Morgan Stanley
MS
#47
Rank
$290.70 B
Marketcap
$182.91
Share price
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Change (1 day)
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Change (1 year)

Morgan Stanley - 10-Q quarterly report FY


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SECURITIES AND EXCHANGE COMMISSION
WASHINGTON, D.C. 20549

----------------

FORM 10-Q

[X] QUARTERLY REPORT UNDER SECTION 13 OR 15(d)
OF THE SECURITIES EXCHANGE ACT OF 1934

FOR THE QUARTERLY PERIOD ENDED MARCH 31, 1996

OR

[ ] TRANSITION REPORT PURSUANT TO SECTION 13 OR 15(d)
OF THE SECURITIES EXCHANGE ACT OF 1934

FOR THE TRANSITION PERIOD FROM TO

COMMISSION FILE NUMBER 1-11758

DEAN WITTER, DISCOVER & CO.
(EXACT NAME OF REGISTRANT AS SPECIFIED IN ITS CHARTER)

----------------

DELAWARE 36-3145972
(STATE OF INCORPORATION) (I.R.S. EMPLOYER IDENTIFICATION NO.)

TWO WORLD TRADE CENTER
NEW YORK, NY 10048
(ADDRESS OF PRINCIPAL (ZIP CODE)
EXECUTIVE OFFICES)

REGISTRANT'S TELEPHONE NUMBER, INCLUDING AREA CODE: (212) 392-2222

----------------

Indicate by check mark whether the Registrant (1) has filed all reports
required to be filed by Section 13 or 15(d) of the Securities Exchange Act of
1934 during the preceding 12 months (or for such shorter period that the
Registrant was required to file such reports), and (2) has been subject to
such filing requirements for the past 90 days. Yes X No
-
As of April 30, 1996, there were 166,798,713 shares of Registrant's Common
Stock, par value $.01 per share, outstanding.

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DEAN WITTER, DISCOVER & CO.

INDEX TO QUARTERLY REPORT ON FORM 10-Q

MARCH 31, 1996

<TABLE>
<CAPTION>
PAGE
----
<S> <C>
PART I--FINANCIAL INFORMATION
Item 1. Financial Statements
Consolidated Statements of Income--Three Months Ended March 31, 1996
and 1995 (unaudited)................................................. 1
Consolidated Balance Sheets--March 31, 1996 (unaudited) and December
31, 1995............................................................. 2
Consolidated Statements of Cash Flows--Three Months Ended March 31,
1996 and 1995 (unaudited)............................................ 3
Notes to Consolidated Financial Statements (unaudited)................ 4
Independent Accountants' Report....................................... 8
Item 2. Management's Discussion and Analysis of Financial Condition and
Results of Operations.................................................. 9
PART II--OTHER INFORMATION
Item 4. Submission of Matters to a Vote of Security Holders............. 20
Item 6. Exhibits and Reports on Form 8-K................................ 20
</TABLE>
PART I. FINANCIAL INFORMATION

DEAN WITTER, DISCOVER & CO.

CONSOLIDATED STATEMENTS OF INCOME

(IN MILLIONS, EXCEPT PER SHARE DATA)

<TABLE>
<CAPTION>
THREE MONTHS
ENDED MARCH 31,
-----------------
1996 1995
-------- --------
(UNAUDITED)
<S> <C> <C>
Merchant and cardmember fees................................. $ 320.5 $ 240.3
Commissions.................................................. 300.7 234.6
Asset management and administration fees..................... 274.9 245.5
Servicing fees............................................... 200.3 172.3
Principal transactions....................................... 118.9 125.4
Investment banking........................................... 64.7 38.9
Other........................................................ 24.8 27.0
-------- --------
Total non-interest revenues................................ 1,304.8 1,084.0
-------- --------
Interest revenue............................................. 861.4 757.2
Interest expense............................................. 390.7 352.9
-------- --------
Net interest income........................................ 470.7 404.3
Provision for losses on receivables.......................... 228.0 120.7
-------- --------
Net credit income.......................................... 242.7 283.6
-------- --------
Net operating revenues..................................... 1,547.5 1,367.6
-------- --------
Employee compensation and benefits........................... 570.3 483.7
Marketing and business development........................... 191.9 147.7
Information processing and communications.................... 182.1 154.4
Facilities and equipment..................................... 61.2 54.4
Other........................................................ 141.6 165.1
-------- --------
Total non-interest expenses................................ 1,147.1 1,005.3
-------- --------
Income before income taxes................................... 400.4 362.3
Income tax expense........................................... 154.6 140.2
-------- --------
Net income................................................... $ 245.8 $ 222.1
======== ========
Primary net income per share................................. $ 1.41 $ 1.28
======== ========
Primary average common shares outstanding.................... 174.1 173.5
======== ========
Fully diluted net income per share........................... $ 1.41 $ 1.28
======== ========
Fully diluted average common shares outstanding.............. 174.8 173.9
======== ========
</TABLE>



See notes to the consolidated financial statements.

1
DEAN WITTER, DISCOVER & CO.

CONSOLIDATED BALANCE SHEETS

(IN MILLIONS)

<TABLE>
<CAPTION>
MARCH 31, DECEMBER 31,
1996 1995
----------- ------------
(UNAUDITED)
<S> <C> <C>
ASSETS
Cash and cash equivalents............................. $ 931.3 $ 1,464.5
Cash and securities segregated under federal and other
regulations.......................................... 2,003.3 1,926.4
Receivables
Consumer loans (net of allowances of $663.6 in 1996
and $721.8 in 1995)................................ 18,120.4 20,834.6
Securities clients (net of allowances of $15.8 in
1996 and $16.2 in 1995)............................ 2,583.4 2,588.8
Brokers or dealers.................................. 3,070.6 2,683.7
Other............................................... 756.4 732.4
Amounts due from asset securitizations................ 777.6 653.4
Securities purchased under agreements to resell....... 3,288.2 3,571.9
Securities owned, at market value..................... 1,893.3 1,848.8
Deferred income taxes................................. 742.8 736.9
Office facilities, at cost (less accumulated
depreciation and amortization of $397.3 in 1996 and
$380.5 in 1995)...................................... 354.5 341.0
Goodwill.............................................. 160.2 161.9
Other assets.......................................... 660.1 663.9
--------- ---------
Total assets........................................ $35,342.1 $38,208.2
========= =========
LIABILITIES AND SHAREHOLDERS' EQUITY
Liabilities
Commercial paper.................................... $ 1,789.6 $ 4,688.5
Other short-term borrowings......................... 485.3 1,637.0
Deposits............................................ 6,003.9 6,191.1
Payables
Securities clients................................. 2,798.8 3,183.0
Brokers or dealers................................. 3,212.1 2,629.7
Drafts............................................. 396.7 485.5
Income taxes....................................... 249.7 99.3
Securities sold under agreements to repurchase...... 3,531.2 3,813.4
Securities sold but not yet purchased, at market
value.............................................. 1,166.2 1,125.2
Other liabilities and accrued expenses.............. 2,795.0 2,789.4
Long-term borrowings................................ 8,000.9 6,732.4
--------- ---------
Total liabilities................................... 30,429.4 33,374.5
--------- ---------
Shareholders' Equity
Preferred stock ($0.01 par value, 10.0 shares
authorized, none issued)........................... -- --
Common stock ($0.01 par value, 500.0 shares
authorized, 171.0 and 171.0 shares issued, 167.5
and 168.8 shares outstanding at March 31, 1996 and
December 31, 1995)................................. 1.7 1.7
Paid-in capital..................................... 2,713.5 2,718.3
Retained earnings................................... 2,374.6 2,165.7
--------- ---------
5,089.8 4,885.7
--------- ---------
Common stock held in treasury, at cost ($.01 par
value, 3.5 and 2.2 shares at March 31, 1996 and
December 31, 1995)................................. (170.3) (106.8)
Stock compensation plans............................ 47.5 85.1
Employee stock benefit trust........................ (46.9) (21.5)
Unearned stock compensation......................... (7.4) (8.8)
--------- ---------
Total shareholders' equity.......................... 4,912.7 4,833.7
--------- ---------
Total liabilities and shareholders' equity.......... $35,342.1 $38,208.2
========= =========
</TABLE>

