Eli Lilly
LLY
#16
Rank
$1.018 T
Marketcap
$1,143
Share price
-0.61%
Change (1 day)
36.07%
Change (1 year)

With over 33,000 employees worldwide, production plants in 13 countries and annual sales of over $22 billion worldwide, Eli Lilly and Company is one of the largest pharmaceutical companies in the world. It was founded in Indianapolis in 1876 by the pharmacologist, officer and entrepreneur Eli Lilly.

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SECURITIES AND EXCHANGE COMMISSION
WASHINGTON, D.C. 20549

FORM 10-K

ANNUAL REPORT PURSUANT TO SECTION 13 or 15(d)
OF THE SECURITIES EXCHANGE ACT OF 1934

For the fiscal year ended December 31, 1996 Commission File
Number 1-6351
ELI LILLY AND COMPANY

An Indiana Corporation I.R.S. Employer Number
35-0470950

Address: Lilly Corporate Center, Indianapolis, Indiana 46285

Telephone number, including area code: (317) 276-2000

SECURITIES REGISTERED PURSUANT TO SECTION 12(b) OF THE ACT:

Name Of Each Exchange
Title Of Each Class On Which Registered
------------------- ---------------------
Common Stock New York and Pacific Stock Exchanges
Preferred Stock Purchase Rights New York and Pacific Stock Exchanges
8-1/8% Notes Due December 1, 2001 New York Stock Exchange
8-3/8% Notes Due December 1, 2006 New York Stock Exchange
6.57% Notes Due January 1, 2016 New York Stock Exchange
6.77% Notes Due January 1, 2036 New York Stock Exchange

SECURITIES REGISTERED PURSUANT TO SECTION 12(g) OF THE ACT: None

Indicate by check mark whether the Registrant (1) has filed all
reports required to be filed by Section 13 or 15(d) of the
Securities Exchange Act of 1934 during the preceding 12 months,
and (2) has been subject to such filing requirements for the past
90 days. Yes X No
----- --

Indicate by check mark if disclosure of delinquent filers
pursuant to Item 405 of Regulation S-K is not contained herein,
and will not be contained, to the best of Registrant's knowledge,
in the definitive proxy statement incorporated by reference in
Part III of this Form 10-K or any amendment to this Form 10-K. [ ]

Aggregate market value of voting stock of the Registrant held by
non-affiliates as of February 14, 1997 (Common Stock):
$42,991,879,970.

Number of shares of common stock outstanding as of February 14,
1997: 554,528,339

Portions of the following documents have been incorporated by
reference into this report:

Document Parts Into Which Incorporated
-------- -----------------------------
Registrant's Annual Report to Shareholders Parts I, II, and IV
for fiscal year ended December 31, 1996

Registrant's Proxy Statement dated March 5, 1997 Part III
PART I

Item 1. BUSINESS

Eli Lilly and Company was incorporated in 1901 under the laws of
Indiana to succeed to the drug manufacturing business founded in
Indianapolis, Indiana, in 1876 by Colonel Eli Lilly. The Company*,
including its subsidiaries, is engaged in the discovery, development,
manufacture, and sale of products and the provision of services in
one industry segment--Life Sciences. Products are manufactured or
distributed through owned or leased facilities in the United States,
Puerto Rico, and 25 other countries, in 19 of which the Company owns
or has an interest in manufacturing facilities. Its products are
sold in approximately 155 countries. Through its PCS Health Systems
("PCS") and Integrated Medical Systems ("IMS") subsidiaries, the
Company provides health care management services in the United
States.

Most of the Company's products were discovered or developed
through the Company's research and development activities, and the
success of the Company's business depends to a great extent on the
continued introduction of new products resulting from these research
and development activities. Research efforts are primarily directed
toward the discovery of products to diagnose and treat diseases in
human beings and animals and to increase the efficiency of animal
food production.

FINANCIAL INFORMATION RELATING TO INDUSTRY
SEGMENTS AND CLASSES OF PRODUCTS

Financial information relating to industry segments and classes of
products, set forth in the Company's 1996 Annual Report at pages 34-
35 under "Review of Operations--Segment Information" (pages 12-13
of Exhibit 13 to this Form 10-K), is incorporated herein by
reference.

Due to several factors, including the introduction of new products
by the Company and other manufacturers, the relative contribution of
any particular Company product to consolidated net sales is not
necessarily constant from year to year, and its contribution to net
income is not necessarily the same as its contribution to
consolidated net sales.

PRODUCTS AND SERVICES

Pharmaceutical Products

Pharmaceutical products include

Central-nervous-system agents, the Company's largest-selling
product group, including Prozac(R), a selective serotonin reuptake
inhibitor, indicated for the treatment of depression and, in
many countries, for bulimia and obsessive-compulsive disorder;
Zyprexa(TM), a product approved in the fall of 1996 in the United
States and several other countries for the treatment of
schizophrenia; the Darvon(R) line of analgesic products; and
PermaxR, a treatment for Parkinson's disease;

------------
*The terms "Company" and "Registrant" are used interchangeably herein
to refer to Eli Lilly and Company or to Eli Lilly and Company and
its consolidated subsidiaries, as the context requires.
1

Anti-infectives, including the oral cephalosporin antibiotics
Ceclor(R) (cefaclor), Keflex(R), and Keftab(R), used in the treatment
of a wide range of bacterial infections; the oral carbacephem
antibiotic Lorabid(R), used to treat a variety of infections; the
oral macrolide antibiotic Dynabac(R); the injectable cephalosporin
antibiotics Mandol(R), Tazidime(R), Kefurox(R) and Kefzol(R), used
to treat a wide range of infections in the hospital setting;
Nebcin(R), an injectable aminoglycoside antibiotic used in
hospitals to treat various infections caused by staphylococci
and Gram-negative bacteria; and Vancocin(R) HCl, an injectable
antibiotic used primarily to treat staphylococcal infections;

