Hasbro
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Hasbro is an American toy manufacturer based in Pawtucket, Rhode Island in the USA.
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SECURITIES AND EXCHANGE COMMISSION

Washington, D. C. 20549

Form 10-K

Annual Report Pursuant to Section 13 or 15(d)
of the Securities Exchange Act of 1934

For the fiscal year ended December 26, 1999 Commission file number 1-6682
----------------- ------

Hasbro, Inc.
--------------------
(Name of Registrant)
Rhode Island 05-0155090
- - - - - - - - - - - - - - - - - ------------------------ -------------------
(State of Incorporation) (I.R.S. Employer
Identification No.)

1027 Newport Avenue, Pawtucket, Rhode Island 02861
--------------------------------------------------
(Address of Principal Executive Offices)

(401) 431-8697
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Securities registered pursuant to Section 12(b) of the Act:

Name of each exchange
Title of each class on which registered
------------------- ---------------------

Common Stock New York Stock Exchange
Preference Share Purchase Rights New York Stock Exchange

Securities registered pursuant to Section 12(g) of the Act: None

Indicate by check mark whether the registrant (1) has filed all reports
required to be filed by Section 13 or 15(d) of the Securities Exchange Act of
1934 during the preceding 12 months (or for such shorter period that the
registrant was required to file such reports), and (2) has been subject to
such filing requirements for the past 90 days. Yes[X] or No[ ].

Indicate by check mark if disclosure of delinquent filers pursuant to Item
405 of Regulation S-K is not contained herein, and will not be contained, to
the best of registrant's knowledge, in definitive proxy or information
statements incorporated by reference in Part II of this Form 10-K or any
amendment to this Form 10-K. [X]
The aggregate market value of the voting stock held by non-affiliates of the
registrant computed by reference to the price at which the stock was sold on
March 17, 2000 was $2,682,790,863.

The number of shares of Common Stock outstanding as of March 17, 2000 was
190,384,899.

DOCUMENTS INCORPORATED BY REFERENCE

Portions of registrant's definitive proxy statement for its 2000 Annual
Meeting of Shareholders are incorporated by reference into Part III of this
Report.

Selected information contained in registrant's Annual Report to
Shareholders for the fiscal year ended December 26, 1999, is included as
Exhibit 13, and incorporated by reference into Parts I and II of this Report.


PART I

ITEM 1. BUSINESS
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(a) General Development of Business
-------------------------------
Except as expressly indicated or unless the context otherwise requires, as
used herein, the "Company" means Hasbro, Inc., a Rhode Island corporation
organized on January 8, 1926, and its subsidiaries.

The Company is a worldwide leader in children's and family leisure time and
entertainment products and services, including the design, manufacture and
marketing of games and toys ranging from traditional to high-tech. Both
internationally and in the U.S., its PLAYSKOOL, KENNER, TONKA, ODDZON, SUPER
SOAKER, MILTON BRADLEY, PARKER BROTHERS, TIGER, HASBRO INTERACTIVE,
MICROPROSE, GALOOB and WIZARDS OF THE COAST brands and products provide what
the Company believes to be the highest quality and most recognizable play
experiences in the world. Included in its offerings are games, including
traditional board and card, hand-held electronic, electronic interactive
plush, electronic learning aid, children's consumer electronic, trading card,
roleplaying and interactive software games and puzzles. Toy offerings include
boys' action, preschool, creative play and girls' toys, dolls and plush
products. The Company also licenses various trademarks, characters and other
property rights for use in connection with the sale by others of noncompeting
toys and non-toy products.

(b) Description of Business Segments and Products
---------------------------------------------
During the second quarter of 1999, the Company redefined its focus and
method of managing its business into two major areas, Toys and Games.
Following this organizational adjustment the Company's reportable segments
are U.S. Toys, Games, International and Global Operations. Financial
information with respect to the Company's segments is included in the Annual
Report to Shareholders for the fiscal year ended December 26, 1999. Prior
period amounts have been reclassified to reflect the Company's current
segments.
In the United States, the U.S. Toy segment includes the design, development,
marketing and selling of boys action figures, vehicles and playsets, girls
toys, preschool toys and infant products and creative play products. The
Games segment includes the design, development, marketing and selling of
traditional board and card games and puzzles, handheld electronic games,
electronic interactive plush, children's consumer electronics, electronic
learning aids, trading card and roleplaying games and interactive software
games based on the Company's owned and licensed brands. Within the
International segment, the Company designs, develops, markets and sells both
toy and game products in non-U.S. markets. Global Operations manufactures and
sources product for the majority of the Company's segments. The Company also
has other segments which license certain toy properties and which develop and
market non-traditional toy and game based product realizing more than half of
their revenues and the majority of their operating profit in the first half
of the year, which is contra-seasonal to the rest of the Company's business.
These other segments do not meet the quantitative thresholds for reportable
segments.

(i) U.S. Toy
--------
In the U.S. Toy segment, the Company's products are marketed as boys' toys,
girls' toys, preschool and creative play.

Boys' toys are offered in a wide range of products, many of which are tied
to entertainment properties, including STAR WARS, POKEMON and BATMAN toys and
accessories. The Company also offers such popular properties as G.I. JOE,
BEAST WARS and BEAST MACHINES TRANSFORMERS action figures, WINNER'S CIRCLE
line of die cast vehicle assortments, MICRO MACHINES and the TONKA line of
trucks. In 2000, the Company will be launching Europe's number one boys
action figure, ACTION MAN, in the U.S., as well as an expanded line of
POKEMON toys and collectibles.

Hasbro's girls' toys include STUART LITTLE plush and figures based on the
hit motion picture and the classic RAGGEDY ANN and RAGGEDY ANDY rag dolls. In
2000, the Company will be introducing MY REAL BABY, a doll that interacts
with a child through realistic sounds, actions and facial expressions, MAKEUP
MINDY, a special feature doll, as well as a line of dolls based on the
popular S CLUB 7 musical group.

The preschool products include a portfolio of key brands, such as
PLAYSKOOL, BARNEY and TELETUBBIES. The PLAYSKOOL line includes such well-
known products as MR. POTATO HEAD, SIT 'N SPIN, GLOWORM, as well as a
successful line of infant toys such as KICK START GYM, and preschool role-
play products. The BARNEY brand includes a complete line of preschool toys
such as the BARNEY SONG MAGIC BANJO. The TELETUBBIES line of products is
inspired by the public television program featuring TINKY WINKY, DIPSY, LAA-
LAA and PO. In 2000, the U.S. Toy segment introduces a product line based on
the newest television program from the Children's Television Workshop and
Columbia TriStar Television Group, DRAGON TALES, which airs on PBS.
Additionally, new products being introduced during 2000 are the PLAYSKOOL
FIRST STARTS infant line, the interactive, customizable ESPECIALLY MY BARNEY
and MUNCH 'N SLURP TELETUBBIES plush toys.

Creative Play items for both girls and boys include such classic lines as
PLAY-DOH, EASY-BAKE OVEN and LITE-BRITE and SPIROGRAPH design toys. During
2000, the Company will be offering new PLAY-DOH playsets featuring POKEMON,
DRAGON TALES and BARNEY, licensed refill bake sets for the EASY-BAKE OVEN,
including MCDONALD'S pies and EGGO waffles, as well as POKEMON ENERGY BEAD
bracelets and LITE BRITE POKEMON PICTURE AND PEG set.

(ii) Games
-----
The Company markets its games and puzzles under several well known brands,
including MILTON BRADLEY, PARKER BROTHERS, TIGER, WIZARDS OF THE COAST,
HASBRO INTERACTIVE AND MICROPROSE.

The MILTON BRADLEY and PARKER BROTHERS brand portfolios consist of a full
line of games for children, families and adults. The Company's staple items
include MONOPOLY, BATTLESHIP, THE GAME OF LIFE, SCRABBLE, CHUTES AND LADDERS,
CANDY LAND, TROUBLE, MOUSETRAP, OPERATION, HUNGRY HUNGRY HIPPOS, CONNECT
FOUR, TWISTER, YAHTZEE, JENGA, CLUE, SORRY!, RISK, BOGGLE, OUIJA and TRIVIAL
PURSUIT as well as a line of traditional and three dimensional puzzles.
Traditional card game offerings include MILLE BORNES, ROOK and RACK-O. The
Company has put in place a series of marketing initiatives designed to
encourage game play among a wide variety of audiences, including MY FIRST
GAMES, FAMILY GAME NIGHT and GET TOGETHER GAMES. New in 2000 will be TOP IT,
an electronic game incorporating the basic elements of hacky sack, paddleball
and the highly successful BOP IT, TRUE YOU PERSONALITY PROFILER, a talking
personality profile game, and SILLY SIX PINS, an interactive preschool
bowling game with talking pins.

TIGER brand products lead the industry in technology-driven entertainment
and lifestyle products for the whole family. Popular handheld electronic
games include WHEEL OF FORTUNE, JEOPARDY, CONCENTRATION and THE PRICE IS
RIGHT, as well as a line of NASCAR-themed racing electronic games, and for
2000, WHO WANTS TO BE A MILLIONAIRE, also available in a tabletop version.
Electronic interactive plush includes the popular FURBY line. Electronic
learning aids include licensed product featuring WINNIE THE POOH, RUGRATS and
BARNEY. Innovative items in the 2000 line include the interactive animatronic
SHELBY, a special friend of FURBY, and INTERACTIVE YODA, who has a vocabulary
of more than 800 words and phrases. Consumer electronic offerings for 2000
include LIGHTNING MAIL, a message device the size of a small cell phone which
allows users to send and receive free email messages from anywhere in the
world and YAHOO!CAM!, a palm-sized, digital camera capable of taking color
pictures and posting them to the user's web site. In 2000, a new line of
WINNIE THE POOH electronic learning aids will be introduced along with a line
of games based on the FRANKLIN property from NICK JR. Also new for 2000 is a
line of interactive pets featuring POO-CHI, which uses advanced bio-rhythmic
technology to create realistic emotional responses that adapt and change as
it is played with, and the futuristic I-CYBIE, which goes through several
stages of development from puppy to adult dog.

WIZARDS OF THE COAST trading card and roleplaying games include the popular
POKEMON, MAGIC: THE GATHERING and DUNGEONS AND DRAGONS. MAGIC: THE GATHERING,
created in 1993, has worldwide popularity, with more than six million players
in 52 countries. WIZARDS OF THE COAST has a unique organized play program for
its trading card games, sponsoring thousands of game tournaments around the
world. The Company operates approximately 70 retail stores under the WIZARDS
OF THE COAST and GAME KEEPER names which not only sell games of all types,
but provide customers with a place to play games. New for 2000 is MAJOR
LEAGUE BASEBALL SHOWDOWN 2000, a card game which allows players to assemble
their own lineups, collect their favorite baseball players and compete
against other players' teams, BASE SET 2 and the TEAM ROCKET expansion for
the POKEMON trading card game, and the HARRY POTTER trading card game, based
on the NEW YORK TIMES best-selling novels.

