolidated results of operations and financial condition. The discussion
should be read in conjunction with the consolidated financial statements and
notes thereto. The forward-looking statements included in Management's
Discussion and Analysis of Financial Condition and Results of Operations
("MD&A") relate to certain matters involving risks and uncertainties,
including anticipated financial performance, business prospects, anticipated
capital expenditures and other similar matters, which reflect management's
best judgment based on factors currently known. Actual results and experience
could differ materially from the anticipated results or other expectations
expressed in the Company's forward-looking statements as a result of a number
of factors, including but not limited to those discussed in MD&A. Forward-
looking information provided by the Company pursuant to the safe harbor
established under the Private Securities Litigation Reform Act of 1995 should
be evaluated in the context of these factors. In addition, the Company
disclaims any intent or obligation to update these forward-looking statements.

F-5
COMPARISON OF YEAR ENDED DECEMBER 31, 1996 TO YEAR ENDED DECEMBER 31, 1995

System-wide retail sales for 1996 grew 11.4% over system-wide retail sales
for 1995. This was due to increases of 8.6% in the number of effective
restaurants and 2.6% in the revenues per effective restaurant. The above
results were mitigated by an unfavorable change in the Japanese yen--U.S.
dollar exchange rate in 1996 versus the exchange rate in 1995. If the Japanese
sales were excluded from the comparison, system-wide sales in 1996 would have
grown by 13.2% over those in 1995. System-wide comparable average sales per
restaurant (exclusive of area license restaurants) for 1996 grew by 1.7% over
those in 1995. Comparable average sales in the restaurant industry remained
weak during 1996, however, IHOP's performance in this area has been, in
general, stronger than that of our competitors. Management continues to pursue
growth in sales through the Company's restaurant development program, improved
marketing efforts, improvements in customer service and operations, and the
Company's remodeling program.

Franchise operations revenues for 1996 grew 10.0% over franchise operations
revenues for 1995. This was primarily due to increases in the number of
effective franchised restaurants of 8.6% and in the revenues per effective
franchised restaurant of 4.6%. Franchise operations costs and expenses for
1996 increased 8.2% over costs and expenses for 1995. As a result of franchise
revenues increasing in excess of franchise expenses, franchise margin rose to
54.0% in 1996 from 53.2% in 1995. The margin improved primarily because of
increases in interest income associated with IHOP's financing of sales of
franchises and equipment to its franchisees.

Company-operated restaurant revenues in 1996 grew 24.8% over revenues for
1995. This was primarily due to increases in the effective number of Company-
operated restaurants of 16.3% and in the revenues per effective Company-
operated restaurant of 7.3%. Company-operated restaurant costs and expenses
for 1996 increased 22.2% from costs and expenses for 1995. Margin at Company-
operated restaurants in 1996 was 5.3% compared to 3.2% in 1995. The
improvement in margin was primarily due to operating reductions in food costs,
salaries and wages and other controllable costs as a percentage of revenues.

Other revenues in 1996 grew 20.4% over other revenues for 1995 primarily due
to a 15.2% increase in sales of franchises and equipment augmented by an
increase in interest income from direct financing leases of 38.3%. Sales of
franchises and equipment in 1996 grew to $25,573,000 from $22,202,000 in the
prior year. IHOP franchised 57 restaurants in 1996 compared with 56 in 1995.
Other costs and expenses in 1996 increased 12.2% over 1995 primarily from the
increase in franchise and equipment costs of sales to $14,334,000 from
$11,565,000.

Field, corporate and administrative costs and expenses in 1996 increased
17.4% over costs and expenses in 1995. The rise in expenses was primarily due
to (a) normal increases in salaries and wages and inflation, (b) additions to
headcount in the Company's restaurant operations, restaurant development and
training functions to support the Company's growth, and (c) additional travel
costs associated with growth in the number of restaurants in the IHOP system.
Field, corporate and administrative expenses were 3.3% of system-wide sales in
1996 compared to 3.1% in 1995.

Depreciation and amortization expense in 1996 increased 19.7% over that of
1995 primarily reflecting the addition of new, larger restaurants and an
increase in the number of Company-operated restaurants.

Interest expense increased 31.8% in 1996 over that of 1995 primarily due to
interest associated with additional capital lease obligations, although
interest associated with debt also increased. Interest associated with debt
rose due to higher levels of borrowings through most of the year under the
Company's bank revolving credit agreement and the private placement of $35
million in senior notes in November 1996 (see Note 5 to the Consolidated
Financial Statements).

Provision for income taxes was 39.5% of income before income taxes in both
1996 and 1995.

F-6
COMPARISON OF YEAR ENDED DECEMBER 31, 1995 TO YEAR ENDED DECEMBER 31, 1994

System-wide retail sales for 1995 grew 13.2% over system-wide retail sales
for 1994. This was due to increases of 8.7% in the number of effective
restaurants and 4.2% in the revenues per effective restaurant. System-wide
comparable average sales per restaurant (exclusive of area license
restaurants) for 1995 grew by 0.9% over those in 1994. Comparable average
sales in the full-service segment of the restaurant industry have been weak
during 1995. IHOP's performance in this area has been, in general, stronger
than our competitors, but below management's expectations. Management
continues to pursue growth in sales increases through the Company's restaurant
development program, improved marketing efforts, improvements in customer
service and operations, and the Company's remodeling program.

Franchise operations revenues for 1995 grew 10.9% over franchise operations
revenues for 1994. This was primarily due to increases in the number of
effective franchised restaurants of 9.7% and in the revenues per effective
franchised restaurant of 3.4%. Franchise operations costs and expenses for
1995 increased 9.5% over costs and expenses for 1994. As a result of franchise
revenues increasing in excess of franchise expenses, franchise margin rose to
53.2% in 1995 from 52.6% in 1994. The margin improved primarily because of
increases in interest income associated with IHOP's financing of sales of
franchises and equipment to its franchisees.