Endocrine products, including Humulin(R), human insulin
produced through recombinant DNA technology; Humalog(R),
approved in 1996, a rapid-acting injectable human insulin analog
of recombinant DNA origin; Iletin(R), animal-source insulin in
its various pharmaceutical forms; and Humatrope(R), human growth
hormone produced by recombinant DNA technology;

An antiulcer agent, Axid(R), an H2 antagonist, indicated for
the treatment of active duodenal ulcer, for maintenance therapy
for duodenal ulcer patients after healing of an active duodenal
ulcer, for reflux esophagitis, and for benign gastric ulcer;

Cardiovascular agents, including ReoPro(R), a monoclonal
antibody product developed and manufactured by Centocor, Inc.
and marketed by the Company for use in angioplasty patients
considered at high risk for suffering abrupt reclosure of the
treated artery; Dobutrex(R), an inotropic agent; and Cynt(TM),
marketed outside the United States for treatment of
hypertension;

Oncolytic agents, including Gemzar(R), indicated for treatment
of advanced or metastatic pancreatic cancer, and, in many
countries outside the United States, for treatment of non-small-
cell lung cancer; Oncovin(R), indicated for treatment of acute
leukemia and, in combination with other oncolytic agents, for
treatment of several different types of advanced cancers;
Velban(R), used in a variety of malignant neoplastic conditions;
and Eldisine(R), indicated for treatment of acute childhood
leukemia resistant to other drugs; and

Additional pharmaceuticals, including sedatives and vitamins.

Animal Health Products

Animal health products include Tylan(R), an antibiotic used to
control certain diseases in cattle, swine, and poultry and to improve
feed efficiency and growth; Rumensin(R), a cattle feed additive that
improves feed efficiency and growth; Coban(R), Monteban(R) and Maxiban(R),
anticoccidial agents for use in poultry; ApralanR, an antibiotic used
to control enteric infections in calves and swine; Micotil(R) and
Pulmotil(R), antibiotics used to treat respiratory disease in cattle
and swine, respectively; and other products for livestock and
poultry.

Health Care Management Services

PCS provides computer-based prescription drug claims processing,
pharmacy benefit administration and management services, mail order
pharmacy services, data management and disease-management services to
health plan sponsors, including insurance companies, third-party
administrators, self-insured employers, health maintenance
organizations, and Blue Cross/Blue Shield organizations that
2

underwrite or administer prescription benefit plans. PCS helps these
customers manage prescription benefit costs by providing drug
utilization reviews, clinically-based formularies, generic
substitution programs, and disease-management programs. RECAP(R),
PCS's on-line prescription claims management system, is linked with
over 95% of retail pharmacies in the U.S. In 1996, PCS introduced a
mail order pharmacy program for its customers known as Performance
Mail. Integrated Medical Systems operates physician-based electronic
communication networks, called IMS MEDACOM(R) networks, that deliver
clinical, administrative, and financial information to hospitals,
payers/managed-care plans, laboratories, and physicians.

MARKETING

Most of the Company's major products are marketed worldwide.
Health care management services are marketed primarily in the United
States.

In the United States, the Company distributes pharmaceutical
products principally through approximately 210 independent wholesale
distributing outlets. Marketing policy is designed to assure
immediate availability of these products to physicians, pharmacies,
hospitals, and appropriate health care professionals throughout the
country. Four wholesale distributing companies in the United States
accounted for approximately 11%, 11%, 10%, and 8%, respectively, of
the Company's consolidated net sales in 1996. No other distributor
accounted for as much as 5% of consolidated net sales. The Company
also makes direct sales of its pharmaceutical products to the United
States government and to other manufacturers, but those direct sales
do not constitute a material portion of consolidated net sales.

The Company's major pharmaceutical products are promoted in the
United States under the Lilly and Dista trade names by Company sales
forces employing salaried sales representatives. These sales
representatives, many of whom are registered pharmacists, call upon
physicians, wholesalers, hospitals, managed-care organizations,
retail pharmacists, and other health care professionals. Their
efforts are supported by the Company through advertising in medical
and drug journals, distribution of literature and samples of certain
products to physicians, and exhibits for use at medical meetings.
The Company has created new specialized sales forces dedicated to
specific products and product lines, such as diabetes care, Gemzar,
ReoPro, and Zyprexa. The Company has entered into licensing
arrangements under which certain products manufactured by the
Company, such as Ceclor CD, Dynabac, Keftab, and Permax, are
marketed by other pharmaceutical companies in the United States.

In the past few years, large purchasers of pharmaceuticals, such
as managed-care groups and government and long-term care
institutions, have begun to account for an increasing portion of
total pharmaceutical purchases in the United States with a resulting
intensification of price competition. The Company has created
special sales groups to service managed-care organizations,
government and long-term care institutions, hospital contract
administrators, and certain retail pharmacies. In response to
competitive pressures, the Company has entered into arrangements with
a number of these organizations providing for discounts or rebates on
one or more Company products or other cost-sharing arrangements. The
Company has also entered into agreements with generic pharmaceutical
companies for the promotion, distribution and/or supply of generic
forms of certain brand name products.