See notes to the consolidated financial statements.

2
DEAN WITTER, DISCOVER & CO.

CONSOLIDATED STATEMENTS OF CASH FLOWS

(IN MILLIONS)

<TABLE>
<CAPTION>
THREE MONTHS
ENDED MARCH 31,
------------------
1996 1995
-------- --------
(UNAUDITED)
<S> <C> <C>
Cash flows provided by (used in) operating activities
Net income................................................ $ 245.8 $ 222.1
Adjustments to reconcile net income to net cash flows from
operating activities
Depreciation and amortization............................ 19.6 15.3
Provision for losses on receivables...................... 228.0 120.7
Deferred income taxes.................................... (5.9) (25.6)
Decrease (increase) in operating assets
Cash and securities segregated under federal and other
regulations............................................. (76.9) (342.6)
Receivables
Securities clients...................................... 2.4 (12.6)
Brokers or dealers...................................... (386.9) (295.6)
Other................................................... (24.0) 75.1
Amounts due from asset securitizations................... (124.2) (74.7)
Matched securities purchased under agreements to resell,
net..................................................... (95.7) 7.5
Securities owned and securities sold but not yet pur-
chased, at market value, net............................ (3.6) (373.5)
Other assets............................................. 9.9 24.9
Increase (decrease) in operating liabilities
Payables
Securities clients...................................... (384.2) (77.8)
Brokers or dealers...................................... 582.4 545.4
Drafts.................................................. (88.8) (71.5)
Income taxes............................................ 150.4 153.5
Other liabilities and accrued expenses................... 43.2 (46.6)
-------- --------
Cash provided by (used in) operating activities........ 91.5 (156.0)
-------- --------
Cash flows provided by (used in) investing activities
Net principal received (disbursed) on consumer loans...... (273.3) 507.0
Purchases of consumer loans............................... (5.1) (296.6)
Sales of consumer loans................................... 2,767.6 --
Other..................................................... (37.3) 2.9
-------- --------
Cash provided by investing activities.................. 2,451.9 213.3
-------- --------
Cash flows provided by (used in) financing activities
Proceeds from issuance of commercial paper, net........... (2,936.5) (404.7)
Net decrease in other short-term borrowings............... (1,151.7) (953.3)
Deposits, net............................................. (187.2) 172.5
Proceeds from issuance of long-term borrowings, net....... 1,263.7 373.3
Securities sold under agreements to repurchase, net....... 96.9 214.1
Dividends paid............................................ (26.9) (21.2)
Proceeds from issuance of common stock.................... 15.7 --
Purchase of treasury stock................................ (150.6) (11.2)
-------- --------
Cash used in financing activities...................... (3,076.6) (630.5)
-------- --------
Decrease in cash and cash equivalents...................... (533.2) (573.2)
Cash and cash equivalents, beginning of period............. 1,464.5 1,334.1
-------- --------
Cash and cash equivalents, end of period................... $ 931.3 $ 760.9
======== ========
</TABLE>



See notes to the consolidated financial statements.

3
DEAN WITTER, DISCOVER & CO.

NOTES TO CONSOLIDATED FINANCIAL STATEMENTS

1. INTRODUCTION AND BASIS OF PRESENTATION

The consolidated financial statements include the accounts of Dean Witter,
Discover & Co. and subsidiaries (the "Company"). The Company is a financial
services organization that provides a broad range of credit and investment
products, with a primary focus on individual customers. Through its wholly-
owned subsidiary NOVUS Credit Services Inc. ("NCSI"), the Company conducts its
credit services business, including the operation of the NOVUSSM Network, a
proprietary network of merchant and cash access locations, and the issuance of
proprietary general purpose credit cards. The Company's securities business is
conducted primarily through its wholly-owned subsidiaries Dean Witter Reynolds
Inc. ("DWR") and Dean Witter InterCapital Inc.

The interim consolidated financial statements as of March 31, 1996, and for
the three months ended March 31, 1996 and 1995, are unaudited; however, in the
opinion of management, all adjustments, consisting only of normal recurring
accruals necessary for fair presentation, have been reflected. All material
intercompany balances and transactions have been eliminated.

The consolidated financial statements should be read in conjunction with the
consolidated financial statements and notes thereto for the year ended
December 31, 1995 incorporated by reference in the Company's 1995 Annual
Report on Form 10-K filed by the Company under the Securities Exchange Act of
1934. The results of operations for interim periods are not necessarily
indicative of results for the entire year. Certain reclassifications have been
made to prior period amounts to conform to the current presentation.

The calculations of earnings per common share were based on the weighted
average number of common shares outstanding during the three month periods
ended March 31, 1996 and 1995, adjusted for the dilutive effects of stock
options and unissued stock awards under deferred compensation plans.

Effective January 1, 1996, the Company adopted Statement of Financial
Accounting Standards ("SFAS") Nos. 121 and 122. SFAS No. 121, "Accounting for
the Impairment of Long-Lived Assets and for Long-Lived Assets to Be Disposed
Of", generally requires that long-lived assets be reported at the lower of
their carrying cost or net realizable value. SFAS No. 122, "Accounting for
Mortgage Servicing Rights, an amendment of SFAS No. 65", requires that rights
to service mortgage loans for others, however acquired, be recorded as
separate assets when the mortgage loans are sold and the servicing rights are
retained. This statement also requires that capitalized mortgage servicing
rights be assessed for impairment based on the fair value of those rights. The
adoption of these statements was not material to the Company's financial
position or results of operations.