Company-operated restaurant revenues in 1995 grew 5.6% over revenues for
1994. This was primarily due to increases in the revenues per effective
Company-operated restaurant of 3.4% and in the effective number of Company-
operated restaurants of 2.1%. Company-operated restaurant costs and expenses
for 1995 increased 11.0% from costs and expenses for 1994. Margin at Company-
operated restaurants in 1995 was 3.2% compared to 7.9% in 1994. The increase
in restaurant costs and expenses and the change in margin were primarily due
to operating increases in food costs, salaries and wages as a percentage of
revenues. The Company commenced a program in the second quarter of 1995 to
increase revenues at certain Company-operated restaurants, primarily in the
Northwest, by improving service and increasing traffic. The initial result of
the program was deteriorating dollar margins caused by increased labor and
promotional costs. However, in the fourth quarter of 1995 margin increased to
3.5%, versus 3.1% for the first nine months of 1995. An additional factor in
the year-to-year comparison was a one-time reduction in workers' compensation
insurance expense realized in the third quarter of 1994.

Other revenues in 1995 grew 11.4% over other revenues for 1994 primarily due
to an increase in interest income from direct financing leases of 43.6%
augmented by growth in sales of franchises and equipment to $22,202,000 from
$20,869,000 in the prior year. IHOP franchised 56 restaurants in both 1995 and
in 1994. Other costs and expenses in 1995 increased 8.6% over 1994 primarily
from the increase in franchise and equipment costs of sales to $11,565,000
from $10,505,000.

Field, corporate and administrative costs and expenses in 1995 increased
1.0% over costs and expenses in 1994. Salaries and wages rose moderately,
although there was a slight headcount reduction early in the year associated
with a realignment of responsibilities in the Company's restaurant operations,
restaurant development and purchasing functions. Factors that helped to
moderate the year-to-year increase were reductions in the costs of employee
insurance, executive bonus and field bonus programs. Field, corporate and
administrative expenses were 3.1% of system-wide sales in 1995 compared to
3.5% in 1994.

Depreciation and amortization expense in 1995 increased 8.4% over that of
1994 primarily reflecting the addition of new, larger restaurants.

Interest expense increased 30.4% in 1995 over that of 1994 primarily due to
interest associated with additional capital lease obligations.

In the first quarter of 1995, the Company recognized severance charges of
$800,000 associated with a realignment of responsibilities in its restaurant
operations, restaurant development and purchasing functions. The effect of the
charges was $484,000, net of income tax benefit, or $.05 per share.

Provision for income taxes was 39.5% of income before income taxes in both
1995 and 1994.

F-7
LIQUIDITY AND CAPITAL RESOURCES

The Company invests available funds into its business through the
development of additional restaurants and the remodeling of older Company-
operated restaurants.

In 1996, IHOP and its franchisees and area licensees developed and opened 63
IHOP restaurants. Of these, the Company developed and opened 45 restaurants.
Capital expenditures in 1996, which included IHOP's portion of the above
development program, were $57.2 million. Funds for this investment primarily
came from operations, $31.6 million; proceeds from a private placement of
$35.0 million in 7.42% unsecured senior notes due 2008 (see Note 5 to the
Consolidated Financial Statements); and sale and leaseback arrangements of
restaurant land and buildings, $7.6 million. The Company also incurred capital
lease obligations of $19.8 million, a portion of which was due to the sale and
leaseback transactions, and all of which was related to the acquisition of
restaurant buildings.

In 1997, IHOP and its franchisees and area licensees plan to develop and
open approximately 75 restaurants. Included in that number are the development
of 54 new restaurants by the Company and the development of 21 restaurants by
IHOP franchisees and area licensees. Capital expenditures budgeted in 1997,
which include IHOP's portion of the above development program, are
approximately $60 million. In November 1997, the second annual installment of
$4.6 million in principal becomes due on the Company's senior notes due 2002.
The Company expects that funds from operations, sale and leaseback
arrangements (estimated to be about $18 million) and its revolving line of
credit will be sufficient to cover its operating requirements, its budgeted
capital expenditures and its principal repayment on its senior notes in 1997.
At December 31, 1996, $20 million was available to be borrowed under the
Company's unsecured bank revolving credit agreement.

F-8
IHOP CORP. AND SUBSIDIARIES

CONSOLIDATED BALANCE SHEETS
(IN THOUSANDS, EXCEPT SHARE AMOUNTS)

<TABLE>
<CAPTION>
DECEMBER 31,
-----------------
1996 1995
-------- --------
ASSETS
------
<S> <C> <C>
Current assets
Cash and cash equivalents................................... $ 8,658 $ 3,860
Receivables................................................. 29,324 21,476
Reacquired franchises and equipment held for sale, net...... 1,474 1,157
Inventories................................................. 1,180 792
Prepaid expenses............................................ 676 233
-------- --------
Total current assets....................................... 41,312 27,518
-------- --------
Long-term receivables........................................ 143,338 115,800
Property and equipment, net.................................. 120,854 87,795
Reacquired franchises and equipment held for sale, net....... 8,352 6,553
Excess of costs over net assets acquired, net................ 12,908 13,336
Other assets................................................. 2,125 1,055
-------- --------
Total assets............................................... $328,889 $252,057
======== ========
<CAPTION>
LIABILITIES AND SHAREHOLDERS' EQUITY
------------------------------------
<S> <C> <C>
Current liabilities..........................................
Current maturities of long-term debt........................ $ 4,731 $ 4,672
Accounts payable............................................ 17,474 15,979
Accrued employee compensation and benefits.................. 2,674 1,562
Other accrued expenses...................................... 5,024 2,349
Deferred income taxes....................................... 4,311 3,436
Capital lease obligations................................... 870 719
-------- --------
Total current liabilities.................................. 35,084 28,717
-------- --------
Long-term debt............................................... 58,564 30,584
Deferred income taxes........................................ 25,061 21,495
Capital lease obligations and other.......................... 80,823 62,964
Shareholders' equity
Preferred stock, $1 par value, 10,000,000 shares authorized;
issued and outstanding: 1996 and 1995, no shares -- --
Common stock, $.01 par value, 40,000,000 shares authorized;
shares issued and outstanding: 1996, 9,467,294 shares;
1995, 9,375,515 shares 95 94
Additional paid-in capital.................................. 48,768 46,363
Retained earnings........................................... 79,244 60,640
Contribution to ESOP........................................ 1,250 1,200
-------- --------
Total shareholders' equity................................. 129,357 108,297
-------- --------
Total liabilities and shareholders' equity................. $328,889 $252,057
======== ========
</TABLE>

See the accompanying notes to the consolidated financial statements.