Outside the United States, pharmaceutical products are promoted
primarily by salaried sales representatives. While the products
marketed vary from country to country, anti-infectives constitute the
3

largest single group in total sales. Distribution patterns vary from
country to country. In recent years, the Company has significantly
expanded its marketing efforts in a number of overseas markets,
including emerging markets in Central and Eastern Europe, Latin
America, Asia and Africa.

Elanco Animal Health, a division of the Company, employs field
salespeople throughout the United States to market animal health
products. Sales are made to wholesale distributors, retailers, feed
manufacturers, or producers in conformance with varying distribution
patterns applicable to the various types of products. The Company
also has an extensive sales force outside the United States to market
its animal health products.

RAW MATERIALS

Most of the principal materials used by the Company in
manufacturing operations are chemical, plant, and animal products
that are available from more than one source. Certain raw materials
are available or are purchased principally from only one source.
Unavailability of certain materials from present sources could cause
an interruption in production pending establishment of new sources
or, in some cases, implementation of alternative processes.

Although the major portion of the Company's sales abroad are of
products manufactured wholly or in part abroad, a principal source of
active ingredients for these manufactured products continues to be
the Company's facilities in the United States.

PATENTS AND LICENSES

The Company owns, has applications pending for, or is licensed
under, a substantial number of patents, both in the United States and
in other countries, relating to products, product uses, and
manufacturing processes. There can be no assurance that patents will
result from the Company's pending applications. Moreover, patents
relating to particular products, uses, or processes do not preclude
other manufacturers from employing alternative processes or from
successfully marketing substitute products to compete with the
patented products or uses. Outside the United States, patent
protection varies widely. In many countries, patent protection is
weak or nonexistent. Patent protection of certain products,
processes, and uses--particularly that relating to Prozac, Axid,
Gemzar, Lorabid, and Zyprexa--is considered to be important to the
operations of the Company. The United States compound patent
covering Prozac expires in 2001 and a use patent for the mechanism of
action by which Prozac works expires in 2003. See "Legal
Proceedings" at page 10 for a discussion of certain litigation
involving these two patents. In other countries, Prozac patents
generally either have expired or will expire over the next several
years. Other U.S. compound patent expirations include the following:
Axid, 2002; Lorabid, 2006; and Zyprexa, 2011. The Gemzar compound
patent in the U.S. expires in 2006, but a use patent covering
treatment of neoplasms with Gemzar is in force until 2012.

The Company also grants licenses under patents and know-how
developed by the Company and manufactures and sells products and uses
technology and know-how under licenses from others. Royalties
received by the Company in relation to licensed pharmaceuticals
amounted to approximately $7 million in 1996, and royalties paid by
it in relation to pharmaceuticals amounted to approximately $119
million in 1996.
4

COMPETITION

The Company's pharmaceutical products compete with products
manufactured by numerous other companies in highly competitive
markets in the United States and throughout the world. The Company's
animal health products compete on a worldwide basis with products of
pharmaceutical, chemical, and other companies that operate animal
health divisions or subsidiaries. PCS faces strong competition from
other pharmacy benefit management companies and claims processors in
the United States. For certain accounts, PCS competes with some
retail pharmacy chains, mail order programs and organized groups of
independent pharmacists.

Important competitive factors include price and demonstrated cost-
effectiveness, product characteristics and dependability, service,
and research and development of new products and processes. The
introduction of new products and processes by competitors with
therapeutic or cost advantages can result in progressive price
reductions or decreased volume of sales of competing products, or
both. New products introduced with patent protection usually must
compete with other products already on the market at the time of
introduction or products developed by competitors after introduction.
Manufacturers of generic products typically invest far less in
research and development than research-based pharmaceutical companies
and accordingly are able to price their products significantly lower
than branded products. Therefore, upon patent expiration, branded
products often face intense price competition from generic forms of
the product. In many countries outside the United States, patent
protection is weak or nonexistent. The growth of managed care
organizations has intensified price competition significantly in the
United States and in varying degrees in some other countries.

The Company believes its long-term competitive position is
dependent upon the success of its research and development endeavors
in discovering and developing innovative, demonstrably cost-effective
products, together with increased productivity resulting from
improved manufacturing methods, marketing efforts, and the provision
of value-added services to its customers. There can be no assurance
that the Company's research and development efforts will result in
commercially successful products or that products manufactured or
processes used by the Company will not become outmoded from time to
time as a result of products or processes developed by its
competitors.

GOVERNMENTAL REGULATION

The Company's operations have for many years been subject to
extensive regulation by the federal government, to some extent by
state governments, and in varying degrees by foreign governments.
The Federal Food, Drug, and Cosmetic Act, other federal statutes and
regulations, various state statutes and regulations, and laws and
regulations of foreign governments govern testing, approval,
production, labeling, distribution, post-market surveillance,
advertising, and promotion of most of the Company's products. The
lengthy process of laboratory testing, clinical testing, data
analysis and regulatory review necessary for required governmental
approvals is extremely costly and can significantly delay product
introductions in a given market. In addition, the Company's
operations are subject to complex federal, state, local, and foreign
environmental and occupational safety laws and regulations. It is
anticipated that compliance with regulations affecting the
manufacture and sale of current products and the introduction of new
products will continue to require substantial scientific and
technical effort, time, and expense and significant capital
investment.
5

In the United States, the Omnibus Budget Reconciliation Act of
1990 requires the Company to provide rebates to state governments in
connection with their purchase of certain Company products under
state Medicaid programs, and other cost containment measures have
been adopted or proposed by federal, state, and local government
entities that provide or pay for health care. In most international
markets the Company operates in an environment of government-mandated
cost containment programs, which may include price controls,
discounts and rebates, restrictions on physician prescription levels,
compulsory licenses and generic substitution. The Company expects
that governments inside and outside the United States will continue
to adopt a variety of measures to contain health care costs,
including pharmaceutical costs. The Company cannot predict the
extent to which its business may be affected by these or other future
legislative or regulatory developments.