The Financial Accounting Standards Board has issued SFAS No. 123,
"Accounting for Stock-Based Compensation", effective for fiscal years
beginning after December 15, 1995. The Company has elected, as permitted by
SFAS No. 123, to adopt the disclosure requirement of that standard but
continue to account for stock-based compensation under APB Opinion No. 25,
"Accounting for Stock Issued to Employees."

2. RISKS AND UNCERTAINTIES

The preparation of the consolidated financial statements in accordance with
generally accepted accounting principles requires management to make estimates
and assumptions that affect the reported amounts in the financial statements.
Actual results could differ from these estimates.

The allowance for consumer loan losses is a significant estimate that is
regularly evaluated by management for adequacy on a portfolio by portfolio
basis. The evaluations take into consideration such factors as changes in the
nature and volume of the loan portfolio, overall portfolio quality, review of
specific problem loans and current economic conditions that may affect the
borrower's ability to pay.

The Company uses the results of these evaluations to provide an allowance
for loan losses for all loans, making no distinction between consumer loans
that are intended to be securitized and those that are not. The exposure for
credit losses for owned loans is influenced by the performance of the
portfolio and other factors

4
DEAN WITTER, DISCOVER & CO.

NOTES TO CONSOLIDATED FINANCIAL STATEMENTS--(CONTINUED)
discussed above, with the Company absorbing all related losses. The exposure
for credit losses for securitized loans is represented by the Company
retaining a contingent risk based on the amount of credit enhancement
provided.

Management believes that its estimates have been historically prudent in
light of the need to allow the market for asset securitizations, in particular
those backed by credit card receivables, to mature, and in light of the
uncertainty of accounting standards for asset securitizations. The Company is
now reassessing its estimate of the allowance for losses required for loans
intended to be securitized based on its experience with losses related to such
loans as the market has matured. This reassessment process has also been
affected by the standard-setting initiatives of the Financial Accounting
Standards Board relating to the accounting for securitization transactions.
Therefore, the Company may revise and reduce its estimate of the allowance for
losses related to loans intended to be securitized. The effect of this
revision in estimate would be to reduce the provision for consumer loan losses
by an amount equal to the allowance that, absent such revision, would have
been provided for loans intended to be securitized. If the Company implements
this revision, it expects that the provision for consumer loan losses
beginning with the third quarter of 1996 would be affected. It is further
expected that loss allowances for outstanding securitizations as of the date
of implementation would continue to be maintained until the related loans are
liquidated. Any revision will be made in light of the facts and circumstances
existing at that time and the effect of any such revision cannot currently be
quantified.

3. CONSUMER LOANS

Consumer loans, classified as to type, were as follows:
<TABLE>
<CAPTION>
MARCH 31, DECEMBER 31,
1996 1995
--------- ------------
(IN MILLIONS)
<S> <C> <C>
Credit card......................................... $17,804.5 $20,440.4
Real estate-secured and other consumer installment.. 1,085.5 1,233.1
--------- ---------
Total............................................... 18,890.0 21,673.5
Less
Unearned finance charges and unamortized loan
discounts and fees............................... 106.0 117.1
Allowance for loan losses......................... 663.6 721.8
--------- ---------
Consumer loans, net................................. $18,120.4 $20,834.6
========= =========
</TABLE>
Activity in the allowance for consumer loan losses was as follows:
<TABLE>
<CAPTION>
THREE MONTHS
ENDED MARCH
31,
--------------
1996 1995
------ ------
(IN MILLIONS)
<S> <C> <C>
Balance, beginning of period................................. $721.8 $565.7
Additions
Provision for loan losses.................................. 225.0 117.5
Purchase of loan portfolios................................ 0.1 29.8
------ ------
Total additions.......................................... 225.1 147.3
------ ------
Deductions
Charge-offs................................................ 249.8 135.0
Recoveries................................................. (33.4) (24.8)
------ ------
Net charge-offs.......................................... 216.4 110.2
------ ------
Other(1)..................................................... (66.9) 2.0
------ ------
Balance, end of period....................................... $663.6 $604.8
====== ======
</TABLE>
- --------
(1) Primarily reflects net transfers related to asset securitizations.


5
DEAN WITTER, DISCOVER & CO.

NOTES TO CONSOLIDATED FINANCIAL STATEMENTS--(CONTINUED)
Interest accrued on loans subsequently charged-off, recorded as a reduction
of interest revenue, was $41.5 million and $21.7 million in the first quarters
of 1996 and 1995.

The Company received proceeds from asset securitizations of $2,619.9 million
in the first quarter of 1996 and $1,046.8 million in the second quarter
through May 1, 1996. The uncollected balances of consumer loans sold through
securitizations were $12,261.9 million and $10,219.5 million at March 31, 1996
and December 31, 1995. The allowance for loan losses related to securitized
loans, included in other liabilities and accrued expenses, was $411.8 million
and $341.7 million at March 31, 1996 and December 31, 1995. The Company had,
under the provisions of certain securitization transactions, limited recourse
obligations at March 31, 1996 and December 31, 1995 of $126.5 million and
$123.9 million, of which $29.8 million and $30.0 million were included in the
allowance for loan losses related to securitized loans.

4. BORROWINGS

Short-term borrowings

Short-term borrowings consisted of the following:

<TABLE>
<CAPTION>
MARCH 31, DECEMBER 31,
1996 1995
--------- ------------
(IN MILLIONS)
<S> <C> <C>
Commercial paper...................................... $1,789.6 $4,688.5
Other
Bank borrowings..................................... 485.3 385.3
Bank notes.......................................... -- 529.6
Federal funds purchased............................. -- 720.0
Note payable to Tandy............................... -- 2.1
-------- --------
Total................................................. $2,274.9 $6,325.5
======== ========
</TABLE>

The weighted average interest rate on short-term borrowings, including the
effects of interest rate contracts, was 5.69% and 5.97% at March 31, 1996 and
December 31, 1995.

Long-term borrowings

Long-term borrowings outstanding, which consisted of senior long-term notes,
net of unamortized discount, were as follows:

<TABLE>
<CAPTION>
MARCH 31, DECEMBER 31,
1996 1995
--------- ------------
(IN MILLIONS)
<S> <C> <C>
Floating rate notes................................... $4,146.3 $3,275.5
Fixed rate notes...................................... 3,854.6 3,456.9
-------- --------
Total................................................. $8,000.9 $6,732.4
======== ========
</TABLE>

The weighted average interest rate on long-term borrowings, including the
effects of interest rate contracts, was 5.91% and 6.28% at March 31, 1996 and
December 31, 1995.

