Baidu
BIDU
$98.23
Share price
1.02%
Change (1 day)
-19.89%
Change (1 year)
Categories
Operating Margin for Baidu (BIDU)
Operating Margin as of April 2024 (TTM): 8.17%
According to Baidu's latest financial reports and stock price the company's current Operating Margin is 8.17%. At the end of 2022 the company had an Operating Margin of 8.18%.
Operating Margin history for Baidu from 2003 to 2023
Operating Margin at the end of each year
| Year | Operating Margin | Change |
|---|---|---|
| 2022 | 8.18% | -5.56% |
| 2021 | 8.66% | -59.85% |
| 2020 | 21.56% | -6912.68% |
| 2019 | -0.32% | -101.18% |
| 2018 | 26.72% | 6.46% |
| 2017 | 25.10% | 22.02% |
| 2016 | 20.57% | -63.98% |
| 2015 | 57.10% | 93.52% |
| 2014 | 29.51% | -22.64% |
| 2013 | 38.15% | -28.89% |
| 2012 | 53.64% | -0.39% |
| 2011 | 53.85% | 4.96% |
| 2010 | 51.31% | 35.59% |
| 2009 | 37.84% | 3.96% |
| 2008 | 36.40% | 3.04% |
| 2007 | 35.32% | -4.35% |
| 2006 | 36.93% | -268.63% |
| 2005 | -21.90% | -306.04% |
| 2004 | 10.63% | -148.55% |
| 2003 | -21.89% |
Operating Margin for similar companies or competitors
| Company | Operating Margin | Operating Margin differencediff. | Country |
|---|---|---|---|
 Yandex YNDX.ME | 15.71% | 92.29% | 🇳🇱 Netherlands |
 Sohu.com SOHU | 15.74% | 92.66% | 🇨🇳 China |
 Blucora BCOR | -0.16% | -101.96% | 🇺🇸 USA |
 Renren
RENN | -271.53% | -3,423.50% | 🇨🇳 China |
What is a company's Operating Margin
The operating margin is a key indicator to assess the profitability of a company. Higher operating margins are generaly better as they show that a company is able to sell its products or services for much more than their production costs. The operating margin is calculated by dividing a company's earnings by its revenue.