The HASBRO INTERACTIVE brands include PC CD-ROM and video games based on
original and licensed content and the Company's games and brands. For 1999,
this includes ROLLERCOASTER TYCOON, the number one PC game in the U.S. for
1999 based on number of units sold, FROGGER for the PC and PLAYSTATION game
console and TONKA CONSTRUCTION and CD-ROM playsets which hook onto computer
keyboards and combine traditional play with computer games. A line of
strategy and action games is published under the MICROPROSE brand, a full
line of classic arcade games under the ATARI brand and family games based on
hit game show titles such as WHEEL OF FORTUNE and JEOPARDY and the premier
family games MONOPOLY and SCRABBLE. A streamlined product offering in 2000
includes FROGGER 2, PAC-MAN for the PC, MONOPOLY TYCOON, and new PC CD-ROM
playsets, TONKA DIG 'N RIG and BARNEY, as well as a sports game, NASCAR HEAT.
Additionally, video games for the entire family available on the PLAYSTATION
platform for 2000 will include TONKA SPACE STATION, NASCAR RACERS, NICKTOONS
RACING and WHEEL OF FORTUNE 2.

On December 15, 1999, the Company announced plans to launch its online
games portal, Games.com. Games.com will initially offer an extensive line-up
of at least 50 branded games. Games.com will also incorporate strong
community features, including online chat capabilities, tournaments, plus an
online store where consumers can purchase games and related products. Over
time, Games.com will highlight Hasbro's powerful games content in six
different channels: Family, Kids, Arcade, Game Shows, Sports, and Avid Gamer.
The Company has entered into a non-binding memorandum of understanding with
Go2Net, Inc. (Go2Net) for a three-year licensing and distribution agreement.
Go2Net will provide technology and engineering support to build out the site,
plus software for community monitoring and management, chat features, and
message boards. Games.com will include three primary revenue sources,
generating income via advertising, a Games.com store and premium subscription
services on the site.

(iii) International
-------------
In addition to the United States, the Company operates in more than 25
countries which sell a representative range of the toy and game brands and
products marketed in the United States, together with some items which are
sold only internationally. International revenues in 1999 were led by sales
of ACTION MAN, STAR WARS, FURBY and TELETUBBIES. New products for 2000
include those noted in the U.S. Toy and Game segments above, as well as
TWEENIES, a toy line based upon a successful new preschool television program
from the producers of TELETUBBIES.

(iv) Global Operations
-----------------
The Company manufactures products in the United States, Mexico, the United
Kingdom, Ireland and Spain and sources products, largely through a Hong Kong
subsidiary working primarily through unrelated manufacturers in various Far
East countries, primarily China. In December, 1999, the Company announced it
would close its manufacturing operations in Tijuana, Mexico, and Ashford,
United Kingdom. The closures will be complete in 2000. See "Manufacturing and
Importing" below.
(v) Other Information
-----------------
The Company has other segments which promote and out-license intellectual
property on a more focused basis, and design, develop and market certain
traditional and non-traditional toy and game based product including the
SUPER SOAKER line of water products, KOOSH brand products and for 2000, the
NERF line of soft action play equipment and a TINKERTOY classic line, made
entirely of wood and containing the same accessories that were part of the
original playset.

To further extend its range of products in its various segments, the
Company has Hong Kong units which market directly to retailers a line of high
quality, low priced toys, games and related products, primarily on a direct
import basis.

In addition, certain products are licensed to other companies for certain
countries where the Company does not otherwise have a presence.

During the 1999 fiscal year, combined revenues across all segments from the
FURBY line of products and the STAR WARS boys toys line of products
contributed 13% and 12%, respectively, of consolidated net revenues of the
Company.

Working Capital Requirements
----------------------------
Production has been financed historically by means of short-term borrowings
which reach peak levels during September through November of each year when
receivables also generally reach peak levels. The revenue pattern of the
Company continues to shift with the second half of the year growing in
significance to its overall business and, within that half, the fourth
quarter being the more prominent. The trend of retailers over the past few
years has been to make a higher percentage of their purchases within or close
to the fourth quarter holiday consumer selling season, which includes
Christmas. The Company expects that this trend will continue. The toy
business is also characterized by customer order patterns which vary from
year to year largely because of differences each year in the degree of
consumer acceptance of a product line, product availability, marketing
strategies and inventory policies of retailers, the dates of theatrical
releases of major motion pictures for which the Company has licenses for
promotional product and differences in overall economic conditions. As a
result, comparisons of unshipped orders on any date with those at the same
date in a prior year are not necessarily indicative of sales for that entire
given year. Also, quick response inventory management practices now being
used results in fewer orders being placed in advance of shipment and more
orders being placed for immediate delivery. The Company's unshipped orders at
March 5, 2000 and February 28, 1999 were approximately $375,000,000 and
$570,000,000, respectively. Also, it is a general industry practice that
orders are subject to amendment or cancellation by customers prior to
shipment. The backlog at any date in a given year can be affected by programs
the Company may employ to induce its customers to place orders and accept
shipments early in the year. This method is a general industry practice. The
programs the Company is employing to promote sales in 2000 are not
substantially different from those employed in 1999.

As part of the traditional marketing strategies of the toy industry, many
sales made early in the year are not due for payment until the fourth quarter
or early in the first quarter of the subsequent year, thus making it
necessary for the Company to borrow significant amounts pending these
collections. During the year, the Company relies on internally generated
funds and short-term borrowing arrangements, including commercial paper, to
finance its working capital needs. As of March 5, 2000, the Company has
available to it unsecured lines of credit, which it believes are adequate, of
approximately $1,300,000,000 including a $350,000,000 long-term and a
$350,000,000 short-term revolving credit agreement with a group of banks,
which is used as a back-up to commercial paper issued by the Company.

Royalties, Research and Development
-----------------------------------
The Company's business is based to a substantial extent on the continuing
development of new products and the redesigning of existing items for
continuing market acceptance. In 1999, 1998 and 1997, approximately
$254,599,000, $184,962,000 and $154,710,000, respectively, were incurred on
activities relating to the development, design and engineering of new
products and their packaging (including items brought to the Company by
independent designers) and to the improvement or modification of ongoing
products. Much of this work is performed by the Company's staff of designers,
artists, model makers and engineers.

In addition to its own staff, the Company deals with a number of
independent toy designers for whose designs and ideas the Company competes
with other toy manufacturers. Rights to such designs and ideas, when acquired
by the Company, are usually exclusive under agreements requiring the Company
to pay the designer a royalty on the Company's net sales of the item. These
designer royalty agreements in some cases provide for advance royalties and
minimum guarantees.

The Company also produces a number of toys under trademarks and copyrights
utilizing the names or likenesses of familiar movie, television and comic
strip characters, for whose rights the Company competes with other toy
manufacturers. Licensing fees are generally paid as a royalty on the
Company's net sales of the item. Licenses for the use of characters are
generally exclusive for specific products or product lines in specified
territories. In many instances, advance royalties and minimum guarantees are
required by character license agreements. Under terms of agreements existing
at December 26, 1999, in certain circumstances the Company may be required to
pay an aggregate of up to $665,000,000 in guaranteed or minimum royalties
between 2000 and 2007. Of this amount, approximately $233,000,000 has been
paid. Approximately $83,000,000 is included in the $111,523,000 of prepaid
royalties which are a component of prepaid expenses and other current assets
on the balance sheet. Included in other assets is $150,000,000 representing
the long-term portion of the amount paid in 1999. Of the remaining unpaid
minimum guaranty, Hasbro may be required to pay approximately $88,000,000,
$84,000,000, $130,000,000, $6,000,000, $2,000,000 and $122,000,000 in 2000,
2001, 2002, 2003, 2004 and 2005, respectively. Such payments are related to
royalties which are expected to be incurred on anticipated revenues in the
years 2000 through 2007.


Marketing and Sales
-------------------
The Company's products are sold nationally and internationally to a broad
spectrum of customers including wholesalers, distributors, chain stores,
discount stores, mail order houses, catalog stores, department stores and
other retailers, large and small. The Company and its subsidiaries employ
their own sales forces which account for the majority of sales of their
products. Remaining sales are generated by independent distributors who sell
the Company's products principally in areas of the world where the Company
does not otherwise maintain a presence. With the acquisition of Wizards of
the Coast, Inc. in the fourth quarter of 1999, the Company acquired a
specialized line of retail stores featuring game, hobby and related products
and an area for in-store game play, as well as an online retail site. The
Company maintains showrooms in New York and selected other major cities
world-wide as well as at most of its subsidiary locations. Although the
Company has more than 2,000 customers in the United States and Canada, most
of which are wholesalers, distributors or large chain stores, there has been
significant consolidation at the retail level over the last several years. In
other countries, the Company has in excess of 20,000 customers, many of which
are individual retail stores. During 1999, sales to the Company's two largest
customers, Wal-Mart Stores, Inc. and Toys `R Us, Inc., represented 16% each
of consolidated net revenues, and sales to its top ten customers accounted
for approximately 56% of consolidated net revenues.

The Company advertises many of its toy and game products extensively on
television. The Company generally advertises selected items in its product
groups in a manner designed to promote the sale of other specific items in
those product groups. Each year, the Company introduces its new products in
New York City at the time of the American International Toy Fair in February.
It also introduces some of its products to major customers during the prior
year.

In 1999, the Company spent approximately $456,978,000 in advertising,
promotion and marketing programs compared to $440,692,000 in 1998 and
$411,574,000 in 1997.

Manufacturing and Importing
---------------------------
During 1999, the Company manufactured its products in four principal
facilities, East Longmeadow, Massachusetts, Waterford, Ireland, Tijuana,
Mexico and Valencia, Spain. As part of the consolidation program announced in
December 1999, the Company announced it is closing the facility in Tijuana,
Mexico, as well as a smaller facility in Ashford, United Kingdom. Most of its
products are manufactured from basic raw materials such as plastic and
cardboard, although certain products also make use of electronic components.
All of these materials are readily available but may be subject to
significant fluctuations in price. The Company's manufacturing process
includes injection molding, blow molding, metal stamping, spray painting,
printing, box making and assembly. The Company purchases certain components
and accessories used in its toys and games and some finished items from
United States manufacturers as well as from manufacturers in the Far East,
which is the largest manufacturing center of toys in the world, and other
countries. The 1996 implementation of the General Agreement on Tariffs and
Trade reduced or eliminated customs duties on many products imported by the
Company. The Company believes that the manufacturing capacity of its
facilities and the supply of components, accessories and completed products
which it purchases from unaffiliated manufacturers is adequate to meet the
foreseeable demand for the products which it markets. The Company's reliance
on external sources of manufacturing can be shifted, over a period of time,
to alternative sources of supply for products it sells, should such changes
be necessary.
However, if the Company is prevented from obtaining products from a
substantial number of its current Far East suppliers due to political, labor
or other factors beyond its control, the Company's operations would be
disrupted while alternative sources of product were secured. The imposition
of trade sanctions by the United States or the European Union against a class
of products imported by the Company from, or the loss of "normal trade
relations" status by, the People's Republic of China could significantly
increase the cost of the Company's products imported into the United States
or Europe.