In April 1996, the Company renewed its senior bank credit facility and
increased its amount to $4.0 billion from $3.25 billion. The facility expires
in April 1997. The Company may either (1) with the consent of 51% in interest
of the banks, extend the term of the facility for an additional 364 days; or
(2) convert to term loans having a maximum maturity of 180 days any loans
outstanding at expiration of the facility. The Company

6
DEAN WITTER, DISCOVER & CO.

NOTES TO CONSOLIDATED FINANCIAL STATEMENTS--(CONTINUED)
currently plans to renew or replace this facility prior to its expiration.
This facility contains covenants that require the Company to maintain minimum
net worth requirements and specified financial ratios. The Company believes
that the covenant restrictions will not impair its ability to pay its current
level of dividends. As of March 31, 1996, the Company had never borrowed from
its senior bank credit facility.

5. REGULATORY CAPITAL REQUIREMENTS

Under regulatory net capital requirements adopted by the Federal Deposit
Insurance Corporation ("FDIC") and other regulatory capital guidelines, FDIC-
insured financial institutions must maintain (a) 3% to 5% of Tier 1 capital,
as defined, to total assets ("leverage ratio") and (b) 8% combined Tier 1 and
Tier 2 capital, as defined, to risk-weighted assets ("risk-weighted capital
ratio"). At March 31, 1996, the leverage ratio and risk-weighted capital ratio
of each of the Company's FDIC-insured financial institutions exceeded these
and all other regulatory minimums.

DWR, the Company's primary broker-dealer, is subject to the Uniform Net
Capital Rule of the Securities and Exchange Commission ("SEC"). Under the
alternative method permitted by this Rule, the required net capital, as
defined, shall not be less than the greater of (a) one million dollars, (b) 2%
of aggregate debit balances arising from client transactions pursuant to SEC
Rule 15c3-3, or (c) 4% of the funds required to be segregated pursuant to the
Commodity Exchange Act. The New York Stock Exchange, Inc. may also require a
member organization to reduce its business if its net capital is less than the
greater of (a) 4% of aggregate debit balances or (b) 6% of the funds required
to be segregated, and may prohibit a member organization from expanding its
business and declaring cash dividends if its net capital is less than the
greater of (a) 5% of aggregate debit balances or (b) 7% of the funds required
to be segregated. At March 31, 1996, DWR's net capital was $550.1 million and
net capital in excess of the minimum required was $438.1 million. DWR's net
capital was 20.42% of aggregate debit balances and 19.64% of funds required to
be segregated.

6. CONTINGENT LIABILITIES

In the normal course of business, the Company has been named as a defendant
in various lawsuits. Some of these lawsuits involve claims for substantial
amounts. Although the ultimate outcome of these suits cannot be ascertained at
this time, it is the opinion of management, after consultation with outside
counsel, that the resolution of such suits will not have a material adverse
effect on the consolidated financial condition of the Company, but may be
material to the Company's operating results for any particular period,
depending upon the level of the Company's income for such period.

7
INDEPENDENT ACCOUNTANTS' REPORT

To the Directors and Shareholders of
Dean Witter, Discover & Co.:

We have reviewed the accompanying consolidated balance sheet of Dean Witter,
Discover & Co. and subsidiaries as of March 31, 1996, and the related
consolidated statements of income and cash flows for the three-month periods
ended March 31, 1996 and 1995. These financial statements are the
responsibility of the management of Dean Witter, Discover & Co.

We conducted our review in accordance with standards established by the
American Institute of Certified Public Accountants. A review of interim
financial information consists principally of applying analytical procedures
to financial data and making inquiries of persons responsible for financial
and accounting matters. It is substantially less in scope than an audit
conducted in accordance with generally accepted auditing standards, the
objective of which is the expression of an opinion regarding the financial
statements taken as a whole. Accordingly, we do not express such an opinion.

Based on our review, we are not aware of any material modifications that
should be made to such consolidated financial statements for them to be in
conformity with generally accepted accounting principles.

We have previously audited, in accordance with generally accepted auditing
standards, the consolidated balance sheet of Dean Witter, Discover & Co. and
subsidiaries as of December 31, 1995, and the related consolidated statements
of income, cash flows and changes in shareholders' equity for the year then
ended (not presented herein); and in our report dated February 21, 1996, we
expressed an unqualified opinion on those consolidated financial statements.

Deloitte & Touche LLP

New York, New York
May 15, 1996

8
DEAN WITTER, DISCOVER & CO.

MANAGEMENT'S DISCUSSION AND ANALYSIS
OF FINANCIAL CONDITION AND RESULTS OF OPERATIONS

THREE MONTHS ENDED MARCH 31, 1996 AND 1995

RESULTS OF OPERATIONS

The Company achieved record net income of $245.8 million in the first
quarter of 1996, an 11% increase over the first quarter of 1995. Primary and
fully diluted earnings per common share were $1.41 in the first quarter of
1996 compared to $1.28 in the first quarter of 1995.

Net operating revenues increased 13% in the first quarter of 1996 from the
first quarter of 1995. The increase was due to higher merchant and cardmember
fees, commissions and net interest income partially offset by a higher
provision for losses on receivables.

Non-interest expenses increased 14% in the first quarter of 1996 from the
first quarter of 1995. The increase reflected higher variable compensation
expenses related to increased Securities revenues and higher marketing and
business development and information processing expenses.

9
CREDIT SERVICES

STATEMENTS OF INCOME (IN MILLIONS)

<TABLE>
<CAPTION>
THREE MONTHS
ENDED MARCH
31,
-------------
1996 1995
------ ------
(UNAUDITED)
<S> <C> <C>
Merchant and cardmember fees..................................... $320.5 $240.3
Servicing fees................................................... 200.3 172.3
Other............................................................ 5.1 0.3
------ ------
Total non-interest revenues.................................... 525.9 412.9
------ ------
Interest revenue................................................. 675.2 563.5
Interest expense................................................. 275.1 225.7
------ ------
Net interest income............................................ 400.1 337.8
Provision for loan losses........................................ 225.0 117.5
------ ------
Net credit income.............................................. 175.1 220.3
------ ------
Net operating revenues......................................... 701.0 633.2
------ ------
Employee compensation and benefits............................... 124.2 102.3
Marketing and business development............................... 164.4 124.5
Information processing and communications........................ 114.4 90.9
Facilities and equipment......................................... 14.8 11.8
Other............................................................ 85.8 91.1
------ ------
Total non-interest expenses.................................... 503.6 420.6
------ ------
Income before income taxes....................................... 197.4 212.6
Income tax expense............................................... 73.1 80.6
------ ------
Net income....................................................... $124.3 $132.0
====== ======
</TABLE>

Credit Services net income decreased 6% to $124.3 million in the first
quarter of 1996 from the first quarter of 1995. The change was due to higher
revenues resulting from increased levels of general purpose credit card
transaction volume and loans, offset by increased levels of credit losses and
non-interest expenses.

Non-Interest Revenues. Total non-interest revenues increased 27% in the
first quarter of 1996 from the first quarter of 1995.