F-9
IHOP CORP. AND SUBSIDIARIES

CONSOLIDATED STATEMENTS OF OPERATIONS
(IN THOUSANDS, EXCEPT PER SHARE AMOUNTS)

<TABLE>
<CAPTION>
YEAR ENDED DECEMBER 31,
--------------------------
1996 1995 1994
-------- -------- --------
<S> <C> <C> <C>
Revenues
Franchise operations
Rent............................................. $ 29,642 $ 27,986 $ 25,925
Service fees and other........................... 72,726 65,053 57,943
-------- -------- --------
102,368 93,039 83,868
Company operations................................ 53,677 43,001 40,732
Other............................................. 34,051 28,283 25,394
-------- -------- --------
Total revenues.................................. 190,096 164,323 149,994
-------- -------- --------
Costs and Expenses
Franchise operations
Rent............................................. 16,301 15,165 14,023
Other direct costs............................... 30,803 28,354 25,710
-------- -------- --------
47,104 43,519 39,733
Company operations................................ 50,852 41,621 37,507
Field, corporate and administrative............... 26,052 22,193 21,967
Depreciation and amortization..................... 8,279 6,918 6,382
Interest.......................................... 11,691 8,873 6,805
Other............................................. 15,367 13,698 12,616
Severance charges................................. -- 800 --
-------- -------- --------
Total costs and expenses........................ 159,345 137,622 125,010
-------- -------- --------
Income before income taxes.......................... 30,751 26,701 24,984
Provision for income taxes.......................... 12,147 10,547 9,869
-------- -------- --------
Net income...................................... $ 18,604 $ 16,154 $ 15,115
======== ======== ========
Net Income Per Share
Net income per common and common equivalent share... $ 1.95 $ 1.70 $ 1.60
======== ======== ========
Weighted average common and common equivalent shares
outstanding........................................ 9,523 9,488 9,444
======== ======== ========
</TABLE>


See the accompanying notes to the consolidated financial statements.

F-10
IHOP CORP. AND SUBSIDIARIES

CONSOLIDATED STATEMENT OF SHAREHOLDERS' EQUITY
(IN THOUSANDS, EXCEPT SHARE AMOUNTS)

<TABLE>
<CAPTION>
COMMON STOCK ADDITIONAL
---------------- PAID-IN RETAINED CONTRIBUTION
SHARES AMOUNT CAPITAL EARNINGS TO ESOP TOTAL
--------- ------ ---------- -------- ------------ --------
<S> <C> <C> <C> <C> <C> <C>
Balance, December 31,
1993................... 9,104,460 $91 $40,666 $29,371 $ 1,050 $ 71,178
Issuance of shares...... 37,837 -- 1,050 -- (1,050) --
Exercise of stock
options................. 41,030 1 905 -- -- 906
Contribution to ESOP.... -- -- -- -- 1,100 1,100
Net income.............. -- -- -- 15,115 -- 15,115
--------- --- ------- ------- ------- --------
Balance, December 31,
1994................... 9,183,327 92 42,621 44,486 1,100 88,299
--------- --- ------- ------- ------- --------
Issuance of shares...... 39,461 -- 1,100 -- (1,100) --
Exercise of stock
options................. 139,697 2 2,642 -- -- 2,644
Issuance of restricted
shares.................. 13,030 -- -- -- -- --
Contribution to ESOP.... -- -- -- -- 1,200 1,200
Net income.............. -- -- -- 16,154 -- 16,154
--------- --- ------- ------- ------- --------
Balance, December 31,
1995................... 9,375,515 94 46,363 60,640 1,.200 108,297
--------- --- ------- ------- ------- --------
Issuance of shares...... 44,445 -- 1,200 -- (1,200) --
Exercise of stock
options................. 47,334 1 1,205 -- -- 1,206
Contribution to ESOP.... -- -- -- -- 1,250 1,250
Net income.............. -- -- -- 18,604 -- 18,604
--------- --- ------- ------- ------- --------
Balance, December 31,
1996.................... 9,467,294 $95 $48,768 $79,244 $ 1,250 $129,357
========= === ======= ======= ======= ========
</TABLE>


See the accompanying notes to the consolidated financial statements.