Prices for resin increased in the latter part of 1999 due to rising oil
prices. If this trend of rising oil prices continues, the Company expects its
manufacturing and transportation costs to increase, which could have a
negative impact on its gross margin.

The Company makes its own tools and fixtures but purchases dies and molds
principally from independent United States and international sources. The
Company's North American production departments operate on a two-shift basis
and its molding departments operate on a continuous basis through most of the
year.

Competition
-----------
The Company's business is highly competitive and it competes with several
large and many small United States and international manufacturers. The
Company is a worldwide leader in the design, manufacture and marketing of
games and toys.

Employees
---------
The Company employs approximately 9,500 persons worldwide, approximately
4,600 of whom are located in the United States.

Trademarks, Copyrights and Patents
----------------------------------
The Company's products are protected, for the most part and in as many
countries as practical, by registered trademarks, copyrights and patents to
the extent that such protection is available and meaningful. The loss of such
rights concerning any particular product would not have a material adverse
effect on the Company's business, although the loss of such protection for a
number of significant items might have such an effect.

Government Regulation
---------------------
The Company's toy products sold in the United States are subject to the
provisions of the Consumer Product Safety Act (the "CPSA"), The Federal
Hazardous Substances Act (the "FHSA") and the regulations promulgated
thereunder. The CPSA empowers the Consumer Product Safety Commission (the
"CPSC") to take action against hazards presented by consumer products,
including the formulation and implementation of regulations and uniform
safety standards. The CPSC has the authority to seek to declare a product "a
banned hazardous substance" under the CPSA and to ban it from commerce. The
CPSC can file an action to seize and condemn an "imminently hazardous
consumer product" under the CPSA and may also order equitable remedies such
as recall, replacement, repair or refund for the product. The FHSA provides
for the repurchase by the manufacturer of articles which are banned. Similar
laws exist in some states and cities within the United States and in Canada,
Australia and Europe. The Company maintains laboratories which have testing
and other procedures intended to maintain compliance with the CPSA and FHSA.
Notwithstanding the foregoing, there can be no assurance that all of the
Company's products are or will be hazard free. Any material product recall
could have an effect on the Company, depending on the product, and could
affect sales of other products.

During 1998, the CPSC released the results of a study of a chemical,
diisononyl phthalate ("DINP") used to soften some plastic toys and children's
products. The study concluded that few if any children are at risk from DINP
because the amount that they ingest does not even come close to a harmful
level. Therefore, the CPSC staff did not recommend a ban on these products.
However, the CPSC indicated that the study identified several areas of
uncertainty where additional scientific research is needed. The CPSC has
formed a Chronic Hazard Advisory Panel which will review the scientific
evidence and is expected to make a report within a year. The CPSC staff
requested the industry to remove DINP from soft rattles and teethers. This
request was honored by the industry, including the Company. Canada and the
European Union have requested or required similar removal of DINP from
products meant to be mouthed by children. Removal of such products from the
marketplace has not materially affected the Company.

The Children's Television Act of 1990 and the rules promulgated thereunder
by the United States Federal Communications Commission as well as the laws of
certain countries place certain limitations on television commercials during
children's programming.

The Company maintains programs to comply with various United States
federal, state, local and international requirements relating to the
environment, plant safety and other matters.


Toys "R" Us Litigation
----------------------
On September 25, 1997, an administrative law judge ("ALJ") of the Federal
Trade Commission (the "Commission") issued an Initial Decision against Toys
"R" Us, finding that Toys "R" Us had engaged in unfair business practices in
violation of Section 5 of the Federal Trade Commission Act. In particular,
the ALJ found that Toys "R" Us entered into vertical agreements with, and
facilitated horizontal agreements among, various toy manufacturers, including
the Company, to restrict the supply of certain toys to warehouse club
retailers. Although the Company voluntarily produced documents and witnesses
in the action, the Company was not named a defendant by the Commission in the
action. The ALJ's decision was affirmed by the Commission on October 14,
1998.

In the wake of the ALJ's decision, numerous antitrust actions were filed
naming Toys "R" Us, the Company, and certain other toy manufacturers as
defendants. All of these actions generally alleged that Toys "R" Us
orchestrated an illegal conspiracy with various toy manufacturers to
improperly cut-off supplies of popular toys to the warehouse clubs and other
low margin retailers that compete with Toys "R" Us. The Company was named as
a defendant in twenty-seven private antitrust class actions in federal courts
in California, Illinois, Maryland, New Jersey, New York, Pennsylvania and
Vermont, all of which purport to represent nationwide classes of customers.
These actions allege, among other things, violations of the Sherman and
Clayton Acts. In addition, on October 2, 1997, the Attorney General of the
State of New York ("NYAG") filed an action against Toys "R" Us, the Company,
and several other toy manufacturers alleging violations of federal and state
antitrust law, on behalf of all persons in the State of New York who
purchased toy products from retailers from 1989 to the present. The NYAG
complaint was amended to add as plaintiffs attorneys general from an
additional forty-three states, the District of Columbia and the Commonwealth
of Puerto Rico.

On February 11, 1998, the Judicial Panel on Multi-District Litigation
consolidated and transferred, for all pretrial proceedings, the NYAG action
and all of the pending private actions in the federal courts. The
consolidated cases were titled In Re Toys "R" Us Antitrust Litigation, MDL-
1211 and were pending in the Federal District Court in the Eastern District
of New York.

In addition, the Company was named as a defendant, along with Toys "R" Us
and certain other toy manufacturers, in an action titled Struthers v. Toys
"R" Us et al., No. H198813-6, filed in the Superior Court for the State of
California, Alameda County, alleging violations of state antitrust laws. On
February 9, 1998, the Superior Court ordered the Struthers case to be
coordinated with three pending state court actions previously filed against
Toys "R" Us in California. All of the California litigations were stayed to
encourage the parties to pursue settlement discussions and negotiations in
good faith. These discussions were coordinated with a mediation ordered in a
case titled Wilson v. Toys "R" Us, Case No. CV96-574, pending in Tuscaloosa
County Circuit Court in Alabama. The Company is not a party to the Alabama
case.

On December 9, 1998, Hasbro entered into a Settlement Agreement and Release
with the State Attorneys General and the Private Plaintiffs with respect to
all of the pending state and federal actions. This settlement was not
material to the Company.

On February 17, 2000, the Court approved the Settlement Agreement and
Release, and entered a Final Judgment and Order of Dismissal. This has the
effect of finally dismissing all claims pending against Hasbro in the state
and federal actions, including all claims brought by the State Attorneys
General and the private plaintiffs.


Forward-Looking Information
---------------------------
From time to time, the Company may publish forward-looking statements
relating to such matters as anticipated financial performance, business
prospects, technological developments, new products, research and development
activities and similar matters. Forward-looking statements are inherently
subject to risks and uncertainties, many of which are known by, or self-
evident to, the investing public. The Private Securities Litigation Reform
Act of 1995 provides a safe harbor for forward-looking statements. These
statements may be identified by the use of forward-looking words or phrases
such as "anticipate," "believe," "expect," "intend," "may," "planned,"
"potential," "should," "will" and "would." In order to comply with the terms
of the safe harbor, the Company notes that a variety of factors could cause
its actual results and experience to differ materially from the anticipated
results or other expectations expressed in its forward-looking statements.
The risks and uncertainties that may affect the operations, performance,
development and results of Hasbro's business include the following and are
also delineated in the Risk Factors section below:

1) The Company's ability to manufacture, source and ship new and
continuing products in a timely manner and customers' and consumers'
acceptance of those products in a competitive product environment;

2) The impact of competition on revenue, margins and other aspects of the
Company's business, including the ability to secure, maintain and renew
popular licenses and the ability to attract and retain talented employees in
a competitive environment;

3) Economic conditions, currency fluctuations and government regulations
and other actions in the various markets in which the Company operates
throughout the world;

4) The inventory policies of retailers, including the continuing trend of
concentration of Hasbro's revenues in the second half and fourth quarter of
the year, together with the increased reliance by retailers on quick response
inventory management practices, which increases the risk of the Company's
underproduction of popular items, overproduction of less popular items and
failure to achieve tight and compressed shipping schedules;

5) The impact of market conditions, third party actions or approvals and
the impact of competition that could delay or increase the cost of
implementation of our Consolidation Program or alter our actions and reduce
actual results;

6) The risk that anticipated benefits of acquisitions may not occur or be
delayed or reduced in their realization;

7) With respect to our online game site initiative, technical difficulties
in adapting games to online format and establishing the online game site that
could delay or increase the cost of the site becoming operational; the
acceptance by customers of the games and other products and services to be
offered at our online game site; competition from other online game sites and
other game playing formats; and the fact online game revenues may not be
sufficient to cover the significant advertising expenditures required or the
support, service and product enhancement demands of online users; and

8) Other risks and uncertainties as are or may be detailed from time to
time in Hasbro's public announcements and filings with the Securities and
Exchange Commission including without limitation the Risk Factors described
below.


Risk Factors
------------
Consumer preferences are difficult to predict and the introduction of new
products is critical to the family entertainment industry.

Our business and operating results depend largely upon the appeal of our
family entertainment products, principally games and toys. A decline in the
popularity of our existing products and product lines or the failure of new
products and product lines to achieve and sustain market acceptance could
result in reduced overall revenues and margins, which could have a material
adverse effect on our business financial condition and results of operations.
Our continued success will depend on our ability to redesign, restyle and
extend our existing family entertainment product lines and to develop,
introduce and gain customer acceptance of new family entertainment product
lines. However consumer preferences with respect to family entertainment are
continuously changing and are difficult to predict. Individual family
entertainment products typically have short life cycles. There can be no
assurances that:

1) Any of our current products or product lines will continue to be popular
for any significant period of time;

2) Any new products and product lines introduced by us will achieve an
adequate degree of market acceptance; or

3) Any new product's life cycle will be sufficient to permit us to recover
development, manufacturing, marketing and other costs of the product.

Our business is seasonal and therefore our annual operating results will
depend, in large part, on our sales during the relatively brief holiday
season. Further, this seasonality is increasing, as large retailers
become more efficient in their control of inventory levels through quick
response management techniques.