Merchant and cardmember fees include revenues from fees charged to merchants
on credit card sales, late payment fees, insurance fees, cash advance fees,
overlimit fees (introduced in February 1996), the administration of credit
card programs and transaction processing services. Merchant and cardmember
fees increased 33% in the first quarter of 1996 from the first quarter of
1995. The increase was due to higher merchant fee revenues, insurance fees,
late payment fees and overlimit fees. The increase in merchant fee revenue was
due to continued growth in credit card transaction volume and the NOVUS
Network merchant base. The increase in insurance fees was due to increased
enrollments, higher premium rates and favorable experience rebates. The
increase in late fees was due to a higher incidence of delinquent accounts.

Servicing fees are revenues derived from consumer loans that have been sold
to investors through asset securitizations. Cash flows from the interest yield
and cardmember fees generated by securitized loans are used to pay investors
in these loans a predetermined fixed or floating rate of return on their
investment, to reimburse the investors for losses to principal through charged
off loans and to pay the Company a fee for servicing the loans. Any excess net
cash flows remaining are paid to the Company. The servicing fees and excess
net cash flows paid to the Company are reported as servicing fees in the
consolidated statements of income. The sale of consumer loans through asset
securitizations therefore has the effect of converting portions of net credit
income and fee income to servicing fees.

10
The table below presents the components of servicing fees.

<TABLE>
<CAPTION>
THREE MONTHS
ENDED MARCH 31,
----------------
1996 1995
------- -------
<S> <C> <C>
Merchant and cardmember fees............................... $ 47.0 $ 31.3
Interest revenue........................................... 493.2 398.1
Interest expense........................................... (189.0) (169.0)
Provision for loan losses.................................. (150.9) (88.1)
------- -------
Servicing fees............................................. $ 200.3 $ 172.3
======= =======
</TABLE>

Servicing fees increased 16% in the first quarter of 1996 compared to the
first quarter of 1995. This increase was due to a higher average level of
securitized loans, which resulted in higher net interest cash flows partially
offset by a higher rate of credit losses on securitized loans.

Net Interest Income. Net interest income is equal to the difference between
interest revenue derived from Credit Services consumer loan and short-term
investment assets and interest expense incurred to finance those assets.
Credit Services assets, primarily consumer loans, earn interest revenue at
both fixed rates and market indexed variable rates. The Company incurs
interest expense at fixed and floating rates to finance Credit Services
assets. Interest expense also includes the effects of interest rate contracts
entered into by the Company as part of its interest rate risk management
program. This program is designed to reduce the volatility of earnings
resulting from changes in interest rates and is accomplished primarily through
matched financing, which entails matching the repricing schedules of consumer
loans and the related financing. Net interest income increased 18% in the
first quarter of 1996 from the first quarter of 1995. This increase was due to
higher average levels of consumer loans outstanding, partially offset by a
shift in the mix of consumer loans from fixed rate loans to lower yielding
variable rate loans. The effects of declining market interest rates on the
Company's variable rate consumer loans was offset by declines in the Company's
cost of funds.


11
The following tables present analyses of Credit Services average balance
sheets and interest rates for the three months ended March 31, 1996 and 1995
and changes in net interest income during those periods.

TABLE 1

CREDIT SERVICES AVERAGE BALANCE SHEET ANALYSIS (DOLLARS IN MILLIONS)

<TABLE>
<CAPTION>
THREE MONTHS ENDED MARCH 31,
-----------------------------------------------------
1996 1995
-------------------------- --------------------------
AVERAGE AVERAGE
BALANCE RATE INTEREST BALANCE RATE INTEREST
--------- ----- -------- --------- ----- --------
<S> <C> <C> <C> <C> <C> <C>
ASSETS
Interest earning assets:
General purpose credit
card loans.............. $16,648.2 13.68% $566.3 $13,877.9 14.82% $507.1
Other consumer loans..... 2,950.3 12.22 89.6 1,752.8 10.68 46.2
Investment securities.... 328.6 5.37 4.4 148.5 5.95 2.2
Federal funds sold and
securities purchased
under agreements to
resell.................. 75.5 5.40 1.0 67.6 5.86 1.0
Other.................... 1,007.0 5.53 13.9 466.6 6.18 7.0
--------- ------ --------- ------
Total interest
earning assets...... 21,009.6 12.93 675.2 16,313.4 14.01 563.5
Allowance for loan
losses.................. (673.1) (572.4)
Non-earning assets....... 1,355.9 1,208.9
--------- ---------
Total assets......... $21,692.4 $16,949.9
========= =========
LIABILITIES &
SHAREHOLDER'S EQUITY
Interest bearing
liabilities:
Interest bearing deposits
Savings................ $ 1,001.1 4.57% $ 11.4 $ 1,117.0 4.89% $ 13.5
Brokered............... 3,156.7 7.12 55.9 3,166.2 7.33 57.2
Other time............. 1,822.0 6.16 27.9 937.5 6.01 13.9
--------- ------ --------- ------
Total interest
bearing deposits.... 5,979.8 6.40 95.2 5,220.7 6.57 84.6
Federal funds purchased
and securities sold
under agreements to
repurchase.............. 259.7 5.85 3.8 71.2 5.97 1.0
Other borrowings......... 11,304.0 6.27 176.1 8,300.5 6.84 140.1
--------- ------ --------- ------
Total interest
bearing
liabilities......... 17,543.5 6.31 275.1 13,592.4 6.73 225.7
Shareholder's
equity/other
liabilities............. 4,148.9 3,357.5
--------- ---------
Total liabilities &
shareholder's
equity.............. $21,692.4 $16,949.9
========= =========
Net interest income...... $400.1 $337.8
====== ======
Net interest margin...... 7.66% 8.40%
Interest rate spread..... 6.62% 7.28%
</TABLE>


12
TABLE 2

CREDIT SERVICES RATE/VOLUME ANALYSIS (DOLLARS IN MILLIONS)

<TABLE>
<CAPTION>
THREE MONTHS ENDED
MARCH 31, 1996 VS
1995
----------------------
INCREASE/(DECREASE)
DUE TO CHANGES IN
----------------------
VOLUME RATE TOTAL
------ ------ ------
<S> <C> <C> <C>
INTEREST REVENUE
General purpose credit card loans..................... $104.7 $(45.5) $ 59.2
Other consumer loans.................................. 31.9 11.5 43.4
Investment securities................................. 2.7 (0.5) 2.2
Federal funds sold and securities purchased under
agreements to resell................................. 0.1 (0.1) --
Other................................................. 8.5 (1.6) 6.9
------
Total interest revenue............................ 166.6 (54.9) 111.7
------
INTEREST EXPENSE
Interest bearing deposits
Savings............................................. (1.3) (0.8) (2.1)
Brokered............................................ (0.1) (1.2) (1.3)
Other time.......................................... 13.3 0.7 14.0
------
Total............................................. 13.0 (2.4) 10.6
Federal funds purchased and securities sold under
agreements to repurchase............................. 2.9 (0.1) 2.8
Other borrowings...................................... 51.7 (15.7) 36.0
------
Total interest expense............................ 67.2 (17.8) 49.4
------
Net interest income................................... $ 99.4 $(37.1) $ 62.3
====== ====== ======
</TABLE>

The supplemental table below provides average managed loan balance and rate
information which takes into effect both owned and securitized loans.