F-11
IHOP CORP. AND SUBSIDIARIES

CONSOLIDATED STATEMENTS OF CASH FLOWS
(IN THOUSANDS)

<TABLE>
<CAPTION>
YEAR ENDED DECEMBER 31,
-----------------------------
1996 1995 1994
--------- -------- --------
<S> <C> <C> <C>
Cash flows from operating activities
Net income..................................... $ 18,604 $ 16,154 $ 15,115
Adjustments to reconcile net income to cash
provided by operating activities
Depreciation and amortization................. 8,279 6,918 6,382
Deferred taxes................................ 4,441 5,790 4,092
Contribution to ESOP.......................... 1,250 1,200 1,100
Change in current assets and liabilities
Accounts receivable.......................... (6,250) (3,860) (820)
Inventories.................................. (388) 25 147
Prepaid expenses............................. (443) 435 23
Accounts payable............................. 1,495 5,246 1,505
Accrued employee compensation and benefits... 1,112 (759) 31
Other accrued expenses....................... 1,697 477 (485)
Other, net.................................... 1,804 (302) (521)
--------- -------- --------
Cash provided by operating activities....... 31,601 31,324 26,569
--------- -------- --------
Cash flows from investing activities
Additions to property and equipment............ (57,159) (42,024) (30,522)
Proceeds from sale and leaseback arrangements.. 7,593 12,792 9,613
Additions to notes, equipment contracts and
direct financing leases receivable............ (11,427) (8,610) (8,364)
Principal receipts from notes, equipment
contracts and direct financing leases
receivable.................................... 7,019 6,718 5,396
Additions to reacquired franchises held for
sale.......................................... (339) (926) (581)
--------- -------- --------
Cash used by investing activities........... (54,313) (32,050) (24,458)
--------- -------- --------
Cash flows from financing activities
Proceeds from issuance of long-term debt....... 34,514 7,700 3,900
Repayment of long-term debt.................... (7,478) (7,300) (5,485)
Principal payments on capital lease
obligations................................... (419) (492) (574)
Exercise of stock options...................... 893 2,642 905
--------- -------- --------
Cash provided (used) by financing
activities................................. 27,510 2,550 (1,254)
--------- -------- --------
Net change in cash and cash equivalents......... 4,798 1,824 857
Cash and cash equivalents at beginning of
period......................................... 3,860 2,036 1,179
--------- -------- --------
Cash and cash equivalents at end of period.. $ 8,658 $ 3,860 $ 2,036
========= ======== ========
Supplemental disclosures........................
Interest paid, net of capitalized amounts...... $ 11,300 $ 8,953 $ 7,067
Income taxes paid.............................. 7,588 4,177 6,594
Capital lease obligations incurred............. 19,786 19,423 14,505
</TABLE>

See the accompanying notes to the consolidated financial statements.

F-12
IHOP CORP. AND SUBSIDIARIES

NOTES TO THE CONSOLIDATED FINANCIAL STATEMENTS

1. SUMMARY OF SIGNIFICANT ACCOUNTING POLICIES

Operations

IHOP Corp. and its subsidiaries ("IHOP" or the "Company") engage exclusively
in the food service industry, primarily in the United States, wherein IHOP
franchises and operates restaurants. IHOP grants credit to its franchisees and
licensees, all of whom are in the restaurant business. In the majority of its
franchised operations, IHOP has developed restaurants on sites that it either
owns or controls through leases. IHOP then leases or subleases the restaurants
to its franchisees. Additionally, IHOP finances up to 80% of the initial
franchise fee, leases restaurant equipment and fixtures to its franchisees,
and sells proprietary products to its franchisees and licensees.

Basis of Presentation

The consolidated financial statements include the accounts of the Company
and its subsidiaries. Intercompany accounts and transactions have been
eliminated.

Fiscal Periods

IHOP's fiscal year ends on the Sunday nearest to December 31 of each year.
For convenience, the Company reports all fiscal years as ending on December 31
and fiscal quarters as ending on March 31, June 30 and September 30. The
fiscal years ended December 31, 1996, 1995 and 1994 are comprised of 52 weeks
(364 days).

Estimates

The preparation of financial statements in conformity with generally
accepted accounting principles requires management to make estimates and
assumptions that affect the reported amounts of assets and liabilities and
disclosure of contingent assets and liabilities at the date of the financial
statements and the reported amounts of revenues and expenses during the
reporting period. Actual results could differ from those estimates.

Cash and Cash Equivalents

The Company at times purchases highly liquid, investment-grade securities
with an original maturity of three months or less. These cash equivalents are
stated at cost which approximates market value. IHOP does not believe it is
exposed to any significant credit risk on cash and cash equivalents.

Inventories

Inventories consisting of merchandise and supplies are stated at the lower
of cost (on a first-in, first-out basis) or market.

Property and Equipment

Property and equipment are stated at cost and depreciated on the straight-
line method over the estimated useful lives as follows:

<TABLE>
<CAPTION>
CATEGORY DEPRECIABLE LIFE
-------- ----------------
<C> <S>
Shorter of lease term or 25
Buildings and improvements................. years
Leaseholds and improvements................ 3-25 years
Equipment and fixtures..................... 3-10 years
Properties under capital lease............. Primary lease term
</TABLE>

Leaseholds and improvements are amortized over a period not exceeding the
term of the lease.

F-13
IHOP CORP. AND SUBSIDIARIES


Impairment of Long-Lived Assets

IHOP adopted the provisions of Statement of Financial Accounting Standards
(SFAS) No. 121, "Accounting for the Impairment of Long-Lived Assets and for
Long-Lived Assets to Be Disposed Of" effective with its fiscal year ending
December 31, 1996. SFAS No. 121 requires an entity to review long-lived assets
and certain identifiable intangibles whenever events or changes in
circumstances indicate the carrying amount of an asset may not be recoverable.
Estimates of recoverability are subjective and require management's judgment as
to future cash flows and economic conditions, among other factors. Impairment
losses are recognized when the carrying amount of the asset exceeds the
estimated fair value of the asset. There was not a significant impact on the
Company as a result of implementing SFAS No. 121.

Excess of Costs Over Net Assets Acquired

The excess of costs over net assets acquired is amortized utilizing the
straight-line method over forty years. Accumulated amortization at December 31,
1996 and 1995 was $4,179,000 and $3,752,000, respectively.

Franchise Revenues

Revenue from the sale of franchises is recognized as income when IHOP has
substantially performed all of its material obligations under the franchise
agreement, and the franchisee has commenced operations. Continuing service
fees, which are a percentage of the net sales of franchised operations, are
accrued as income when earned.