Sales of our family entertainment products at retail are seasonal, with a
majority of retail sales occurring during the period from September through
December in anticipation of the holiday season. This seasonality is
increasing, as large retailers become more efficient in their control of
inventory levels through quick response management techniques. These
customers are timing reorders so that they are being filled by suppliers
closer to the time of purchase by consumers, which to a large extent occur
during September through December, rather than maintaining large on-hand
inventories throughout the year to meet consumer demand. While these
techniques reduce a retailer's investment in inventory, they increase
pressure on suppliers like us to fill orders promptly and shift a significant
portion of inventory risk and carrying costs to the supplier. The limited
inventory carried by retailers may also reduce or delay retail sales.
Additionally, the logistics of supplying more and more product within shorter
time periods will increase the risk that we fail to achieve tight and
compressed shipping schedules. This seasonal pattern requires significant use
of working capital mainly to manufacture inventory during the year, prior to
the holiday season, and requires accurate forecasting of demand for products
during the holiday season. Our failure to accurately predict and respond to
consumer demand could result in our underproducing popular items and
overproducing less popular items.

The continuing consolidation of our retail customer base means that
changes in the purchasing policies of our major customers could have a
significant impact on us.

If some of our major customers were to cease doing business with us, or to
significantly reduce the amount of their purchases from us, it could have a
material adverse effect on our business, financial condition and results of
operations. For the fiscal year ended December 26, 1999, Wal-Mart Stores,
Inc. and Toys R Us, Inc. each accounted for approximately 16% of our
consolidated net revenues and our ten largest customers, including Wal-Mart
and Toys R Us, in the aggregate accounted for approximately 56% of our
consolidated net revenues.

We may not realize anticipated benefits of acquisitions or these benefits
may be delayed or reduced in their realization.

Acquisitions have been a significant part of our growth over the years and
have enabled us to further broaden and diversify our product offerings. While
we target companies having what we believe to be attractive family
entertainment product offerings, there can be no assurance that the products
of companies we acquire will continue to be popular. In addition, in some
cases, we expect that the integration of the product lines of the companies
that we acquire into our operations will create production, marketing and
other operating synergies. We believe that creating these synergies can
create greater revenue growth and profitability and, where applicable, cost
savings, operating efficiencies and other synergies. However, we can provide
no assurances that these synergies, efficiencies and cost savings will be
realized. Even if achieved, these benefits may be delayed or reduced in their
realization. In other cases, we acquire companies with what we believe to
have strong and creative management, in which case we plan to create
synergies by operating them autonomously rather than integrating them into
our operations. There can be no assurance, however, that the key talented
individuals at these companies will continue to work for us after the
acquisition or that they will continue to develop popular and profitable
products or services.

Our sales and manufacturing operations outside the United States subject
us to risks normally associated with international operations.

Various international risks could negatively impact our international sales
and manufacturing operations, which could have a material adverse effect on
our business, financial condition and results of operations. For the year
ended December 26, 1999, our international net revenues comprised
approximately 33% of our total consolidated net revenues. We expect our
international sales to continue to account for a significant and growing
portion of our revenues. Additionally, we have manufacturing facilities in
Ireland and Spain and utilize third-party manufacturers principally in the
Far East. These sales and manufacturing operations are subject to the risks
normally associated with international operations, including:

1) Currency conversion risks and currency fluctuations;

2) Limitations, including taxes, on the repatriation of earnings;

3) Political instability, civil unrest and economic instability;

4) Greater difficulty enforcing intellectual property rights and weaker
laws protecting such rights;

5) Complications in complying with laws in varying jurisdictions and
changes in governmental policies;
6) Natural disasters and the greater difficulty and expense in recovering
therefrom;

7) Transportation delays and interruptions; and

8) The imposition of tariffs.

Our reliance on external sources of manufacturing can be shifted, over a
period of time, to alternative sources of supply, should such changes be
necessary. However, if we were prevented from obtaining products or
components for a material portion of our product line due to political, labor
or other factors beyond our control, Hasbro's operations would be disrupted
while alternative sources of products were secured. The imposition of trade
sanctions by the United States or the European Union against a class of
products imported by us from, or the loss of "normal trade relations" status
by, the Peoples Republic of China could significantly increase our cost of
products imported into the United States or Europe.


(c) Financial Information About International and United States
-----------------------------------------------------------
Operations and Export Sales
---------------------------
The information required by this item is included in note 16 of Notes to
Consolidated Financial Statements in Exhibit 13 to this Report and is
incorporated herein by reference.


ITEM 2. PROPERTIES
----------
Lease
Square Type of Expiration
Location Use Feet Possession Dates
- - - - - - - - - - - - - - - - - -------- --- ------ ---------- ----------

Rhode Island
- - - - - - - - - - - - - - - - - ------------
Pawtucket (1)(2)(3) Administrative, Sales
& Marketing Offices &
Product Development 343,000 Owned --
Pawtucket (2) Executive Office 23,000 Owned --
East Providence (2) Administrative Office 120,000 Leased 2004

California
- - - - - - - - - - - - - - - - - ----------
Ontario (1) Warehouse 432,000 Leased 2002
Napa (3) Office & Warehouse 400,000 Leased 2013
Alameda (1) Product Development 38,400 Leased 2002

Illinois
- - - - - - - - - - - - - - - - - --------
Vernon Hills (1) Office & Warehouse 21,000 Leased 2002
Massachusetts
- - - - - - - - - - - - - - - - - -------------
East Longmeadow Office, Manufacturing
(1)(4) & Warehouse 1,147,500 Owned --
East Longmeadow (4) Warehouse 500,000 Leased 2000
Beverly (1) Office 100,000 Owned --

Maryland
- - - - - - - - - - - - - - - - - --------
Hunt Valley (1) Product Development 29,900 Leased 2003

New Jersey
- - - - - - - - - - - - - - - - - ----------
Mt. Laurel (3) Office 11,000 Leased 2001

New York
- - - - - - - - - - - - - - - - - --------
New York(1)(2)(3)(5) Office & Showroom 106,800 Leased 2011
New York(1)(2)(3)(5) Office & Showroom 17,200 Leased 2006

Ohio
- - - - - - - - - - - - - - - - - ----
Cincinnati (1) Office 174,000 Leased 2007
Cincinnati (1) Warehouse 31,800 Leased 2008

Texas
- - - - - - - - - - - - - - - - - -----
El Paso (4) Warehouse 696,000 Leased 2008
Dallas (1) Warehouse 127,000 Leased 2003

Washington
- - - - - - - - - - - - - - - - - ----------
Renton (1) Offices 158,000 Leased 2003

Australia
- - - - - - - - - - - - - - - - - ---------
Lidcombe (5) Office & Warehouse 161,400 Leased 2002
Eastwood (5) Office 16,900 Leased 2001

Argentina
- - - - - - - - - - - - - - - - - ---------
Buenos Aires (5) Office and Warehouse 54,000 Leased 2000

Austria
- - - - - - - - - - - - - - - - - -------
Vienna (5) Office 4,000 Leased 2000

Belgium
- - - - - - - - - - - - - - - - - -------
Brussels (5) Office & Showroom 20,700 Leased 2000
Canada
- - - - - - - - - - - - - - - - - ------
Montreal (5) Office, Warehouse
& Showroom 133,900 Leased 2001
Mississauga (5) Sales Office & Showroom 16,300 Leased 2004
Montreal (5) Warehouse 88,100 Leased 2001

Chile
- - - - - - - - - - - - - - - - - -----
Santiago (5) Warehouse 23,800 Leased 2000
Santiago (5) Office 3,500 Leased 2000

Denmark
- - - - - - - - - - - - - - - - - -------
Glostrup (5) Office 9,200 Leased 2004

England
- - - - - - - - - - - - - - - - - -------
Uxbridge (5) Office & Showroom 94,500 Leased 2013

France
- - - - - - - - - - - - - - - - - ------
Le Bourget du Lac(5) Office & Warehouse 108,300 Owned --
Savoie Technolac (5) Office 33,500 Owned --
Creutzwald (5) Warehouse 217,200 Owned --
Gresy (5) Warehouse 24,500 Leased 2000

Germany
- - - - - - - - - - - - - - - - - -------
Dietzenbach (5) Office 43,000 Leased 2006
Soest (5) Office & Warehouse 164,200 Owned --
Boner (5) Office & Warehouse 111,300 Owned --

Greece
- - - - - - - - - - - - - - - - - ------
Athens (5) Office & Warehouse 25,100 Leased 2007

Hong Kong
- - - - - - - - - - - - - - - - - ---------
Kowloon (1)(3)(4)(5) Offices 35,000 Leased 2000
Kowloon (1)(3)(4)(5) Offices 62,200 Leased 2002
New Territories (4) Office & Warehouse 17,800 Leased 2001
New Territories (4) Warehouse 11,500 Leased 2002

Hungary
- - - - - - - - - - - - - - - - - -------
Budapest (5) Office 6,300 Leased 2000

Ireland
- - - - - - - - - - - - - - - - - -------
Waterford (4) Office, Manufacturing
& Warehouse 244,400 Owned --
Italy
- - - - - - - - - - - - - - - - - -----
Milan (5) Office & Showroom 12,100 Leased 2002

Mexico
- - - - - - - - - - - - - - - - - ------
Tijuana (4) Office, Manufacturing
& Warehouse 143,800 Leased 2000
Tijuana (4) Manufacturing &
Warehouse 205,000 Leased 2000
Periferico (5) Office 16,100 Leased 2003
Carretera (5) Warehouse 215,500 Leased 2005

The Netherlands
- - - - - - - - - - - - - - - - - ---------------
Ter Apel (5) Warehouse 79,400 Leased 2000
Utrecht (5) Office 17,000 Leased 2003

New Zealand
- - - - - - - - - - - - - - - - - -----------
Auckland (5) Office & Warehouse 110,900 Leased 2005

Peru
- - - - - - - - - - - - - - - - - ----
Lima (5) Warehouse 32,400 Leased 2000
Lima (5) Office 11,000 Leased 2000

Poland
- - - - - - - - - - - - - - - - - ------
Warsaw (5) Office & Warehouse 11,100 Leased 2001

Portugal
- - - - - - - - - - - - - - - - - --------
Estoril-Lisboa (5) Office 2,900 Leased 2003

Singapore
- - - - - - - - - - - - - - - - - ---------
Singapore (5) Office & Warehouse 9,300 Leased 2000

Spain
- - - - - - - - - - - - - - - - - -----
Valencia (4)(5) Office, Manufacturing
& Warehouse 322,700 Owned --
Valencia (4)(5) Office, Manufacturing
& Warehouse 144,800 Leased 2011

Sweden
- - - - - - - - - - - - - - - - - ------
Vosby (5) Office 7,400 Leased 2003

Switzerland
- - - - - - - - - - - - - - - - - -----------
Berikon (5) Office & Warehouse 25,000 Leased 2000
Delemont (5) Office 9,200 Leased 2004
Taiwan
- - - - - - - - - - - - - - - - - ------
TPE County (5) Warehouse 14,400 Leased 2000

Wales
- - - - - - - - - - - - - - - - - -----
Newport (5) Warehouse 75,000 Leased 2003
Newport (5) Warehouse 170,000 Owned --

(1) Property used in the U.S. Toy or Games segment.
(2) Property used in the Corporate area.
(3) Property used in Other segments.
(4) Property used in the Global Operations segment.
(5) Property used in the International segment.