TABLE 3

SUPPLEMENTAL CREDIT SERVICES AVERAGE MANAGED LOAN BALANCE SHEET INFORMATION
(DOLLARS IN MILLIONS)

<TABLE>
<CAPTION>
THREE MONTHS ENDED MARCH 31,
-----------------------------------------------------
1996 1995
-------------------------- --------------------------
AVG. BAL. RATE % INTEREST AVG. BAL. RATE % INTEREST
--------- ------ -------- --------- ------ --------
<S> <C> <C> <C> <C> <C> <C>
Consumer loans.......... $31,388.4 14.72% $1,149.1 $25,501.1 15.13% $951.4
General purpose credit
card loans............. 27,455.9 14.89 1,016.3 22,751.0 15.41 864.6
Total interest earning
assets................. 32,799.6 14.33 1,168.4 26,184.2 14.89 961.6
Total interest bearing
liabilities............ 29,333.5 6.36 464.0 23,463.2 6.82 394.7
Consumer loan interest
rate spread............ 8.36% 8.31%
Interest rate spread.... 7.97 8.07
Net interest margin..... 8.64 8.78
</TABLE>

Provision for Loan Losses. The provision for loan losses is the amount
necessary to establish the allowance for loan losses at a level the Company
believes is adequate to absorb estimated losses in its consumer loan portfolio
at the balance sheet date. The Company's allowance for loan losses is
regularly evaluated by

13
management for adequacy on a portfolio by portfolio basis and was $663.6
million and $604.8 million at March 31, 1996 and 1995. The provision for loan
losses is affected by net charge-offs, loan volume and changes in the amount
of consumer loans estimated to be uncollectable. The provision for loan losses
increased 91% in the first quarter of 1996 from the first quarter of 1995 due
to an increase in net charge-off rates and a higher level of consumer loans
outstanding. Net charge-offs as a percentage of average consumer loans
outstanding increased to 4.44% in the first quarter of 1996 from 2.86% in the
first quarter of 1995. The increase in the Company's net charge-off rate was
consistent with the industry-wide trend of increasing credit loss rates. The
Company believes that the current industry-wide trend of increasing credit
loss rates is related, in part, to increased consumer debt levels and
bankruptcy rates. The Company believes that the trend may continue and the
Company may experience a higher net charge-off rate for the full year 1996
compared to 1995. The Company is reassessing its estimate of the allowance for
losses related to securitized loans. A change in this estimate may affect
future provisions for consumer loan losses as described in note 2 to the
consolidated financial statements on page 4.

Consumer loans are considered delinquent when interest or principal payments
become 30 days past due. Consumer loans are charged off when they become 180
days delinquent, except in the case of bankruptcies, where loans are charged
off after receipt and processing of written notification, and in fraudulent
transactions, where loans are charged off when identified. Loan delinquencies
and charge-offs are primarily affected by changes in economic conditions and
vary throughout the year due to seasonal consumer spending and payment
patterns. The Company believes the increase in consumer loan delinquency rates
was related to the industry-wide credit conditions discussed previously. The
decline in the percentage of consumer loans past due 30 to 89 days as of March
31, 1996 from December 31, 1995 was due to the effects of a program that
allowed selected cardmembers in good standing to defer payment one month. The
following table presents delinquency and net charge-off rates with
supplemental managed loan information.

CREDIT SERVICES ASSET QUALITY (IN MILLIONS)

<TABLE>
<CAPTION>
MARCH 31, 1996 MARCH 31, 1995 DECEMBER 31, 1995
-------------------- -------------------- --------------------
OWNED MANAGED OWNED MANAGED OWNED MANAGED
--------- --------- --------- --------- --------- ---------
<S> <C> <C> <C> <C> <C> <C>
Consumer loans.......... $18,784.0 $31,045.9 $15,933.6 $25,999.2 $21,556.4 $31,775.9
Consumer loans
contractually past due
as a percentage of
consumer loans
30 to 89 days......... 3.85% 3.62% 3.01% 2.99% 4.21% 4.05%
90 to 179 days........ 2.56% 2.35% 1.66% 1.66% 2.18% 2.09%
Net charge-offs as a
percentage of average
consumer loans......... 4.44% 4.71% 2.86% 3.16% 3.50% 3.75%
</TABLE>

Non-Interest Expenses. Non-interest expenses increased 20% in the first
quarter of 1996 from the first quarter of 1995.

Employee compensation and benefits expense increased 21% in the first
quarter of 1996 from the first quarter of 1995. Information processing and
communications expense increased 26% in the first quarter of 1996 from the
first quarter of 1995. These increases principally reflect the costs
associated with processing increased transaction volumes, servicing additional
NOVUS Network merchants and active credit card accounts and development costs
of the systems supporting the Company's multi-card strategy. Marketing and
business development expense rose 32% in the first quarter of 1996 from the
first quarter of 1995 due to costs associated with the growth of the Company's
new and existing credit card brands and higher cardmember rewards expense.
Cardmember rewards expense, which includes the Cashback Bonus Award, increased
due to continued growth in credit card transaction volume and increased
cardmember qualification for higher award levels.

14
SECURITIES

STATEMENTS OF INCOME (IN MILLIONS)

<TABLE>
<CAPTION>
THREE MONTHS
ENDED MARCH
31,
-------------
1996 1995
------ ------
(UNAUDITED)
<S> <C> <C>
Commissions...................................................... $300.7 $234.6
Asset management and administration fees......................... 274.9 245.5
Principal transactions........................................... 118.9 125.4
Investment banking............................................... 64.7 38.9
Other............................................................ 19.7 26.7
------ ------
Total non-interest revenues.................................... 778.9 671.1
------ ------
Interest revenue................................................. 186.2 193.7
Interest expense................................................. 115.6 127.2
------ ------
Net interest income............................................ 70.6 66.5
Provision for losses on receivables.............................. 3.0 3.2
------ ------
Net credit income.............................................. 67.6 63.3
------ ------
Net operating revenues......................................... 846.5 734.4
------ ------
Employee compensation and benefits............................... 446.1 381.4
Marketing and business development............................... 27.5 23.2
Information processing and communications........................ 67.7 63.5
Facilities and equipment......................................... 46.4 42.6
Other............................................................ 55.8 74.0
------ ------
Total non-interest expenses.................................... 643.5 584.7
------ ------
Income before income taxes....................................... 203.0 149.7
Income tax expense............................................... 81.5 59.6
------ ------
Net income....................................................... $121.5 $ 90.1
====== ======
</TABLE>

Securities achieved record net income of $121.5 million in the first quarter
of 1996, a 35% increase over the first quarter of 1995. The growth in net
income was due to higher revenues resulting from increased activity in
securities markets and continued emphasis on cost control.