Leasing

The Company leases restaurant equipment, furniture and fixtures (equipment)
to its franchisees and retains title to the leased equipment. These equipment
contracts are accounted for as sales-type leases upon acceptance of the
equipment by the franchisee. Leases of restaurant facilities are recorded as
direct financing leases upon acceptance.

Preopening Expenses

Expenditures related to the opening of new restaurants, other than those for
capital assets, are charged to expense when incurred.

Advertising

Advertising costs are expensed as incurred. Advertising expense for the years
ended December 31, 1996, 1995 and 1994 was $20,450,000, $18,018,000 and
$16,003,000, respectively.

Foreign Currency

Translation gains and losses on monetary items resulting from changes in
exchange rates are recognized in the current period.

Income Taxes

Income taxes are accounted for under the provisions of Statement of Financial
Accounting Standards No. 109, "Accounting for Income Taxes." Deferred tax
assets and liabilities are determined based on differences between the
financial reporting and tax bases of assets and liabilities. They are measured
using the enacted marginal tax rates and laws that will be in effect when the
differences are expected to reverse.

F-14
IHOP CORP. AND SUBSIDIARIES


Net Income Per Common and Common Equivalent Share

Net income per common and common equivalent share is computed by dividing the
net income attributable to common shareholders by the weighted average number
of common and common equivalent shares outstanding during the period. Common
share equivalents included in the computation represent shares issuable upon
assumed exercise of stock options using the treasury stock method.

Reclassification

Certain reclassifications have been made to prior year information to conform
to the current year presentation.

2. RECEIVABLES
<TABLE>
<CAPTION>
1996 1995
-------- --------
(IN THOUSANDS)
<S> <C> <C>
Accounts receivable.................................... $ 21,372 $ 14,882
Notes receivable....................................... 31,924 27,976
Equipment contracts receivable......................... 53,580 44,118
Direct financing leases receivable..................... 66,231 50,505
-------- --------
173,107 137,481
Less allowance for doubtful accounts................... 445 205
-------- --------
172,662 137,276
Less current portion................................... 29,324 21,476
-------- --------
Long-term receivables.................................. $143,338 $115,800
======== ========
</TABLE>

Notes receivable include franchise fee notes due in five to eight years in
the amount of $29,595,000 and $27,555,000 at December 31, 1996 and 1995,
respectively. Franchise fee notes are due in equal weekly installments,
primarily bear interest at 12.0% and are secured by the franchise. The term of
an equipment contract coincides with the term of the corresponding restaurant
building direct financing lease. Equipment contracts are due in equal weekly
installments, primarily bear interest at 11.0% and are secured by the
equipment. Where applicable, franchise fee notes, equipment contracts and
direct financing leases contain cross-default provisions wherein a default
under one constitutes a default under all. There is not a disproportionate
concentration of credit risk in any geographic area.

3. PROPERTY AND EQUIPMENT, AT COST
<TABLE>
<CAPTION>
1996 1995
-------- --------
(IN THOUSANDS)
<S> <C> <C>
Land................................................... $ 17,512 $ 10,965
Buildings and improvements............................. 32,529 17,290
Leaseholds and improvements............................ 66,295 54,989
Equipment and fixtures................................. 10,776 7,870
Construction in progress............................... 3,598 5,855
Properties under capital lease......................... 15,009 11,786
-------- --------
145,719 108,755
Less accumulated depreciation
and amortization....................................... 24,865 20,960
-------- --------
Property and equipment, net............................ $120,854 $ 87,795
======== ========
</TABLE>


Accumulated depreciation and amortization includes accumulated amortization
for properties under capital lease in the amount of $1,740,000 and $1,248,000
at December 31, 1996 and 1995, respectively.

F-15
IHOP CORP. AND SUBSIDIARIES


4. REACQUIRED FRANCHISES AND EQUIPMENT HELD FOR SALE

Reacquired franchises and equipment held for sale are accounted for on the
specific identification basis. At the date of reacquisition the franchise and
equipment are recorded at the lower of (i) the sum of the franchise
receivables and costs of reacquisition or (ii) the estimated net realizable
value. Pending the sale of such franchise, the carrying value is amortized
ratably over the remaining life of the asset or lease and the estimated net
realizable value is reassessed each year.

<TABLE>
<CAPTION>
1996 1995
------- ------
(IN THOUSANDS)
<S> <C> <C>
Franchises.................................................... $ 5,484 $4,886
Equipment..................................................... 6,777 4,278
------- ------
12,261 9,164
Less amortization............................................. 2,435 1,454
------- ------
9,826 7,710
Less current portion.......................................... 1,474 1,157
------- ------
Long-term reacquired franchises and equipment held for sale... $ 8,352 $6,553
======= ======
</TABLE>

5. DEBT

Debt consists of the following:
<TABLE>
<CAPTION>
1996 1995
------- -------
(IN THOUSANDS)
<S> <C> <C>
Senior notes due November 2008, payable in equal annual
installments commencing November 2000, interest at 7.42%. $35,000 $ --
Senior notes due November 2002, payable in equal annual
installments commencing November 1996, interest at 7.79%. 27,429 32,000
Bank revolving credit agreement due June 1999, interest at
prime or less............................................ -- 2,700
Other..................................................... 866 556
------- -------
Total debt................................................ 63,295 35,256
Less current maturities................................... 4,731 4,672
------- -------
Long-term debt............................................ $58,564 $30,584
======= =======
</TABLE>

In November 1996, IHOP completed a private placement of $35 million of
unsecured senior notes due November 2008. The notes have a fixed interest rate
of 7.42% with annual principal payments of $3,889,000 commencing November
2000. Proceeds from the sale of the senior notes were used, in part, to repay
$17.6 million outstanding under the bank revolving credit agreement, to pay
$5.8 million in principal and accrued interest for the senior notes due 2002,
to fund capital expenditures for new restaurants and for general corporate
purposes. The senior notes due November 2002 are also unsecured.