In addition to the above listed facilities, the Company either owns or
leases various other properties approximating 442,000 square feet which are
utilized by its various segments and include retail and game play locations
operated under the WIZARDS OF THE COAST and GAME KEEPER names. The Company
also either owns or leases an aggregate of approximately 1,173,000 square
feet, predominately relating to the Global Operations segment, not currently
being utilized in its operations. Most of these properties are being leased,
subleased or offered for sublease or sale.

The foregoing properties consist, in general, of brick, cinder block or
concrete block buildings which the Company believes are in good condition and
well maintained.


ITEM 3. LEGAL PROCEEDINGS
-----------------
The Company is party to certain legal proceedings, substantially involving
routine litigation incidental to the Company's business, none of which,
individually or in the aggregate, is deemed to be material to the financial
condition of the Company.

In January 2000, the Company entered into a settlement agreement and order
with the U.S. Consumer Products Safety Commission (CPSC) relating to the
PLAYSKOOL FOLD 'N TRAVEL INFANT CARRIER, which was the subject of a voluntary
recall by the Company in 1996. The CPSC alleged that the Company failed to
report the data that gave rise to the voluntary recall in a timely fashion to
the CPSC. Without admitting any liability or wrongdoing or that the recalled
product was defective or dangerous, the Company, to avoid incurring
additional legal costs and expenses, agreed to pay a $400,000 civil penalty
in connection with the matter.


ITEM 4. SUBMISSION OF MATTERS TO A VOTE OF SECURITY HOLDERS
---------------------------------------------------
None.
EXECUTIVE OFFICERS OF THE REGISTRANT
- - - - - - - - - - - - - - - - - ------------------------------------
The following persons are the executive officers of the Company and its
subsidiaries and divisions. Such executive officers are elected annually. The
position and office listed below are the principal position(s) and office(s)
held by such person with the Company, subsidiary or divisions employing such
person. The persons listed below generally also serve as officers and
directors of the Company's various subsidiaries at the request and
convenience of the Company.

Period
Serving in
Current
Name Age Position and Office Held Position
- - - - - - - - - - - - - - - - - ---- --- ------------------------ ----------
Alan G. Hassenfeld (1) 51 Chairman of the Board and
Chief Executive Officer Since 1999

Herbert M. Baum (2) 63 President and Chief
Operating Officer Since 1999

Harold P. Gordon 62 Vice Chairman Since 1995

Alfred J. Verrecchia (3) 57 Executive Vice President,
Global Operations and
Chief Financial Officer Since 1999

David D. R. Hargreaves (4) 47 Senior Vice President and
Deputy Chief Financial Officer Since 1999

Thomas J. McGrath (5) 42 General Manager and
Sector Head, Toys Since 1999

E. David Wilson (6) 62 General Manager and
Sector Head, U.S. Games Since 1999

George B. Volanakis (7) 52 General Manager and
Sector Head, International
Businesses Since 1999

Richard B. Holt 58 Senior Vice President and
Controller Since 1992

Barry Nagler (8) 43 Senior Vice President and
General Counsel Since 2000

Douglas J. Schwinn (9) 49 Senior Vice President and
Chief Information Officer Since 1999

Martin R. Trueb (10) 48 Senior Vice President and
Treasurer Since 1997

Phillip H. Waldoks 47 Senior Vice President -
Corporate Legal Affairs
and Secretary Since 1995
(1)  Prior thereto, Chairman of the Board, President and Chief Executive
Officer.

(2) Prior thereto, Chairman and Chief Executive Officer, Quaker State
Corporation.

(3) Prior thereto, Executive Vice President, Global Operations and
Development during 1999; prior thereto, Executive Vice President and
President, Global Operations from 1996 to 1999; prior thereto, Chief
Operating Officer, Domestic Toy Operations.

(4) Prior thereto, Senior Vice President-Finance during 1999; prior
thereto, Senior Vice President, Finance and Planning, Global Marketing,
from 1997 to 1999; prior thereto, Senior Vice President, Finance and
Planning, Global Operations from 1996 to 1997; prior thereto, Senior
Vice President, Finance and Administration, Domestic Toy Operations.

(5) Prior thereto, Group Executive, Boys Toys.

(6) Prior thereto, President, Hasbro Americas from 1996 to 1999; prior
thereto, President, Hasbro Games Group.

(7) Prior thereto, President, European Sales and Marketing from 1998 to
1999; prior thereto, President and Chief Executive Officer, The Ertl
Company, Inc.

(8) Prior thereto, Senior Vice President and General Counsel, Reebok
International, Ltd. (Reebok) from 1997 to 2000; prior thereto, Vice
President and General Counsel, Reebok.

(9) Prior thereto, Senior Vice President and Chief Information Officer,
OfficeMax, Inc., from 1997 to 1999; prior thereto, Senior Vice
President, Information Services and Chief Information Officer,
FoxMeyer Drug Company.

(10) Prior thereto, Assistant Treasurer, Amway Corporation.


PART II

ITEM 5. MARKET FOR THE REGISTRANT'S COMMON EQUITY AND RELATED
-----------------------------------------------------
STOCKHOLDER MATTERS
-------------------
On February 10, 2000, the Company issued warrants to purchase 500,000
shares of common stock, par value $.50 per share, of the Company, at an
exercise price of $15.00 per share subject to anti-dilution adjustment in
certain events, to Warner Bros., a division of Time Warner Entertainment
Company, L.P., in connection with, and as partial consideration for, the
acquisition of certain rights for the development of trading card games, role
playing games, trading cards, candy and youth electronics relating to
characters from the first two Harry Potter books published by J.K. Rowling,
as well as two films to be developed by Warner Bros. Pictures based on these
two books. The warrants were issued without registration under the Securities
Act of 1933 (the "Act") on the basis of Section 4(2) of the Act in reliance
upon the representations of the warrant holder that it is an accredited
investor, as defined in Rule 501 of Regulation D under the Act, and that it
is acquiring the warrants for investment purposes only and not with a view
to, or for resale in connection with, any "distribution" thereof for purposes
of the Act. The warrants are exercisable upon the U.S. theatrical release
date of the first film and expire on December 31, 2003, subject to limited
extension under certain limited circumstances.

The remainder of the information required by this item is included in
Market for the Registrant's Common Equity and Related Stockholder Matters in
Exhibit 13 to this Report and is incorporated herein by reference.


ITEM 6. SELECTED FINANCIAL DATA
-----------------------
The information required by this item is included in Selected Financial
Data in Exhibit 13 to this Report and is incorporated herein by reference.


ITEM 7. MANAGEMENT'S DISCUSSION AND ANALYSIS OF FINANCIAL CONDITION
-----------------------------------------------------------
AND RESULTS OF OPERATIONS
-------------------------
The information required by this item is included in Management's Review in
Exhibit 13 to this Report and is incorporated herein by reference.


ITEM 8. FINANCIAL STATEMENTS AND SUPPLEMENTARY DATA
-------------------------------------------
The information required by this item is included in Financial Statements
and Supplementary Data in Exhibit 13 to this Report and is incorporated
herein by reference.


ITEM 9. CHANGES IN AND DISAGREEMENTS WITH ACCOUNTANTS ON ACCOUNTING
-----------------------------------------------------------
AND FINANCIAL DISCLOSURE
------------------------
None.


PART III

ITEMS 10, 11, 12 and 13.

The information required by these items is included in registrant's
definitive proxy statement for the 2000 Annual Meeting of Shareholders and is
incorporated herein by reference, except that the sections under the headings
(a) "Comparison of Five Year Cumulative Total Shareholder Return Among
Hasbro, S&P 500 and Russell 1000 Consumer Discretionary Economic Sector" and
accompanying material and (b) "Report of the Compensation and Stock Option
Committee of the Board of Directors" in the definitive proxy statement shall
not be deemed "filed" with the Securities and Exchange Commission or subject
to Section 18 of the Securities Exchange Act of 1934.
PART IV

ITEM 14. EXHIBITS, FINANCIAL STATEMENT SCHEDULES AND REPORTS ON FORM 8-K
---------------------------------------------------------------
(a) Financial Statements, Financial Statement Schedules and Exhibits
----------------------------------------------------------------
(1) Financial Statements
--------------------
Included in PART II of this report:
Independent Auditors' Report

Consolidated Balance Sheets at December 26, 1999 and
December 27, 1998

Consolidated Statements of Earnings for the Three Fiscal
Years Ended in December 1999, 1998 and 1997

Consolidated Statements of Shareholders' Equity for the
Three Fiscal Years Ended in December 1999, 1998 and 1997

Consolidated Statements of Cash Flows for the Three
Fiscal Years Ended in December 1999, 1998 and 1997

Notes to Consolidated Financial Statements

(2) Financial Statement Schedules
-----------------------------
Included in PART IV of this Report:
Report of Independent Certified Public Accountants
on Financial Statement Schedule

For the Three Fiscal Years Ended in December 1999, 1998
and 1997:
Schedule II - Valuation and Qualifying Accounts and
Reserves

Schedules other than those listed above are omitted for the reason that they
are not required or are not applicable, or the required information is shown
in the financial statements or notes thereto. Columns omitted from schedules
filed have been omitted because the information is not applicable.

(3) Exhibits
--------
The Company will furnish to any shareholder, upon written request, any
exhibit listed below upon payment by such shareholder to the Company of the
Company's reasonable expenses in furnishing such exhibit.

Exhibit
- - - - - - - - - - - - - - - - - -------
3. Articles of Incorporation and Bylaws
(a) Restated Articles of Incorporation of the Company.
(Incorporated by reference to Exhibit (c)(2) to the
Company's Current Report on Form 8-K, dated July 15,
1993, File No. 1-6682.)
(b)  Amended and Restated Bylaws of the Company. (Incorporated by
reference to Exhibit (3) to the Company's Current Report on
Form 8-K, dated February 16, 1996, File No. 1-6682.)

