YouGov plc (YOU.L)

P/B ratio as of December 2024 : 2.65

According to YouGov plc's latest financial reports the company has a price-to-book ratio of 1.87644.
The price-to-book ratio is a way to measure how much the stock market thinks a company is worth compared to how much the company says its assets are worth on paper.

YouGov plc - P/B ratio (from 2005 to 2024)

P/B ratio by year

Year	P/B ratio	Change
2024-12-31	2.93	-56.84%
2023-12-31	6.79	-23.27%
2022-12-31	8.85	-42.71%
2021-12-31	15.4	39.8%
2020-12-31	11.0	59.22%
2019-12-31	6.94	56.55%
2018-12-31	4.43	4.07%
2017-12-31	4.26	29.69%
2016-12-31	3.28	40.45%
2015-12-31	2.34	16.64%
2014-12-31	2.00	27.49%
2013-12-31	1.57	19.06%
2012-12-31	1.32	72.02%
2011-12-31	0.7675	7.84%
2010-12-31	0.7117	19.91%
2009-12-31	0.5935	-41.04%
2008-12-31	1.01	-89.89%
2007-12-31	9.96	-46.38%
2006-12-31	18.6	51.29%
2005-12-31	12.3

What is the market capitalization of a company?

The market capitalization sometimes referred as Marketcap, is the value of a publicly listed company.
In most cases it can be easily calculated by multiplying the share price with the amount of outstanding shares.

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YouGov plc (YOU.L) - P/B ratio