RESEARCH AND DEVELOPMENT

The Company's research and development activities are responsible
for the discovery or development of most of the products offered by
the Company today. Its commitment to research and development dates
back more than 100 years. The Company invests heavily in research
and development, which management believes is critical to long-term
competitiveness in the pharmaceutical industry. The growth in
research and development expenditures and personnel over the past
several years demonstrates both the continued vitality of the
Company's commitment and the increasing costs and complexity of
bringing new products to the market. At the end of 1996,
approximately 4,950 people, including a substantial number who are
physicians or scientists holding graduate or postgraduate degrees or
highly skilled technical personnel, were engaged in pharmaceutical
and animal health research and development activities. The Company
expended $838.7 million on these research and development activities
in 1994, $1.04 billion in 1995, and $1.19 billion in 1996.

The Company's research is concerned primarily with the effects of
synthetic chemicals and natural products on biological systems. The
results of that research are applied to the development of products
for use by or on humans and animals, and for other uses. Major
effort is devoted to pharmaceutical products. The Company
concentrates its pharmaceutical research and development efforts in
five therapeutic categories: central nervous system and related
diseases; endocrine diseases, including diabetes and osteoporosis;
infectious diseases; cancer; and cardiovascular diseases. The
Company is engaged in biotechnology research programs involving
recombinant DNA, protein research, and genomics (the development of
therapeutics through identification of disease-causing genes and
their cellular function).

In addition to the research activities carried on in the Company's
own laboratories, the Company sponsors and underwrites the cost of
research and development by independent organizations, including
educational institutions and research-based human health care
companies, and contracts with others for the performance of research
in their facilities. It utilizes the services of physicians,
hospitals, medical schools, and other research organizations in the
United States and numerous other countries to establish through
clinical evidence the safety and effectiveness of new products. The
Company actively seeks out opportunities to invest in external
research and technologies that hold the promise to complement and
strengthen the Company's own research efforts. Such investments can
take many forms, including licensing arrangements, co-development and
co-marketing agreements, and outright acquisitions.
6

Extensive work is also conducted in the animal sciences, including
animal nutrition and physiology and veterinary medicine. Certain of
the Company's research and development activities relating to
pharmaceutical products may be applicable to animal health products.
An example is the search for agents that will cure infectious
disease.

QUALITY ASSURANCE

The Company's success depends in great measure upon customer
confidence in the quality of the Company's products and in the
integrity of the data that support their safety and effectiveness.
The quality of the Company's products arises from the total
commitment to quality in all parts of the Company, including research
and development, purchasing, facilities planning, manufacturing, and
distribution. Quality-assurance procedures have been developed
relating to the quality and integrity of the Company's scientific
information and production processes.

Control of production processes involves rigid specifications for
ingredients, equipment, facilities, manufacturing methods, packaging
materials, and labeling. Control tests are made at various stages of
production processes and on the final product to assure that the
product meets all regulatory requirements and the Company's
standards. These tests may involve chemical and physical chemical
analyses, microbiological testing, testing in animals, or a
combination of these tests. Additional assurance of quality is
provided by a corporate quality-assurance group that monitors
existing pharmaceutical and animal health manufacturing procedures
and systems in the parent company, subsidiaries, and affiliates.

EXECUTIVE OFFICERS OF THE COMPANY

The following table sets forth certain information regarding the
executive officers of the Company. All but three of the executive
officers have been employed by the Company in executive or managerial
positions during the last five years. Randall L. Tobias became
Chairman of the Board and Chief Executive Officer in June 1993. He
had served as Vice Chairman of the Board of AT&T from 1986 until he
assumed his present position. He has been a member of the Board of
Directors of the Company since 1986. Charles E. Golden joined the
Company as Executive Vice President and Chief Financial Officer and
was elected to the Board of Directors on March 4, 1996. He
previously had held a number of executive positions with General
Motors Corporation ("GM") including Vice President of GM and
Chairman and Managing Director of Vauxhall Motors Limited, a GM
subsidiary in the United Kingdom, from 1993 to 1996, Vice President
and Treasurer from 1992 to 1993, and Treasurer from 1989 to 1992.
Thomas Trainer joined the Company in January 1995. Since 1991 he had
served as Vice President and Chief Information Officer of Reebok
International Ltd. Prior to joining Reebok, he was Senior Vice
President of Operations of A.C. Nielson Co.

Except as indicated in the following table, the term of office for
each executive officer indicated herein expires on the date of the
annual meeting of the Board of Directors, to be held on April 21,
1997, or on the date his or her successor is chosen and qualified.
No director or executive officer of the Company has a "family
relationship" with any other director or executive officer of the
Company, as that term is defined for purposes of this disclosure
requirement. There is no understanding between any executive officer
of the Company and any other person pursuant to which the executive
officer was selected.
7

NAME AGE OFFICES
-----------------------------------------------------------------

Randall L. Tobias 55 Chairman of the Board and Chief
Executive Officer (since June 1993)
and a Director

Sidney Taurel 48 President and Chief Operating
Officer (since February 1996)
and a Director

Charles E. Golden 50 Executive Vice President
and Chief Financial Officer
(since March 1996) and a Director

August M. Watanabe, 55 Executive Vice President,
M.D. Science and Technology (since
February 1996) and a Director