4. Instruments defining the rights of security holders, including
indentures.
(a) Indenture, dated as of July 17, 1998, by and between the
Company and Citibank, N.A. as Trustee. (Incorporated by
reference to Exhibit 4.1 to the Company's Current Report on
Form 8-K dated July 14, 1998, File No. 1-6682.)

(b)(i) Indenture, dated as of March 15, 2000, by and between the
Company and the Bank of Nova Scotia Trust Company of New York.

(b)(ii)Form of 7.95% Note due 2003.

10. Material Contracts
(a) Lease between Hasbro Canada Inc. (formerly named Hasbro
Industries (Canada) Ltd.) and Central Toy Manufacturing Co.
("Central Toy"), dated December 23, 1976. (Incorporated by
reference to Exhibit 10.15 to the Company's Registration
Statement on Form S-14, File No. 2-92550.)

(b) Lease between Hasbro Canada Inc. and Central Toy, together
with an Addendum thereto, each dated as of May 1, 1987.
(Incorporated by reference to Exhibit 10(f) to the Company's
Annual Report on Form 10-K for the Fiscal Year Ended
December 27, 1987, File No. 1-6682.)

(c) Addendum to lease, dated March 5, 1998, between Hasbro Canada
and Central Toy. (Incorporated by reference to Exhibit 10(c)
to the Company's Annual Report on Form 10-K for the Fiscal
Year Ended December 28, 1997, File No. 1-6682.)

(d) Toy License Agreement between Lucas Licensing Ltd. and the
Company, dated as of October 14, 1997. (Portions of this
agreement have been omitted pursuant to a request for
confidential treatment under Rule 24b-2 of the Securities
Exchange Act of 1934, as amended.)(Incorporated by reference to
Exhibit 10(d) to the Company's Annual Report on Form 10-K for
the Fiscal Year Ended December 27, 1998, File No. 1-6682.)

(e) First Amendment to Toy License Agreement between Lucas
Licensing Ltd. and the Company, dated as of September 25, 1998.
(Portions of this agreement have been omitted pursuant to a
request for confidential treatment under Rule 24b-2 of the
Securities Exchange Act of 1934, as amended.)(Incorporated by
reference to Exhibit 10(e) to the Company's Annual Report on
Form 10-K for the Fiscal Year Ended December 27, 1998, File No.
1-6682.)
(f)  Agreement of Strategic Relationship between Lucasfilm Ltd. and
the Company dated as of October 14, 1997. (Portions of this
agreement have been omitted pursuant to a request for
confidential treatment under Rule 24b-2 of the Securities
Exchange Act of 1934, as amended.) (Incorporated by reference
to Exhibit 10(f) to the Company's Annual Report on Form 10-K
for the Fiscal Year Ended December 27, 1998, File No. 1-6682.)

(g) First Amendment to Agreement of Strategic Relationship between
Lucasfilm Ltd. and the Company, dated as of September 25, 1998.
(Incorporated by reference to Exhibit 10(g) to the Company's
Annual Report on Form 10-K for the Fiscal Year ended December
27, 1998, File No. 1-6682.)

(h) Warrant, dated October 14, 1997 between the Company and
Lucas Licensing Ltd. (Incorporated by reference to Exhibit
10(h) to the Company's Annual Report on Form 10-K for the
Fiscal Year ended December 27, 1998, File No. 1-6682.)

(i) Warrant, dated October 14, 1997 between the Company and
Lucasfilm Ltd. (Incorporated by reference to Exhibit
10(i) to the Company's Annual Report on Form 10-K for the
Fiscal Year ended December 27, 1998, File No. 1-6682.)

(j) Warrant, dated October 30, 1998 between the Company and
Lucas Licensing Ltd. (Incorporated by reference to Exhibit
10(j) to the Company's Annual Report on Form 10-K for the
Fiscal Year ended December 27, 1998, File No. 1-6682.)

(k) Warrant, dated October 30, 1998 between the Company and
Lucasfilm Ltd. (Incorporated by reference to Exhibit
10(k) to the Company's Annual Report on Form 10-K for the
Fiscal Year ended December 27, 1998, File No. 1-6682.)

(l) Asset Purchase Agreement dated as of February 8, 1998,
together with Amendment thereto dated as of March 31, 1998,
by and among the Company, Tiger Electronics Ltd. (formerly
named HIAC X Corp. and a wholly-owned subsidiary of the
Company), Tiger Electronics, Inc. and certain affiliates
thereof and Owen Randall Rissman and the Rissman Family 1997
Trust. (Incorporated by reference to Exhibit 2(a) to the
Company's Current Report on Form 8-K, dated April 1, 1998,
File No. 1-6682.)

Executive Compensation Plans and Arrangements
(m) Employee Incentive Stock Option Plan. (Incorporated by
reference to Exhibit 4.1 to the Company's Registration
Statement on Form S-8, File No. 2-78018.)

(n) Amendment No. 1 to Employee Incentive Stock Option Plan.
(Incorporated by reference to Exhibit 10(l) to the Company's
Annual Report on Form 10-K for the Fiscal Year Ended
December 28, 1986, File No. 1-6682.)
(o)  Amendment No. 2 to Employee Incentive Stock Option Plan.
(Incorporated by reference to Exhibit 10(n) to the Company's
Annual Report on Form 10-K for the Fiscal Year Ended
December 27, 1987, File No. 1-6682.)

(p) Amendment No. 3 to Employee Incentive Stock Option Plan.
(Incorporated by reference to Exhibit 10(o) to the Company's
Annual Report on Form 10-K for the Fiscal Year Ended
December 25, 1988, File No. 1-6682.)

(q) Amendment No. 4 to Employee Incentive Stock Option Plan.
(Incorporated by reference to Exhibit 10(s) to the Company's
Annual Report on Form 10-K for the Fiscal Year Ended
December 31, 1989, File No. 1-6682.)

(r) Form of Non Qualified Stock Option Agreement under the
Employee Incentive Stock Option Plan. (Incorporated by
reference to Exhibit 10(q) to the Company's Annual Report
on Form 10-K for the Fiscal Year Ended December 25, 1988,
File No. 1-6682.)

(s) Non Qualified Stock Option Plan. (Incorporated by reference
to Exhibit 10.10 to the Company's Registration Statement on
Form S-14, File No. 2-92550.)

(t) Amendment No. 1 to Non Qualified Stock Option Plan.
(Incorporated by reference to Exhibit 10(j) to the
Company's Annual Report on Form 10-K for the Fiscal
Year Ended December 28, 1986, File No. 1-6682.)

(u) Amendment No. 2 to Non Qualified Stock Option Plan.
(Incorporated by reference to Appendix A to the Company's
definitive proxy statement for its 1987 Annual Meeting of
Shareholders, File No. 1-6682.)

(v) Amendment No. 3 to Non Qualified Stock Option Plan.
(Incorporated by reference to Exhibit 10(l) to the Company's
Annual Report on Form 10-K for the Fiscal Year Ended
December 31, 1989, File No. 1-6682.)

(w) Form of Stock Option Agreement (For Employees) under the Non
Qualified Stock Option Plan. (Incorporated by reference to
Exhibit 10(t) to the Company's Annual Report on Form 10-K
for the Fiscal Year Ended December 27, 1992, File No.
1-6682.)

(x) 1992 Stock Incentive Plan. (Incorporated by reference to
Appendix A to the Company's definitive proxy statement for
its 1992 Annual Meeting of Shareholders, File No. 1-6682.)

(y) Form of Stock Option Agreement under the 1992 Stock Incentive
Plan, the Stock Incentive Performance Plan and the Employee
Non-Qualified Stock Plan. (Incorporated by reference to
Exhibit 10(v) to the Company's Annual Report on Form 10-K for
the Fiscal Year Ended December 27, 1992, File No. 1-6682.)
(z)  Hasbro, Inc. Stock Incentive Performance Plan. (Incorporated
by reference to Appendix A to the Company's definitive proxy
statement for its 1995 Annual Meeting of Shareholders, File
No. 1-6682.)

(aa) First Amendment to the 1992 Stock Incentive Plan and the Stock
Incentive Performance Plan. (Incorporated by reference to
Exhibit 10.1 to the Company's Quarterly Report on Form 10-Q for
the period ended June 27, 1999, File No. 1-6682.)

(bb) Employee Non-Qualified Stock Plan. (Incorporated by reference
to Exhibit 10(dd) to the Company's Annual Report on Form 10-K
for the Fiscal Year Ended December 29, 1996, File No. 1-6682.)

(cc) First Amendment to the Employee Non-Qualified Stock Plan.
(Incorporated by reference to Exhibit 10 to the Company's
Quarterly Report on Form 10-Q for the period ended March 28,
1999, File No. 1-6682.)

(dd) Form of Stock Option Agreement (For Participants in the Long
Term Incentive Program) under the 1992 Stock Incentive Plan,
the Stock Incentive Performance Plan, and the Employee Non-
Qualified Stock Plan. (Incorporated by reference to Exhibit
10(w) to the Company's Annual Report on Form 10-K for the
Fiscal Year Ended December 27, 1992, File No. 1-6682.)

(ee) Form of Employment Agreement between the Company and eleven
officers of the Company. (Incorporated by reference to
Exhibit 10(v) to the Company's Annual Report on Form 10-K for
the Fiscal Year Ended December 31, 1989, File No. 1-6682.)

(ff) Form of Amendment, dated as of March 10, 2000, to Form of
Employment Agreement included as Exhibit 10(ee) above.

(gg) Hasbro, Inc. Retirement Plan for Directors. (Incorporated
by reference to Exhibit 10(x) to the Company's Annual
Report on Form 10-K for the Fiscal Year Ended December 30,
1990, File No. 1-6682.)

(hh) Form of Director's Indemnification Agreement. (Incorporated
by reference to Appendix B to the Company's definitive proxy
statement for its 1988 Annual Meeting of Shareholders, File
No. 1-6682.)

(ii) Hasbro, Inc. Deferred Compensation Plan for Non-Employee
Directors.(Incorporated by reference to Exhibit 10(cc) to
the Company's Annual Report on Form 10-K for the Fiscal Year
Ended December 26, 1993, File No. 1-6682.)

(jj) Hasbro, Inc. Stock Option Plan for Non-Employee Directors.
(Incorporated by reference to Appendix A to the Company's
definitive proxy statement for its 1994 Annual Meeting of
Shareholders, File No. 1-6682.)
(kk)  First Amendment to the Stock Option Plan for Non-Employee
Directors. (Incorporated by reference to Exhibit 10.2 to the
Company's Quarterly Report on Form 10-Q for the period ended
June 27, 1999, File No. 1-6682.)

(ll) Form of Stock Option Agreement for Non-Employee Directors
under the Hasbro, Inc. Stock Option Plan for Non-Employee
Directors. (Incorporated by reference to Exhibit 10(w) to
the Company's Annual Report on Form 10-K for the Fiscal Year
Ended December 25, 1994, File No. 1-6682.)