The unsecured bank revolving credit agreement was amended in March 1996 to
extend the maturity date to June 1999 and to increase the commitment amount to
$20 million. Borrowings under the agreement are to bear interest at the bank's
reference rate (prime) or, alternatively, at the bank's quoted rate or at a
Eurodollar rate. A commitment fee of 0.375% per annum is payable on unborrowed
funds available under the agreement. The highest amount outstanding under the
agreement during 1996 was $18,600,000.

The senior note agreements and the bank revolving credit agreement contain
certain restrictions and conditions, the most restrictive of which limit
dividends and investments. At December 31, 1996, approximately $25 million of
retained earnings was free of restriction as to distribution as dividends.

F-16
IHOP CORP. AND SUBSIDIARIES


The prime rate was 8.25% at December 31, 1996 and 8.5% at December 31, 1995.

The Company's long-term debt maturities are as follows: 1997--$4,731,000;
1998--$4,726,000, 1999--$4,716,000; 2000--$8,545,000; 2001--$8,476,000; and
thereafter--$32,102,000.

6. LEASES

The Company leases the majority of its restaurants with the exception of
those where a franchisee enters into a lease directly with a landlord and those
associated with area license agreements. The restaurants are subleased to
franchisees or operated by IHOP. These noncancelable leases and subleases
consist primarily of land and buildings and improvements.

Net investment in direct financing leases receivable is as follows:

<TABLE>
<CAPTION>
1996 1995
-------- --------
(IN THOUSANDS)
<S> <C> <C>
Total minimum rents receivable.......................... $224,554 $169,665
Less unearned income................................... 158,323 119,160
-------- --------
Net investment in direct financing leases receivable.... 66,231 50,505
Less current portion................................... 615 565
-------- --------
Long-term direct financing leases receivable............ $ 65,616 $ 49,940
======== ========
</TABLE>

Contingent rental income for the years ended December 31, 1996, 1995 and 1994
was $13,901,000, $14,332,000 and $13,490,000, respectively.

Minimum future lease payments on noncancelable leases at December 31, 1996
are as follows:

<TABLE>
<CAPTION>
CAPITAL OPERATING
LEASES LEASES
-------- ---------
(IN THOUSANDS)
<S> <C> <C>
1997................................................... $ 9,988 $ 17,205
1998................................................... 10,041 16,026
1999................................................... 10,111 15,008
2000................................................... 10,229 14,255
2001................................................... 10,337 12,287
Thereafter............................................. 181,970 139,297
-------- --------
Total minimum lease payments........................... 232,676 $214,078
========
Less interest......................................... 151,133
--------
Capital lease obligations.............................. 81,543
Less current portion.................................. 870
--------
Long-term capital lease obligations.................... $ 80,673
========
</TABLE>

F-17
IHOP CORP. AND SUBSIDIARIES


The minimum future lease payments shown above have not been reduced by the
future minimum rents to be received on noncancelable subleases and leases of
owned property at December 31, 1996, as follows:

<TABLE>
<CAPTION>
DIRECT
FINANCING OPERATING
LEASES LEASES
--------- ---------
(IN THOUSANDS)
<S> <C> <C>
1997.................................................. $ 9,664 $ 18,951
1998.................................................. 9,702 18,201
1999.................................................. 9,729 17,557
2000.................................................. 9,847 16,985
2001.................................................. 9,891 16,181
Thereafter............................................ 175,721 217,705
-------- --------
Total minimum rents receivable........................ $224,554 $305,580
======== ========
</TABLE>

IHOP has noncancelable leases, expiring at various dates through 2048, that
require payment of contingent rents based upon a percentage of sales of the
related restaurant as well as property taxes, insurance and other charges.
Subleases to franchisees of properties under such leases are generally for the
full term of the Company's lease obligation at rents that include IHOP's
obligations for property taxes, insurance, contingent rents and other charges.
Generally, the noncancelable leases include renewal options. Contingent rent
expense for all noncancelable leases for the years ended December 31, 1996,
1995 and 1994 was $3,161,000, $3,391,000 and $3,258,000, respectively. Minimum
rent expense for all noncancelable operating leases for the years ended
December 31, 1996, 1995 and 1994 was $17,557,000, $15,464,000 and $14,211,000,
respectively.

7. SHAREHOLDERS' EQUITY

The Stock Incentive Plan (the "Plan" ) was adopted in 1991 and amended and
restated in 1994 to authorize the issuance of up to 1,380,000 shares of common
stock pursuant to options to officers and key employees of the Company. Except
for substitute stock options which were issued in 1991 pursuant to the
cancellation of a stock appreciation rights plan, no option can be granted at
an option price of less than 100% of fair market value at the date of grant.
Exercisability of options is determined at, or after, the date of grant by the
administrator of the plan. Options granted under the Plan through December 31,
1996, become exercisable 1/3 after one year, 2/3 after two years and 100%
after three years or immediately upon change in control of the Company, as
defined by the Plan, except for the substitute stock options which were
immediately exercisable.

The Stock Option Plan for Non-Employee Directors (the "Directors Plan") was
adopted in 1994 to authorize the issuance of up to 200,000 shares of common
stock pursuant to options to non-employee members of the Company's Board of
Directors. Options are to be granted at an option price equal to 100% of the
fair market value of the stock on the date of grant. Options granted pursuant
to the Directors Plan vest and become exercisable 1/3 after one year, 2/3
after two years and 100% after three years. Options for the purchase of shares
are granted to each non-employee Director under the Directors Plan as follows:
(a) 7,500 on February 23, 1995 or on the Director's election to the Board of
Directors if he or she was not a Director on such date, and (b) 2,500
biannually in conjunction with the Company's Annual Meeting of Shareholders
for that year.