Commissions. Commission revenues arise from agency transactions in listed
and over-the-counter ("OTC") equity securities, and sales of mutual funds,
insurance products, futures and options. Commission revenues increased 28% in
the first quarter of 1996 from the first quarter of 1995 due to increased
equity transactions and mutual fund sales.

Asset Management and Administration Fees. Asset management and
administration fees include fund management fees, distribution-related fees
and other administrative fees. Asset management and administration fees
increased 12% in the first quarter of 1996 from the first quarter of 1995.
Increased revenues from fund management fees, 12b-1 distribution fees and
Investment Consulting Services ("ICS") fees were partially offset by lower
redemption fees. Period end assets under management increased 20% from March
31, 1995, and 5% from December 31, 1995, to a record $83.4 billion at March
31, 1996. The increases in both periods were due to net sales and market value
increases. Average assets under management were 20% higher in the first
quarter of 1996 than in the first quarter of 1995.

15
Components of assets under management and administration were as follows(1):

<TABLE>
<CAPTION>
MARCH 31, MARCH 31, DECEMBER 31,
1996 1995 1995
--------- --------- ------------
(IN BILLIONS)
<S> <C> <C> <C>
Equity funds.............................. $32.4 $24.0 $29.9
Fixed income funds........................ 24.6 24.5 25.4
Money market funds........................ 23.7 19.0 21.6
Investment management services............ 2.7 2.1 2.6
----- ----- -----
Total assets under management and
administration........................... $83.4 $69.6 $79.5
===== ===== =====
- --------
(1) Excludes ICS assets of $9.5 billion and $6.7 billion at March 31, 1996 and
1995, and $8.9 billion at December 31, 1995.
Fund management fees arise from investment management services that the
Company provides to registered investment companies (the "funds") pursuant to
various contractual arrangements. The Company receives management fees based
upon each fund's average net assets. Fund management fees increased 20% in the
first quarter of 1996 from the first quarter of 1995 due to higher average
asset levels.
Components of fund management fees were as follows:
<CAPTION>
THREE MONTHS ENDED
MARCH 31,
----------------------
1996 1995
--------- ------------
(IN MILLIONS)
<S> <C> <C>
Equity funds........................................ $44.3 $33.6
Fixed income funds.................................. 28.6 26.9
Money market funds.................................. 18.2 15.5
----- -----
Total fund management fees.......................... $91.1 $76.0
===== =====
</TABLE>

The Company receives 12b-1 distribution fees for services it provides in
promoting and distributing certain open-ended Dean Witter Funds. These fees
are based on the lesser of average daily fund asset balances or average daily
aggregate net fund sales and are affected by changes in the overall level and
mix of assets under management and administration. In the first quarter of
1996, 12b-1 distribution fees increased 14% from the first quarter of 1995.

ICS fees are derived from private portfolio management services arranged by
the Company for individual investors and are affected by changes in the level
of ICS assets. ICS fees increased 24% in the first quarter of 1996 from the
first quarter of 1995.

The Company receives redemption fees from investors for redemptions of
certain mutual fund shares. The fee is paid from the proceeds of the sale of
shares and is based on the length of time the redeemed shares were held by the
investor. Redemption fees decreased 29% in the first quarter of 1996 from the
first quarter of 1995.

Principal Transactions. Principal transactions include revenues from
customers' purchases and sales of securities in which the Company acts as a
principal and includes gains and losses on securities held for resale. The
Company holds securities for resale primarily to facilitate customer trading
requirements. Principal transaction revenues decreased 5% in the first quarter
of 1996 from the first quarter of 1995 due to decreases in revenues from fixed
income securities transactions, resulting from a lower interest rate
environment, partially offset by higher revenues from OTC equity securities
due to increased market volume.

Investment Banking Revenues. Investment banking revenues are derived from
the underwriting of public offerings of securities and fees from advisory
services. Investment banking revenues increased 66% in the first quarter of
1996 from the first quarter of 1995. This increase was primarily attributable
to higher advisory fees and increased equity underwriting activity.

16
Net Credit Income. Net credit income consists primarily of interest revenue
from customer margin loans less the cost of financing these loans, and credit
losses. Net credit income is affected by the levels of margin loans,
borrowings that finance these loans and market interest rates. Net credit
income increased 7% in the first quarter of 1996 from the first quarter of
1995.

Non-Interest Expense. Total non-interest expenses increased 10% in the first
quarter of 1996 compared to the first quarter of 1995. As a percentage of net
operating revenues, total non-interest expenses decreased to 76.0% in the
first quarter of 1996 from 79.6% in the first quarter of 1995. Employee
compensation and benefits increased 17% in the first quarter of 1996 from the
first quarter of 1995 due to increased variable compensation related to
increased revenues. As a percentage of net operating revenues employee
compensation and benefits increased to 52.7% in the first quarter of 1996 from
51.9% in the first quarter in 1995.

17
LIQUIDITY AND CAPITAL

LIQUIDITY

The Company's liquidity policies are designed to provide funding for the
Company's current and future business requirements and to ensure access to
cost effective funding in all business environments. This is accomplished
through diversification of funding sources, extension of funding terms and
staggering of maturities. The Company expects that its future funding and
refinancing requirements will be met through its traditional sources of funds.

In April 1996, the Company renewed its senior bank credit facility and
increased its amount to $4.0 billion from $3.25 billion. The facility expires
in April 1997. The Company may either (1) with the consent of 51% in interest
of the banks, extend the term of the facility for an additional 364 days; or
(2) convert to term loans having a maximum maturity of 180 days and loans
outstanding at expiration of the facility. The Company currently plans to
renew or replace this facility prior to its expiration. This facility contains
covenants that require the Company to maintain minimum net worth requirements
and specified financial ratios. The Company believes that the covenant
restrictions will not impair its ability to pay its current level of
dividends. As of March 31, 1996, the Company had never borrowed from its
senior bank credit facility.

In the first quarter of 1996, the Company issued $1.4 billion of senior
long-term notes consisting of $0.4 billion of underwritten notes with a
weighted average maturity of 13.8 years from the date of issuance and $1.0
billion of medium-term notes with a weighed average maturity of 4.1 years from
the date of issuance. Senior long-term notes in the amount of $0.1 billion
matured in the first quarter of 1996.

In the first quarter of 1996, the Company completed asset securitizations of
$2.6 billion with a weighted average maturity of 6.9 years. In April 1996, the
Company completed a floating rate asset securitization of $1.0 billion with an
expected term of 15 years.