(mm) Hasbro, Inc. 1999 Senior Management Annual Performance Plan.
(Incorporated by reference to Appendix A to the Company's
definitive proxy statement for its 1999 Annual Meeting of
Shareholders, File No. 1-6682.)

(nn) Hasbro, Inc. Amended and Restated Nonqualified Deferred
Compensation Plan. (Incorporated by reference to Exhibit 10
to the Company's Quarterly Report on Form 10-Q for the Period
Ended March 29, 1998, File No. 1-6682.)

(oo) Employment Agreement, dated as of January 1, 1996, between
the Company and Harold P. Gordon. (Incorporated by reference
to Exhibit 10(aa) to the Company's Annual Report on Form 10-K
for the Fiscal Year Ended December 31, 1995, File No. 1-6682.)

(pp) Letter dated January 26, 1998 from the Company to George B.
Volanakis. (Incorporated by reference to Exhibit 10(ii) to
the Company's Annual Report on Form 10-K for the Fiscal Year
Ended December 28, 1997, File No. 1-6682.)

(qq) Employment Agreement dated as of January 5, 1999, between the
Company and Herbert M. Baum. (Incorporated by reference to
Exhibit 10(rr) to the Company's Annual Report on Form 10-K for
the Fiscal Year ended December 27, 1998, File No. 1-6682.)

(rr) Letter agreement, dated March 23, 1999, between the Company
and Adam Klein. (Incorporated by reference to Exhibit 10(ss) to
the Company's Annual Report on Form 10-K for the Fiscal Year
ended December 27, 1998, File No. 1-6682.)

(ss) Letter agreement, dated December 30, 1999, between the Company
and John T. O'Neill.

11. Statement re computation of per share earnings

12. Statement re computation of ratios

13. Selected information contained in Annual Report to Shareholders

21. Subsidiaries of the registrant

23. Consents of KPMG LLP

27. Financial data schedule
The Company agrees to furnish the Securities and Exchange Commission, upon
request, a copy of each agreement with respect to long-term debt of the
Company, the authorized principal amount of which does not exceed 10% of the
total assets of the Company and its subsidiaries on a consolidated basis.

(b) Reports on Form 8-K
-------------------
A Current Report on Form 8-K dated February 8, 2000 was filed to
announce the Company's results for the quarter and year ended
December 26, 1999. Consolidated statements of earnings (without
notes) for the quarter and year ended December 26, 1999 and
December 27, 1998 and consolidated condensed balance sheets
(without notes) as of said dates were also filed.

A Current Report on Form 8-K dated March 13, 2000 was filed by the
Company in connection with the issuance of an aggregate amount of
$750 million of long-term debt. The filing included the following
exhibits: Terms Agreement among the Registrant, Salomon Smith Barney
Inc. and Bear, Stearns & Co. Inc., dated March 10, 2000; Opinion of
Phillip H. Waldoks, Senior Vice President-Corporate Legal Affairs and
Secretary of the Company, re legality of the Notes; and Statement of
Eligibility under the Trust Indenture Act of 1939 of a Corporation
Designated to Act as Trustee on Form T-1.

(c) Exhibits
--------
See (a)(3) above

(d) Financial Statement Schedules
-----------------------------
See (a)(2) above
INDEPENDENT AUDITORS' REPORT


The Board of Directors and Shareholders
Hasbro, Inc.:


Under date of February 7, 2000, we reported on the consolidated balance
sheets of Hasbro, Inc. and subsidiaries as of December 26, 1999 and December
27, 1998 and the related consolidated statements of earnings, shareholders'
equity, and cash flows for each of the fiscal years in the three-year period
ended December 26, 1999, as contained in the 1999 annual report to
shareholders. These consolidated financial statements and our report thereon
are incorporated by reference in the annual report on Form 10-K for the year
1999. In connection with our audits of the aforementioned consolidated
financial statements, we also audited the related financial statement
schedule listed in Item 14 (a) (2). This financial statement schedule is the
responsibility of the Company's management. Our responsibility is to express
an opinion on this financial statement schedule based on our audits.

In our opinion, such financial statement schedule when considered in
relation to the basic consolidated financial statements taken as a whole,
presents fairly in all material respects the information set forth therein.




/s/ KPMG LLP




Providence, Rhode Island
February 7, 2000
HASBRO, INC. AND SUBSIDIARIES

Valuation and Qualifying Accounts and Reserves

Fiscal Years Ended in December

(Thousands of Dollars)


Provision
Balance at Charged to Write-Offs Balance
Beginning of Costs and Other And at End of
Year Expenses Additions Other (a) Year
------------ ---------- ------------ ----------- ---------

Valuation
accounts
deducted
from assets
to which
they apply -
for doubtful
accounts
receivable:


1999 $64,400 9,053 2,329 (10,782) $65,000
====== ====== ====== ====== ======
1998 $51,700 13,057 2,832 (3,189) $64,400
====== ====== ====== ====== ======
1997 $46,600 9,229 - (4,129) $51,700
====== ====== ====== ====== ======


(a) Includes write-offs, recoveries of previous write-offs and
translation adjustments.
SIGNATURES


Pursuant to the requirements of Section 13 or 15(d) of the Securities
Exchange Act of 1934, the registrant has duly caused this report to be signed
on its behalf by the undersigned, thereunto duly authorized.

HASBRO, INC. (Registrant)


By: /s/ Alan G. Hassenfeld Date: March 24, 2000
------------------------- ---------------
Alan G. Hassenfeld
Chairman of the Board



Pursuant to the requirements of the Securities Exchange Act of 1934, this
report has been signed below by the following persons on behalf of the
registrant and in the capacities and on the dates indicated.

Signature Title Date
- - - - - - - - - - - - - - - - - --------- ----- ----

/s/ Alan G. Hassenfeld
- - - - - - - - - - - - - - - - - ---------------------------- Chairman of the Board, March 24, 2000
Alan G. Hassenfeld Chief Executive Officer
and Director
(Principal Executive Officer)


/s/ Alfred J. Verrecchia
- - - - - - - - - - - - - - - - - ---------------------------- Executive Vice President, March 24, 2000
Alfred J. Verrecchia Global Operations and Chief
Financial Officer and Director
(Principal Financial and
Accounting Officer)


/s/ Alan R. Batkin
- - - - - - - - - - - - - - - - - ---------------------------- Director March 24, 2000
Alan R. Batkin


/s/ Herbert M. Baum
- - - - - - - - - - - - - - - - - ---------------------------- Director March 24, 2000
Herbert M. Baum
/s/ E. Gordon Gee
- - - - - - - - - - - - - - - - - ---------------------------- Director March 24, 2000
E. Gordon Gee


/s/ Harold P. Gordon
- - - - - - - - - - - - - - - - - ---------------------------- Director March 24, 2000
Harold P. Gordon



- - - - - - - - - - - - - - - - - ---------------------------- Director March , 2000
Alex Grass


/s/ Sylvia K. Hassenfeld
- - - - - - - - - - - - - - - - - ---------------------------- Director March 24, 2000
Sylvia K. Hassenfeld


/s/ Marie-Josee Kravis
- - - - - - - - - - - - - - - - - ---------------------------- Director March 24, 2000
Marie-Josee Kravis


/s/ Norma T. Pace
- - - - - - - - - - - - - - - - - ---------------------------- Director March 24, 2000
Norma T. Pace


/s/ E. John Rosenwald, Jr.
- - - - - - - - - - - - - - - - - ---------------------------- Director March 24, 2000
E. John Rosenwald, Jr.


/s/ Carl Spielvogel
- - - - - - - - - - - - - - - - - ---------------------------- Director March 24, 2000
Carl Spielvogel


/s/ Preston Robert Tisch
- - - - - - - - - - - - - - - - - ---------------------------- Director March 24, 2000
Preston Robert Tisch


/s/ Paul Wolfowitz
- - - - - - - - - - - - - - - - - ---------------------------- Director March 24, 2000
Paul Wolfowitz
HASBRO, INC.

Annual Report on Form 10-K

for the Year Ended December 26, 1999

Exhibit Index
Exhibit
- - - - - - - - - - - - - - - - - -------
3. Articles of Incorporation and Bylaws
(a) Restated Articles of Incorporation of the Company.
(Incorporated by reference to Exhibit (c)(2) to the
Company's Current Report on Form 8-K, dated July 15,
1993, File No. 1-6682.)

(b) Amended and Restated Bylaws of the Company. (Incorporated by
reference to Exhibit (3) to the Company's Current Report on
Form 8-K, dated February 16, 1996, File No. 1-6682.)

4. Instruments defining the rights of security holders, including
indentures.
(a) Indenture, dated as of July 17, 1998, by and between the
Company and Citibank, N.A. as Trustee. (Incorporated by
reference to Exhibit 4.1 to the Company's Current Report on
Form 8-K dated July 14, 1998, File No. 1-6682.)

(b)(i) Indenture, dated as of March 15, 2000, by and between the
Company and the Bank of Nova Scotia Trust Company of New York.

(b)(ii)Form of 7.95% Note due 2003.

10. Material Contracts
(a) Lease between Hasbro Canada Inc. (formerly named Hasbro
Industries (Canada) Ltd.) and Central Toy Manufacturing Co.
("Central Toy"), dated December 23, 1976. (Incorporated by
reference to Exhibit 10.15 to the Company's Registration
Statement on Form S-14, File No. 2-92550.)

(b) Lease between Hasbro Canada Inc. and Central Toy, together
with an Addendum thereto, each dated as of May 1, 1987.
(Incorporated by reference to Exhibit 10(f) to the Company's
Annual Report on Form 10-K for the Fiscal Year Ended
December 27, 1987, File No. 1-6682.)

(c) Addendum to lease, dated March 5, 1998, between Hasbro Canada
and Central Toy. (Incorporated by reference to Exhibit 10(c)
to the Company's Annual Report on Form 10-K for the Fiscal
Year Ended December 28, 1997, File No. 1-6682.)

(d) Toy License Agreement between Lucas Licensing Ltd. and the
Company, dated as of October 14, 1997. (Portions of this
agreement have been omitted pursuant to a request for
confidential treatment under Rule 24b-2 of the Securities
Exchange Act of 1934, as amended.)(Incorporated by reference to
Exhibit 10(d) to the Company's Annual Report on Form 10-K for
the Fiscal Year Ended December 27, 1998, File No. 1-6682.)
(e)  First Amendment to Toy License Agreement between Lucas
Licensing Ltd. and the Company, dated as of September 25, 1998.
(Portions of this agreement have been omitted pursuant to a
request for confidential treatment under Rule 24b-2 of the
Securities Exchange Act of 1934, as amended.)(Incorporated by
reference to Exhibit 10(e) to the Company's Annual Report on
Form 10-K for the Fiscal Year Ended December 27, 1998, File No.
1-6682.)