Mitchell E. Daniels, 47 Vice President, Corporate
Jr. Strategy and Policy (since
January 1997)

Rebecca O. Goss 49 Vice President and General
Counsel (since March 1995)

Pedro P. Granadillo 49 Vice President, Human
Resources (since April 1993)

Alan S. Clark 62 President, U.S. Operations (since
January 1997)*

Michael L. Eagle 49 Vice President, Manufacturing (since
January 1994)*

Brendan P. Fox, D.V.M. 53 President, Elanco Animal Health
Business Unit (since January 1991)*

Michael E. Hanson 49 President, Internal Medicine Business
Unit (since August 1994)*

James A. Harper 49 President, Endocrine Business Unit
(since August 1994)*

Gerhard N. Mayr 50 President, European, Middle East and
African Operations (since January 1993)*

Robert N. Postlethwait 48 President, Neuroscience Business Unit
(since August 1994)*

William R. Ringo, Jr. 51 President, Infectious Diseases
Business Unit (since September 1995)*

Gino Santini 40 Vice President, Corporate Strategy
and Business Development (since
September 1995)*

Thomas Trainer 50 Vice President, Information Technology,
and Chief Information Officer (since
January 1995)*

- ------------
*Serves in office until successor is appointed.
8

EMPLOYEES

At the end of 1996, the Company had approximately 29,200
employees, including approximately 13,700 employees outside the
United States. A substantial number of the Company's employees have
long records of continuous service.

FINANCIAL INFORMATION RELATING TO FOREIGN AND DOMESTIC OPERATIONS

Financial information relating to foreign and domestic operations,
set forth in the Company's 1996 Annual Report at pages 34-35 under
"Review of Operations--Segment Information" (pages 12-13 of Exhibit
13), is incorporated herein by reference.

Eli Lilly International Corporation, a subsidiary, coordinates the
Company's manufacture and sale of products outside the United States.

Local restrictions on the transfer of funds from branches and
subsidiaries located abroad (including the availability of dollar
exchange) have not to date been a significant deterrent in the
Company's overall operations abroad. The Company cannot predict what
effect these restrictions or the other risks inherent in foreign
operations, including possible nationalization, might have on its
future operations or what other restrictions may be imposed in the
future. In addition, changing currency values can either favorably
or unfavorably affect the financial position and results of
operations of the Company. The Company actively manages its foreign
exchange risk through various hedging techniques including the use of
foreign currency contracts. Further information on the Company's
hedging program is contained in Note 6 to the Company's financial
statements for 1996, "Financial Instruments -- Risk Management
Instruments and Off-Balance Sheet Risk", at pages 41-42 of the
Company's 1996 Annual Report (pages 19-20 of Exhibit 13).

Item 2. PROPERTIES

The Company's principal domestic and international executive
offices are located in Indianapolis. At December 31, 1996, the
Company owned 14 production and distribution facilities in the United
States and Puerto Rico. Together with the corporate administrative
offices, these facilities contain an aggregate of approximately 9.4
million square feet of floor area. Major production sites include
Indianapolis; Clinton and Lafayette, Indiana; and Carolina and
Mayaguez, Puerto Rico. The Company also leases sales offices in a
number of cities located in the United States and abroad. PCS owns
or leases administrative facilities in Scottsdale, Arizona,
containing an aggregate of approximately 473,000 square feet, and
leases a 94,000 square foot mail-order pharmacy facility in Fort
Worth, Texas. It also leases administrative space in other cities in
the United States. Integrated Medical Systems leases administrative
space in a number of locations.

The Company has 27 production and distribution facilities in 19
countries outside the United States and Puerto Rico, containing an
aggregate of approximately 4.0 million square feet of floor space.
Leased production and warehouse facilities are utilized in Puerto
Rico and 15 countries outside the United States.

The Company's research and development facilities in the United
States consist of approximately 3.7 million square feet and are
located primarily in Indianapolis and Greenfield, Indiana. Its major
9

research and development facilities abroad are located in Belgium and
the United Kingdom and contain approximately 341,000 square feet.
The Company also owns two tracts of land, containing an aggregate of
approximately 1,700 acres, a portion of which is used for field
studies of products.

The Company believes that none of its properties is subject to any
encumbrance, easement, or other restriction that would detract
materially from its value or impair its use in the operation of the
business of the Company. The buildings owned by the Company are of
varying ages and in good condition.

Item 3. LEGAL PROCEEDINGS

Prozac Patent Litigation. In March 1996 the Company was informed
by Barr Laboratories, Inc. ("Barr") that it had submitted an
abbreviated new drug application to the U.S. FDA seeking to market a
generic form of Prozac in the United States several years before the
expiration of the Company's patents. Barr has alleged that the
Company's U.S. patents covering Prozac are invalid and
unenforceable. On April 11, 1996, the Company filed suit in the
United States District Court for the Southern District of Indiana
seeking a ruling that Barr's challenge to the Company's patents is
without merit. A trial date has been set for January 1998. The
compound patent expires in February 2001 and a use patent for the
mechanism of action by which Prozac operates expires in December
2003. These patents are material to the Company. The Company
believes that Barr's claims are without merit and that the Company
should be successful in this litigation. However, it is not possible
to predict or determine the outcome of this litigation and
accordingly there can be no assurance that the Company will prevail.
An unfavorable outcome could have a material adverse effect on the
Company's consolidated financial position, liquidity, or results of
operations.