F-18
IHOP CORP. AND SUBSIDIARIES


IHOP has adopted the disclosure-only provisions of Statement of Financial
Accounting Standards No. 123, "Accounting for Stock-Based Compensation" and
will continue to use the intrinsic value based method of accounting prescribed
by Accounting Principles Board (APB) Opinion No. 25, "Accounting for Stock
Issued to Employees." Accordingly, no compensation cost has been recognized
for the stock option plans. Had compensation cost for the Company's stock
option plans been determined based on the fair value at the grant date for
awards in 1995 and 1996 consistent with the provisions of SFAS No. 123, the
Company's net earnings and earnings per share would have been reduced to the
pro forma amounts indicated below:

<TABLE>
<CAPTION>
1996 1995
------- -------
(IN THOUSANDS, EXCEPT PER SHARE AMOUNTS)
<S> <C> <C>
Net earnings, as reported................................ $18,604 $16,154
Net earnings, pro forma.................................. 17,953 15,742
Earnings per share, as reported.......................... 1.95 1.70
Earnings per share, pro forma............................ 1.89 1.66
</TABLE>

The fair value of each option grant issued in 1996 and 1995 is estimated at
the date of grant using the Black-Scholes option-pricing model with the
following weighted average assumptions: (a) no dividend yield on IHOP stock,
(b) expected volatility of IHOP stock of 59.2%, (c) a risk-free interest rate
of 7.2% and (d) expected option lives of three years.

The following summarizes activity in IHOP's stock option plans for the years
ended December 31, 1996 and 1995:

<TABLE>
<CAPTION>
PRICE PER
SHARES UNDER OPTION SHARES SHARE
------------------- ------ ------------
<S> <C> <C>
Outstanding at December 31, 1993..................... 465,904 $ 7.14-16.50
Granted.............................................. 333,000 27.75
Exercised............................................ (41,030) 10.00-16.50
Terminated........................................... (8,334) 16.50
-------- ------------
Outstanding at December 31, 1994..................... 749,540 7.14-27.75
Granted.............................................. 298,000 26.00-27.88
Exercised............................................ (139,697) 7.14-27.75
Terminated........................................... (31,935) 27.75-27.88
-------- ------------
Outstanding at December 31, 1995..................... 875,908 7.14-27.88
Granted.............................................. 170,500 22.00-28.75
Exercised............................................ (47,334) 7.14-27.75
Terminated........................................... (50,129) 27.75-28.75
-------- ------------
Outstanding at December 31, 1996..................... 948,945 $ 7.14-28.75
======== ============
Exercisable at December 31, 1996..................... 506,145 $ 7.14-27.88
======== ============
</TABLE>

8. OTHER REVENUES

Other revenues include sales of franchises and equipment in the amount of
$25,573,000, $22,202,000, and $20,869,000, for the years ended December 31,
1996, 1995 and 1994, respectively.

9. SEVERANCE CHARGES

In the first quarter of 1995, the Company recognized severance charges of
$800,000 associated with a realignment of responsibilities in its restaurant
operations, restaurant development and purchasing functions. The effect of the
charges was $484,000, net of income tax benefit, or $.05 per share.

F-19
IHOP CORP. AND SUBSIDIARIES


10. INCOME TAXES
<TABLE>
<CAPTION>
1996 1995 1994
------- ------- ------
(IN THOUSANDS)
<S> <C> <C> <C>
Provision for income taxes
Current
Federal...................................... $ 6,368 $ 3,832 $4,781
State and foreign............................ 1,338 925 996
------- ------- ------
7,706 4,757 5,777
------- ------- ------
Deferred
Federal...................................... 3,383 4,997 3,488
State........................................ 1,058 793 604
------- ------- ------
4,441 5,790 4,092
------- ------- ------
Provision for income taxes..................... $12,147 $10,547 $9,869
======= ======= ======

The provision for income taxes differs from the expected federal income tax
rates as follows:

<CAPTION>
1996 1995 1994
------- ------- ------
<S> <C> <C> <C>
Statutory federal income tax rate.............. 35.0% 35.0% 35.0%
State and foreign income taxes, net of federal
tax benefit................................... 4.2 4.2 4.2
Other, net..................................... 0.3 0.3 0.3
------- ------- ------
Effective tax rate............................. 39.5% 39.5% 39.5%
------- ------- ------
</TABLE>

Deferred tax liabilities (assets) consist of the following:

<TABLE>
<CAPTION>
1996 1995
------- -------
(IN THOUSANDS)
<S> <C> <C> <C>
Franchise and
equipment sales,
including
differences in
capitalization
and revenue
recognition..... $34,375 $29,403
Property and
equipment,
including
differences in
capitalization
and depreciation
and
amortization.... 8,037 6,584
Reacquired
franchises and
equipment held
for resale,
including
differences in
capitalization
and depreciation
and
amortization.... (7,083) (6,065)
Direct financing
leases and
capital lease
obligations
including
differences in
capitalization
and application
of cash receipts
and
disbursements... (6,315) (4,961)
Federal tax
benefit of net
deferred state
tax liability... (1,516) (1,285)
Other net
liabilities..... 1,874 1,255
------- -------
Deferred tax
liabilities..... $29,372 $24,931
======= =======
</TABLE>

11. EMPLOYEE BENEFIT PLANS

In 1987, IHOP adopted a noncontributory Employee Stock Ownership Plan
("ESOP"). The ESOP is a stock bonus plan under Section 401(a) of the Internal
Revenue Code. The plan covers IHOP employees who meet the minimum credited
service requirements of the plan except for those employees whose terms of
service are covered by a collective bargaining agreement (unless the terms of
such agreement specifically provide for participation in the ESOP).

F-20
IHOP CORP. AND SUBSIDIARIES


The cost of the ESOP is borne by the Company through contributions
determined by the Board of Directors in accordance with the ESOP provisions
and Internal Revenue Service regulations. The contributions to the plan for
the years ended December 31, 1996, 1995 and 1994 were $1,250,000, $1,200,000,
and $1,100,000, respectively. The contribution for the year ended December 31,
1996 will be made in shares of the Company's common stock.