(f) Agreement of Strategic Relationship between Lucasfilm Ltd. and
the Company dated as of October 14, 1997. (Portions of this
agreement have been omitted pursuant to a request for
confidential treatment under Rule 24b-2 of the Securities
Exchange Act of 1934, as amended.) (Incorporated by reference
to Exhibit 10(f) to the Company's Annual Report on Form 10-K
for the Fiscal Year Ended December 27, 1998, File No. 1-6682.)

(g) First Amendment to Agreement of Strategic Relationship between
Lucasfilm Ltd. and the Company, dated as of September 25, 1998.
(Incorporated by reference to Exhibit 10(g) to the Company's
Annual Report on Form 10-K for the Fiscal Year ended December
27, 1998, File No. 1-6682.)

(h) Warrant, dated October 14, 1997 between the Company and
Lucas Licensing Ltd. (Incorporated by reference to Exhibit
10(h) to the Company's Annual Report on Form 10-K for the
Fiscal Year ended December 27, 1998, File No. 1-6682.)

(i) Warrant, dated October 14, 1997 between the Company and
Lucasfilm Ltd. (Incorporated by reference to Exhibit
10(i) to the Company's Annual Report on Form 10-K for the
Fiscal Year ended December 27, 1998, File No. 1-6682.)

(j) Warrant, dated October 30, 1998 between the Company and
Lucas Licensing Ltd. (Incorporated by reference to Exhibit
10(j) to the Company's Annual Report on Form 10-K for the
Fiscal Year ended December 27, 1998, File No. 1-6682.)

(k) Warrant, dated October 30, 1998 between the Company and
Lucasfilm Ltd. (Incorporated by reference to Exhibit
10(k) to the Company's Annual Report on Form 10-K for the
Fiscal Year ended December 27, 1998, File No. 1-6682.)

(l) Asset Purchase Agreement dated as of February 8, 1998,
together with Amendment thereto dated as of March 31, 1998,
by and among the Company, Tiger Electronics Ltd. (formerly
named HIAC X Corp. and a wholly-owned subsidiary of the
Company), Tiger Electronics, Inc. and certain affiliates
thereof and Owen Randall Rissman and the Rissman Family 1997
Trust. (Incorporated by reference to Exhibit 2(a) to the
Company's Current Report on Form 8-K, dated April 1, 1998,
File No. 1-6682.)
Executive Compensation Plans and Arrangements
(m) Employee Incentive Stock Option Plan. (Incorporated by
reference to Exhibit 4.1 to the Company's Registration
Statement on Form S-8, File No. 2-78018.)

(n) Amendment No. 1 to Employee Incentive Stock Option Plan.
(Incorporated by reference to Exhibit 10(l) to the Company's
Annual Report on Form 10-K for the Fiscal Year Ended
December 28, 1986, File No. 1-6682.)

(o) Amendment No. 2 to Employee Incentive Stock Option Plan.
(Incorporated by reference to Exhibit 10(n) to the Company's
Annual Report on Form 10-K for the Fiscal Year Ended
December 27, 1987, File No. 1-6682.)

(p) Amendment No. 3 to Employee Incentive Stock Option Plan.
(Incorporated by reference to Exhibit 10(o) to the Company's
Annual Report on Form 10-K for the Fiscal Year Ended
December 25, 1988, File No. 1-6682.)

(q) Amendment No. 4 to Employee Incentive Stock Option Plan.
(Incorporated by reference to Exhibit 10(s) to the Company's
Annual Report on Form 10-K for the Fiscal Year Ended
December 31, 1989, File No. 1-6682.)

(r) Form of Non Qualified Stock Option Agreement under the
Employee Incentive Stock Option Plan. (Incorporated by
reference to Exhibit 10(q) to the Company's Annual Report
on Form 10-K for the Fiscal Year Ended December 25, 1988,
File No. 1-6682.)

(s) Non Qualified Stock Option Plan. (Incorporated by reference
to Exhibit 10.10 to the Company's Registration Statement on
Form S-14, File No. 2-92550.)

(t) Amendment No. 1 to Non Qualified Stock Option Plan.
(Incorporated by reference to Exhibit 10(j) to the
Company's Annual Report on Form 10-K for the Fiscal
Year Ended December 28, 1986, File No. 1-6682.)

(u) Amendment No. 2 to Non Qualified Stock Option Plan.
(Incorporated by reference to Appendix A to the Company's
definitive proxy statement for its 1987 Annual Meeting of
Shareholders, File No. 1-6682.)

(v) Amendment No. 3 to Non Qualified Stock Option Plan.
(Incorporated by reference to Exhibit 10(l) to the Company's
Annual Report on Form 10-K for the Fiscal Year Ended
December 31, 1989, File No. 1-6682.)

(w) Form of Stock Option Agreement (For Employees) under the Non
Qualified Stock Option Plan. (Incorporated by reference to
Exhibit 10(t) to the Company's Annual Report on Form 10-K
for the Fiscal Year Ended December 27, 1992, File No.
1-6682.)

(x) 1992 Stock Incentive Plan. (Incorporated by reference to
Appendix A to the Company's definitive proxy statement for
its 1992 Annual Meeting of Shareholders, File No. 1-6682.)

(y) Form of Stock Option Agreement under the 1992 Stock Incentive
Plan, the Stock Incentive Performance Plan and the Employee
Non-Qualified Stock Plan. (Incorporated by reference to
Exhibit 10(v) to the Company's Annual Report on Form 10-K for
the Fiscal Year Ended December 27, 1992, File No. 1-6682.)

(z) Hasbro, Inc. Stock Incentive Performance Plan. (Incorporated
by reference to Appendix A to the Company's definitive proxy
statement for its 1995 Annual Meeting of Shareholders, File
No. 1-6682.)

(aa) First Amendment to the 1992 Stock Incentive Plan and the Stock
Incentive Performance Plan. (Incorporated by reference to
Exhibit 10.1 to the Company's Quarterly Report on Form 10-Q for
the period ended June 27, 1999, File No. 1-6682.)

(bb) Employee Non-Qualified Stock Plan. (Incorporated by reference
to Exhibit 10(dd) to the Company's Annual Report on Form 10-K
for the Fiscal Year Ended December 29, 1996, File No. 1-6682.)

(cc) First Amendment to the Employee Non-Qualified Stock Plan.
(Incorporated by reference to Exhibit 10 to the Company's
Quarterly Report on Form 10-Q for the period ended March 28,
1999, File No. 1-6682.)

(dd) Form of Stock Option Agreement (For Participants in the Long
Term Incentive Program) under the 1992 Stock Incentive Plan,
the Stock Incentive Performance Plan, and the Employee Non-
Qualified Stock Plan. (Incorporated by reference to Exhibit
10(w) to the Company's Annual Report on Form 10-K for the
Fiscal Year Ended December 27, 1992, File No. 1-6682.)

(ee) Form of Employment Agreement between the Company and eleven
officers of the Company. (Incorporated by reference to
Exhibit 10(v) to the Company's Annual Report on Form 10-K for
the Fiscal Year Ended December 31, 1989, File No. 1-6682.)

(ff) Form of Amendment, dated as of March 10, 2000, to Form of
Employment Agreement included as Exhibit 10(ee) above.

(gg) Hasbro, Inc. Retirement Plan for Directors. (Incorporated
by reference to Exhibit 10(x) to the Company's Annual
Report on Form 10-K for the Fiscal Year Ended December 30,
1990, File No. 1-6682.)

(hh) Form of Director's Indemnification Agreement. (Incorporated
by reference to Appendix B to the Company's definitive proxy
statement for its 1988 Annual Meeting of Shareholders, File
No. 1-6682.)
(ii)  Hasbro, Inc. Deferred Compensation Plan for Non-Employee
Directors.(Incorporated by reference to Exhibit 10(cc) to
the Company's Annual Report on Form 10-K for the Fiscal Year
Ended December 26, 1993, File No. 1-6682.)

(jj) Hasbro, Inc. Stock Option Plan for Non-Employee Directors.
(Incorporated by reference to Appendix A to the Company's
definitive proxy statement for its 1994 Annual Meeting of
Shareholders, File No. 1-6682.)

(kk) First Amendment to the Stock Option Plan for Non-Employee
Directors. (Incorporated by reference to Exhibit 10.2 to the
Company's Quarterly Report on Form 10-Q for the period ended
June 27, 1999, File No. 1-6682.)

(ll) Form of Stock Option Agreement for Non-Employee Directors
under the Hasbro, Inc. Stock Option Plan for Non-Employee
Directors. (Incorporated by reference to Exhibit 10(w) to
the Company's Annual Report on Form 10-K for the Fiscal Year
Ended December 25, 1994, File No. 1-6682.)

(mm) Hasbro, Inc. 1999 Senior Management Annual Performance Plan.
(Incorporated by reference to Appendix A to the Company's
definitive proxy statement for its 1999 Annual Meeting of
Shareholders, File No. 1-6682.)

(nn) Hasbro, Inc. Amended and Restated Nonqualified Deferred
Compensation Plan. (Incorporated by reference to Exhibit 10
to the Company's Quarterly Report on Form 10-Q for the Period
Ended March 29, 1998, File No. 1-6682.)

(oo) Employment Agreement, dated as of January 1, 1996, between
the Company and Harold P. Gordon. (Incorporated by reference
to Exhibit 10(aa) to the Company's Annual Report on Form 10-K
for the Fiscal Year Ended December 31, 1995, File No. 1-6682.)

(pp) Letter dated January 26, 1998 from the Company to George B.
Volanakis. (Incorporated by reference to Exhibit 10(ii) to
the Company's Annual Report on Form 10-K for the Fiscal Year
Ended December 28, 1997, File No. 1-6682.)

(qq) Employment Agreement dated as of January 5, 1999, between the
Company and Herbert M. Baum. (Incorporated by reference to
Exhibit 10(rr) to the Company's Annual Report on Form 10-K for
the Fiscal Year ended December 27, 1998, File No. 1-6682.)

(rr) Letter agreement, dated March 23, 1999, between the Company
and Adam Klein. (Incorporated by reference to Exhibit 10(ss) to
the Company's Annual Report on Form 10-K for the Fiscal Year
ended December 27, 1998, File No. 1-6682.)

(ss) Letter agreement, dated December 30, 1999, between the Company
and John T. O'Neill.

11. Statement re computation of per share earnings
12.  Statement re computation of ratios

13. Selected information contained in Annual Report to Shareholders

21. Subsidiaries of the registrant

23. Consents of KPMG LLP

27. Financial data schedule