Product Liability Litigation. The Company is currently a
defendant in a variety of product litigation matters involving
primarily diethylstilbestrol ("DES") and Prozac. In approximately
275 actions, including several with multiple claimants, plaintiffs
seek to recover damages on behalf of children or grandchildren of
women who ingested DES during pregnancy. In March 1996 a suit was
filed in the federal district court for the Eastern District of New
York against the Company and several other manufacturers purporting
to be a class action on behalf of New York resident women who were
exposed to DES in utero. The suit does not seek compensation for
personal injuries but instead seeks establishment of a fund for
various expenses allegedly incurred as a result of DES exposure. In
another approximately 28 actions, plaintiffs seek to recover damages
as a result of the ingestion of Prozac.

Pricing Litigation. The Company has been named, together with
numerous other U.S. prescription pharmaceutical manufacturers and in
some cases wholesalers or distributors, as a defendant in a large
number of related actions brought by retail pharmacies and consumers
of prescription pharmaceuticals in the United States alleging
violations of federal or state antitrust laws, or both, based on the
practice of providing discounts or rebates to managed-care
organizations and certain other purchasers. The federal cases have
been consolidated or coordinated in the Northern District of Illinois
as In re Brand Name Prescription Drugs Antitrust Litigation (MDL No.
997).

The federal suits include a certified class action on behalf of a
majority of retail pharmacies in the United States (the "Federal
Class Action"). The class plaintiffs allege an industrywide
agreement in violation of the Sherman Act to deny favorable pricing
10

on sales of brand-name prescription pharmaceuticals to certain retail
pharmacies in the United States. The Company and several other
manufacturers have agreed to settle the Federal Class Action. The
settlement amount, which is not material, was accrued by the Company
in the fourth quarter of 1995. The settlement was approved by the
District Court but an appeal was subsequently taken and is pending.
The other federal suits, brought as individual claims by several
thousand pharmacies, allege price discrimination in violation of the
Robinson-Patman Act as well as Sherman Act claims. The suits seek
treble damages and injunctive relief against allegedly discriminatory
pricing practices. With respect to the Robinson-Patman Act claims,
the District Court has designated certain plaintiffs and defendants
named in the individual suits (not including the Company) to
participate in an initial trial or trials of the claims. No trial
dates have been set. Robinson-Patman claims asserted in the suits
against nondesignated defendants, including the Company, are stayed.

In addition, there are a number of related state court cases. The
state court suits typically seek money damages and injunctive relief
against allegedly discriminatory pricing practices. Cases have been
brought in Alabama, California, Minnesota, and Wisconsin by retail
pharmacies alleging violations of various state antitrust and pricing
laws, purporting to be class actions on behalf of all retail
pharmacies in those states. The court in California has certified a
class of retail pharmacies. Cases have also been brought in state
courts in Alabama, Arizona, California, District of Columbia,
Florida, Kansas, Maine, Michigan, Minnesota, New York, Tennessee,
Washington and Wisconsin that purport to be class actions on behalf
of consumers of prescription pharmaceuticals, alleging violations of
state antitrust and pricing laws. The courts in California and the
District of Columbia have certified classes of consumer plaintiffs,
while the Minnesota court denied class certification. The New York
and Washington cases have been dismissed and appeals are pending.
The Alabama, Florida, and Kansas cases have been removed to federal
court. The Alabama case was transferred to the MDL court in Chicago,
and the court denied a motion to remand to the state court. In the
Florida and Kansas cases, there are pending both motions to remand to
the state courts and petitions to transfer to the MDL court in
Chicago.

Other Matters. In June 1995, Bank Pharmacy, a California retail
pharmacy, filed an action in federal district court in the Northern
District of California against the Company and PCS alleging that the
Company's acquisition of PCS violated federal antitrust laws. The
suit seeks divestiture of PCS by the Company. The Company believes
the claim is without merit.

In March 1996, the Federal Trade Commission ("FTC") commenced a
non-public investigation focusing on the pricing practices described
under "Pricing Litigation" above. In July 1996, the Company received
a subpoena from the FTC requesting production of certain documents.
The Company believes that all of its actions have been lawful and
proper and is cooperating with the investigation.

In October 1996, the FTC issued a subpoena to the Company and PCS
requesting production of certain documents in connection with a non-
public investigation reviewing whether the relationships and
activities between pharmacy benefit management companies and
pharmaceutical companies have violated federal antitrust law,
including a review of whether the Company has violated the consent
decree it entered into at the time it acquired PCS in 1994. The
Company believes that all its actions and those of PCS have been
lawful, proper and in compliance with the PCS consent decree. The
Company and PCS are cooperating with the FTC's investigation.
11

The Company is also a defendant in other litigation, including
product liability and patent suits, of a character regarded as normal
to its business.

While it is not possible to predict or determine the outcome of
the legal actions and investigations pending against the Company, the
Company believes that except as noted above, the costs associated
with all such matters will not have a material adverse effect on its
consolidated financial position or liquidity but could possibly be
material to the consolidated results of operations in any one
accounting period.

Item 4. SUBMISSION OF MATTERS TO A VOTE OF SECURITY HOLDERS

During the fourth quarter of 1996, no matters were submitted to a
vote of security holders.


PART II

Item 5. MARKET FOR THE COMPANY'S COMMON STOCK AND RELATED
STOCKHOLDER MATTERS

Information relating to the principal market for the Company's
common stock and related stockholder matters, set forth in the
Company's 1996 Annual Report under "Review of Operations---elected
Quarterly Data (unaudited)," at page 36 (page 14 of Exhibit 13), and
"Review of Operations---elected Financial Data (unaudited)," at
page 37 (page 15 of Exhibit 13), is incorporated herein by reference.