Shares of stock acquired by the ESOP are allocated to each eligible employee
and held by the ESOP. Upon the employee's termination after vesting, or in
certain other limited circumstances, the employee's shares are distributed to
the employee.

12. COMMITMENTS AND CONTINGENCIES

The Company is subject to various claims and legal actions that arise in the
ordinary course of business. The Company believes such claims and legal
actions, individually or in the aggregate, will not have a material adverse
effect on the business or financial condition of the Company.

13. FAIR VALUE OF FINANCIAL INSTRUMENTS

IHOP does not hold or issue financial instruments for trading purposes nor
is it a party to derivative transactions, interest rate swaps or other
transactions commonly utilized to manage interest rate or foreign currency
risk.

The estimated fair values of all cash and cash equivalents, notes receivable
and equipment contracts receivable as of December 31, 1996 and 1995
approximated their carrying amounts in the Consolidated Balance Sheets as of
those dates. The estimated fair values of notes receivable and equipment
contracts receivable are based on current interest rates offered for similar
loans in the Company's present lending activities.

The estimated fair values of long-term debt are based on current rates
available to IHOP for similar debt of the same remaining maturities. The
carrying values of long-term debt at December 31, 1996 and 1995 were
$58,564,000 and $30,584,000, respectively; and the fair values at those dates
were $58,876,000 and $31,700,000, respectively.

14. SELECTED QUARTERLY FINANCIAL DATA (UNAUDITED)

<TABLE>
<CAPTION>
GROSS NET NET INCOME
REVENUES MARGIN INCOME PER SHARE(a)
-------- ------- ------ ------------
(IN THOUSANDS, EXCEPT PER SHARE AMOUNTS)
<S> <C> <C> <C> <C>
1996:
1st Quarter....................... $40,292 $14,414 $3,062 $.32
2nd Quarter....................... 44,465 16,159 4,369 .46
3rd Quarter....................... 51,569 18,495 5,389 .56
4th Quarter....................... 53,770 19,426 5,784 .61
1995:
1st Quarter....................... $33,178 $11,504 $1,776(a) $.19(b)
2nd Quarter....................... 40,123 14,410 4,069 .43
3rd Quarter....................... 42,570 15,342 4,741 .50
4th Quarter....................... 48,452 17,311 5,568 .59
</TABLE>
- --------
(a) The quarterly amounts may not add to the full year amount due to rounding.

(b) Includes severance charges associated with a realignment of
responsibilities in the Company's restaurant operations, restaurant
development and purchasing functions of $800,000, or $484,000 net of
income tax benefit, or $.05 per share.

F-21
REPORT OF INDEPENDENT ACCOUNTANTS

The Shareholders and Board of Directors
IHOP Corp.

We have audited the accompanying consolidated balance sheets of IHOP Corp.
and Subsidiaries as of December 31, 1996 and 1995, and the related
consolidated statements of operations, shareholders' equity, and cash flows
for each of the three years in the period ended December 31, 1996. These
financial statements are the responsibility of the Company's management. Our
responsibility is to express an opinion on these financial statements based on
our audits.

We conducted our audits in accordance with generally accepted auditing
standards. Those standards require that we plan and perform the audit to
obtain reasonable assurance about whether the financial statements are free of
material misstatement. An audit includes examining, on a test basis, evidence
supporting the amounts and disclosures in the financial statements. An audit
also includes assessing the accounting principles used and significant
estimates made by management, as well as evaluating the overall financial
statement presentation. We believe that our audits provide a reasonable basis
for our opinion.

In our opinion, the financial statements referred to above present fairly,
in all material respects, the consolidated financial position of IHOP Corp.
and Subsidiaries as of December 31, 1996 and 1995, and the consolidated
results of their operations and their cash flows for each of the three years
in the period ended December 31, 1996, in conformity with generally accepted
accounting principles.

Coopers & Lybrand L.L.P.

Los Angeles, California
February 14, 1997

F-22
SIGNATURES

Pursuant to the requirements of Section 13 or 15(d) of the Securities
Exchange Act of 1934, the registrant has duly caused this report to be signed
on its behalf by the undersigned, thereunto duly authorized, on this 28th day
of March, 1997.

IHOP CORP.

By: /s/ Richard K. Herzer
-----------------------------------
Richard K. Herzer
Chairman of the Board,
President and Chief Executive
Officer

Pursuant to the requirements of the Securities Exchange Act of 1934, this
report has been signed below by the following persons on behalf of the
registrant, in the capacities indicated, on this 28th day of March, 1997.

<TABLE>
<CAPTION>
SIGNATURES TITLE
---------- -----

<S> <C>
/s/ Richard K. Herzer Chairman of the Board,
_____________________________________________ President and Chief
Richard K. Herzer Executive Officer (Principal
Executive Officer)

/s/ Frederick G. Silny Vice President--Finance and
_____________________________________________ Treasurer (Principal
Frederick G. Silny Financial Officer)

/s/ Gene A. Scott Controller (Principal
_____________________________________________ Accounting Officer)
Gene A. Scott

/s/ H. Frederick Christie Director
_____________________________________________
H. Frederick Christie

/s/ Frank Edelstein Director
_____________________________________________
Frank Edelstein

/s/ Michael S. Gordon Director
_____________________________________________
Michael S. Gordon

/s/ Neven C. Hulsey Director
_____________________________________________
Neven C. Hulsey

/s/ Larry Alan Kay Director
_____________________________________________
Larry Alan Kay

/s/ Dennis M. Leifheit Executive Vice President--
_____________________________________________ Operations, Chief Operating
Dennis M. Leifheit Officer and Director

/s/ Caroline W. Nahas Director
_____________________________________________
Caroline W. Nahas

/s/ Patrick W. Rose Director
_____________________________________________
Patrick W. Rose
</TABLE>