Item 6. SELECTED FINANCIAL DATA

Selected financial data for each of the Company's five most recent
fiscal years, set forth in the Company's 1996 Annual Report under
"Review of Operations--Selected Financial Data (unaudited)," at
page 37 (page 15 of Exhibit 13), are incorporated herein by
reference.

Item 7. MANAGEMENT'S DISCUSSION AND ANALYSIS OF RESULTS OF
OPERATIONS AND FINANCIAL CONDITION

The following portions of the Company's 1996 Annual Report (found
at pages 1-6 and 32-34 of Exhibit 13) constitute management's
discussion and analysis of results of operations and financial
condition and are incorporated herein by reference:

"Review of Operations--Operating Results and Net Income--1996"
(pages 24, 25, and 27)
"Review of Operations--Operating Results and Net Income--1995"
(pages 27-28)
"Review of Operations--Financial Condition" (pages 28-29)
"Review of Operations--Environmental and Legal Matters" (pages
29 and 32)
"Review of Operations--Private Securities Litigation Reform Act
of 1995 -- A Caution Concerning Forward-Looking Statements"
(page 32)
12

Item 8. FINANCIAL STATEMENTS AND SUPPLEMENTARY DATA

The consolidated financial statements of the Company and its
subsidiaries, listed in Item 14(a)1 and included in the Company's
1996 Annual Report at pages 26, 30, 31, and 33 (Consolidated
Statements of Income, Consolidated Balance Sheets, and Consolidated
Statements of Cash Flows), pages 34 and 35 (Segment Information), and
pages 38-51 (Notes to Consolidated Financial Statements) (together,
pages 8-13 and 16-29 of Exhibit 13), and the Report of Independent
Auditors set forth in the Company's 1996 Annual Report at page 52
(page 31 of Exhibit 13), are incorporated herein by reference.

Information on quarterly results of operations, set forth in the
Company's 1996 Annual Report under "Review of Operations--Selected
Quarterly Data (unaudited)," at page 36 (page 14 of Exhibit 13), is
incorporated herein by reference.

Item 9. DISAGREEMENTS ON ACCOUNTING AND FINANCIAL DISCLOSURE

None.


PART III

Item 10. DIRECTORS AND EXECUTIVE OFFICERS OF THE REGISTRANT

Information relating to the Company's directors, set forth in
Section 1 of the Company's Proxy Statement dated March 5, 1997 (the
"Proxy Statement"), under "Nominees for Election" and "Certain
Information Concerning Director Nominees and Directors Continuing in
Office," at pages 1-5, is incorporated herein by reference.
Information relating to the Company's executive officers is set forth
at pages 7-8 of this Form 10-K under "Executive Officers of the
Company." Information relating to certain filing obligations of
directors and executive officers under the federal securities laws,
set forth in the Proxy Statement under "Other Matters -- Section
16(a) Beneficial Ownership Reporting Compliance" at page 19, is also
incorporated herein by reference.

Item 11. EXECUTIVE COMPENSATION

Information relating to executive compensation, set forth in
Section 1 of the Proxy Statement under "Directors' Compensation",
"Executive Compensation", "Compensation Committee Interlocks",
"Retirement Plan", and "Change-in-Control Severance Pay
Arrangements" at pages 8-18, is incorporated herein by reference,
except that the Compensation and Management Development Committee
Report and Performance Graph are not so incorporated.
13

Item 12. SECURITY OWNERSHIP OF CERTAIN BENEFICIAL OWNERS
AND MANAGEMENT

Information relating to ownership of the Company's common stock by
persons known by the Company to be the beneficial owners of more than
5% of the outstanding shares of common stock and by management, set
forth in Section 1 of the Proxy Statement under "Common Stock
Ownership by Directors and Executive Officers," at pages 6-7, and
"Principal Holders of Common Stock," at page 7, is incorporated
herein by reference.

Item 13. CERTAIN RELATIONSHIPS AND RELATED TRANSACTIONS

The information in Section 1 of the Proxy Statement entitled
"Certain Business Relationships" at page 18 is incorporated herein by
reference.


PART IV

Item 14. EXHIBITS, FINANCIAL STATEMENT SCHEDULES, AND REPORTS ON
FORM 8-K

(a)1. Financial Statements

The following consolidated financial statements of the Company
and its subsidiaries, included in the Company's 1996 Annual Report at
the pages indicated in parentheses, are incorporated by reference in
Item 8:

Consolidated Statements of Income--Years Ended December 31,
1996, 1995, and 1994 (page 26) (page 8 of Exhibit 13)

Consolidated Balance Sheets--December 31, 1996 and 1995 (pages
30-31) (pages 9-10 of Exhibit 13)

Consolidated Statements of Cash Flows--Years Ended December 31,
1996, 1995, and 1994 (page 33) (page 11 of Exhibit 13)

Segment Information (pages 34-35) (pages 12-13 of Exhibit 13)

Notes to Consolidated Financial Statements (pages 38-51) (pages
16-29 of Exhibit 13)

(a)2. Financial Statement Schedules

The consolidated financial statement schedules of the Company and
its subsidiaries have been omitted because they are not required, are
inapplicable, or are adequately explained in the financial
statements.

Financial statements of interests of 50% or less, which are
accounted for by the equity method, have been omitted because they do
not, considered in the aggregate as a single subsidiary, constitute a
significant subsidiary.
14

(a)3. Exhibits

3.1 Amended Articles of Incorporation

3.2 By-laws

4.1 Rights Agreement dated as of July 18, 1988, between
Eli Lilly and Company and Bank One, Indianapolis, NA

4.2 Form of Indenture dated as of February 21, 1989,
between Eli Lilly and Company and Merchants National
Bank & Trust Company of Indianapolis, as Trustee

4.3 Form of Eli Lilly and Company Five Year Convertible Note

4.4 Form of Indenture with respect to Debt Securities dated as
of February 1, 1991, between Eli Lilly and Company and Citibank,
N.A., as Trustee

4.5 Form of Standard Multiple-Series Indenture Provisions dated, and
filed with the Securities and Exchange Commission on,
February 1, 1991

4.6 Form of Indenture dated as of September 5, 1991, among the Lilly
Savings Plan Master Trust Fund C, as Issuer; Eli Lilly and
Company, as Guarantor; and Chemical Bank, as Trustee1

4.7 Form of Fiscal and Paying Agency Agreement dated July 8, 1993,
between Eli Lilly and Company and Citibank, N.A., Fiscal and
Paying Agent, including forms of Notes, relating to 5-1/2% Notes
Due 19981

4.8 Form of Fiscal and Paying Agency Agreement dated February 7,
1995, between Eli Lilly and Company and Citibank, N.A., Fiscal
and Paying Agent, including forms of Notes, relating to 8-1/8%
Notes Due February 7, 20001

4.9 Form of Fiscal and Paying Agency Agreement dated February 7,
1995, between Eli Lilly and Company and Citibank, N.A., Fiscal
and Paying Agent, including forms of Notes, relating to 8-3/8%
Notes Due February 7, 20051

10.1 1984 Lilly Stock Plan, as amended2

10.2 1989 Lilly Stock Plan, as amended2

10.3 1994 Lilly Stock Plan, as amended2

10.4 The Lilly Deferred Compensation Plan, as amended2

10.5 The Lilly Directors' Deferral Plan, as amended2

- ---------------
1 These exhibits are not filed with this Report. Copies will be furnished to
the Securities and Exchange Commission upon request.

2 Indicates management contract or compensatory plan.
15

10.6 The Eli Lilly and Company EVA Bonus Plan, as amended2

10.7 Eli Lilly and Company Change in Control Severance Pay Plan
for Select Employees2

10.8 Letter Agreement dated September 3, 1993, between the Company
and Vaughn D. Bryson2

11. Computation of Earnings Per Share on Primary and Fully Diluted Bases

12. Computation of Ratio of Earnings to Fixed Charges

13. Annual Report to Shareholders for the Year Ended December 31,
1996 (portions incorporated by reference into this Form 10-K)

21. List of Subsidiaries

23. Consent of Independent Auditors

27. Financial Data Schedule

99. Cautionary Statement under Private Securities Litigation Reform
Act of 1995 -- "Safe Harbor" for Forward-Looking Disclosures

(b) Reports on Form 8-K

The Company filed no reports on Form 8-K during the fourth
quarter of 1996.

- -------------------
2 Indicates management contract or compensatory plan.
16


SIGNATURES

Pursuant to the requirements of Section 13 or 15(d) of the
Securities Exchange Act of 1934, the Registrant has duly caused this
report to be signed on its behalf by the undersigned thereunto duly
authorized.

ELI LILLY AND COMPANY


By s/Randall L. Tobias
--------------------------------
(Randall L. Tobias, Chairman of the
Board and Chief Executive Officer)

March 18, 1997


Pursuant to the requirements of the Securities Exchange Act of
1934, this report has been signed below on March 18, 1997 by the
following persons on behalf of the Registrant and in the capacities
indicated.

SIGNATURE TITLE
-----------------------------------------------------------------

s/Randall L. Tobias Chairman of the Board, Chief Executive
------------------------- Officer, and Director (principal
(RANDALL L. TOBIAS) executive officer)


s/Charles E. Golden Executive Vice President, Chief Financial
------------------------- Officer, and a Director (principal
(CHARLES E. GOLDEN) financial officer)


s/Arnold C. Hanish Chief Accounting Officer
------------------------- (principal accounting officer)
(ARNOLD C. HANISH)


s/Evan Bayh Director
-------------------------
(EVAN BAYH)


s/Steven C. Beering, M.D. Director
-------------------------
(STEVEN C. BEERING, M.D.)


s/James W. Cozad Director
-------------------------
(JAMES W. COZAD)


s/Karen N. Horn Director
-------------------------
(KAREN N. HORN, Ph.D.)


s/Alfred G. Gilman, M.D., Ph.D. Director
-------------------------------
(ALFRED G. GILMAN, M.D., Ph.D.)


s/J. Clayburn La Force, Jr., Ph.D. Director
----------------------------------
(J. CLAYBURN LA FORCE, JR., Ph.D.)


s/Kenneth L. Lay, Ph.D. Director
-------------------------
(KENNETH L. LAY, Ph.D.)


s/Franklyn G. Prendergast, M.D., Ph.D. Director
--------------------------------------
(FRANKLYN G. PRENDERGAST, M.D., Ph.D.)


s/Kathi P. Seifert Director
-------------------------
(KATHI P. SEIFERT)


s/Sidney Taurel Director
-------------------------
(SIDNEY TAUREL)


s/August M. Watanabe, M.D. Director
--------------------------
(AUGUST M. WATANABE, M.D.)


s/Alva O. Way Director
-------------------------
(ALVA O. WAY)



TRADEMARKS USED IN THIS REPORT


Trademarks or service marks owned by Eli Lilly and Company or
its subsidiaries or affiliates, when first used in this Report,
appear with an initial capital and are followed by the symbol (R)
or (TM), as applicable. In subsequent uses of the marks in the
Report, the symbols are omitted.