INTEREST RATE RISK

The Company's interest rate risk policies are designed to reduce the
volatility of earnings resulting from changes in interest rates. This is
accomplished primarily through matched financing. The Company is exposed to
the risk that changes in market interest rates will result in declines in net
interest income and servicing fees. Matched financing reduces this risk by
matching the repricing schedules of consumer loans and the related financing.
When necessary, the Company utilizes interest rate contracts to achieve its
matched financing objectives. Interest rate contracts include interest rate
swaps, cost of funds agreements and interest rate caps. Under interest rate
exchange agreements, which include interest rate swaps and cost of funds
agreements, the Company effectively exchanges the interest payments on its
financing with those of a counterparty. Interest rate swap and cap agreements
are entered into with institutions that are established dealers in these
instruments and that maintain certain minimum credit criteria established by
the Company. Cost of funds agreements are entered into as part of agreements
pursuant to which the Company provides private label credit card processing
services to certain of its merchant clients.

Notional amounts of interest rate exchange agreements outstanding were as
follows.

<TABLE>
<CAPTION>
MARCH 31,
1996
---------
<S> <C>
Agreements that converted the interest rate on financing:
From fixed to floating............................................ $4,905.3
From floating to fixed............................................ 1,427.4
From floating to floating......................................... 464.1
--------
Total $6,796.8
========
</TABLE>

At March 31, 1996, the Company had $290.0 million of interest rate cap
agreements outstanding, of which $40.0 million were in effect.

18
CAPITAL

The Company's shareholders' equity increased to $4,912.7 million at March
31, 1996 from $4,833.7 million at December 31, 1995. At March 31, 1996,
$3,298.6 million of the Company's shareholders' equity was invested in the
equity of its subsidiaries. The remainder of the Company's shareholders'
equity was advanced to its subsidiaries to finance their operations.

For purposes of evaluating the financial performance of its segments, the
Company's shareholders' equity was allocated as follows at March 31, 1996:
Credit Services, $2,667.6 million; Securities, $1,391.8 million.

In January 1996, the Board of Directors of the Company approved an increase
in the Company's quarterly dividend to $0.22 per common share effective the
first quarter of 1996.

The Company purchases shares of its common stock under a general stock
repurchase program and a repurchase program designed specifically for issuance
in connection with the Company's equity-based compensation plans. In the first
quarter of 1996, the Board of Directors of the Company increased the Company's
authorization to purchase its shares under its general stock repurchase
program by $250.0 million. In the first quarter of 1996, the Company purchased
3.0 million shares of its common stock of which 1.9 million were purchased
under the general stock repurchase plan. In the first quarter of 1996, the
Company reissued 1.2 million shares of common stock, which had been held in
treasury, under the terms of employee compensation plans.

CAUTIONARY STATEMENTS

The Company from time to time may provide forward-looking statements
relating to anticipated events and the effect of those anticipated events on
the Company's key success variables and operating results. The cautionary
statements provided below are made pursuant to the provisions of the Private
Securities Litigation Reform Act of 1995 (the "Act") and with the intention of
obtaining the benefits of the "safe harbor" provisions of the Act for any such
forward-looking statements. The Company cautions readers that any forward-
looking statements provided are not guarantees of future performance and that
actual results may differ materially from those in the forward-looking
statements as a result of various factors. In particular, with respect to
Credit Services provision for loan losses, factors that may affect forward-
looking statements include, but are not limited to, the following:

Changes in consumer payment patterns and bankruptcy trends that affect the
level and direction of consumer loan delinquencies and write-offs.

The rate and magnitude of changes in the consumer loan portfolio.

Consumer loan portfolio product mix.

The amount of consumer loans intended to be securitized and accessibility
to the securitization markets.

Changes in management's estimates of the adequacy of loan loss allowances.

Interest rate movements and other general economic conditions.


19
PART II. OTHER INFORMATION

ITEM 4. SUBMISSION OF MATTERS TO A VOTE OF SECURITY HOLDERS

(a) The Annual Meeting of Shareholders of the Company was held on April 19,
1996.

(c) At the Annual Meeting of Shareholders the following matters were
submitted to a vote of the Shareholders of the Company:

(1) The election of eight directors to the Board of Directors to serve until
the next annual meeting of shareholders or until their successors are elected
and take office:

<TABLE>
<CAPTION>
VOTES
DIRECTOR VOTES FOR WITHHELD
-------- ----------- ---------
<S> <C> <C>
Philip J. Purcell...................................... 136,743,191 2,901,794
Edward A. Brennan...................................... 136,081,238 3,563,747
Alfred C. DeCrane, Jr. ................................ 137,044,671 2,600,314
Robert M. Gardiner..................................... 136,551,362 3,093,623
C. Robert Kidder....................................... 135,568,349 4,076,636
Michael A. Miles....................................... 137,062,626 2,582,359
Sybil C. Mobley........................................ 136,949,935 2,695,050
Clarence B. Rogers, Jr. ............................... 135,795,942 3,849,043
(2) The ratification of the appointment of Deloitte & Touche LLP as the
Company's independent public auditors for the 1996 fiscal year:
</TABLE>

<TABLE>
<CAPTION>
VOTES FOR VOTES AGAINST ABSTENTIONS
--------- ------------- -----------
<S> <C> <C>
138,442,154 424,370 778,461
</TABLE>

(3) The proposal to approve the Directors' Equity Capital Accumulation Plan
for the Company's non-employee directors:
<TABLE>
<CAPTION>
VOTES FOR VOTES AGAINST ABSTENTIONS
--------- ------------- -----------
<S> <C> <C>
128,513,711 7,776,451 2,675,058
</TABLE>

ITEM 6. EXHIBITS AND REPORTS ON FORM 8-K

(a) EXHIBITS

An exhibit index has been filed as part of this Report on Page E-1.

(b) REPORTS ON FORM 8-K

Form 8-K dated January 4, 1996 reporting Items 5 and 7.

Form 8-K dated January 18, 1996 reporting Items 5 and 7.

Form 8-K dated January 23, 1996 reporting Items 5 and 7.



20
SIGNATURES

PURSUANT TO THE REQUIREMENTS OF THE SECURITIES EXCHANGE ACT OF 1934, THE
REGISTRANT HAS DULY CAUSED THIS REPORT TO BE SIGNED ON ITS BEHALF BY THE
UNDERSIGNED THEREUNTO DULY AUTHORIZED.

Dean Witter, Discover & Co.
(REGISTRANT)

/s/ Robert P. Seass
By: _________________________________
Robert P. Seass
Senior Vice President and
Controller
(Principal Accounting Officer and
duly authorized Officer of
Registrant)

Date: May 15, 1996

21
EXHIBIT INDEX

DEAN WITTER, DISCOVER & CO.

QUARTER ENDED MARCH 31, 1996

<TABLE>
<CAPTION>
SEQUENTIALLY
DESCRIPTION NUMBERED PAGE
----------- -------------
<C> <S> <C>
10.1 $4.0 Billion Credit Agreement, dated April 19, 1996,
between Dean Witter, Discover & Co. and Morgan Guaranty
Trust Company of New York, Chemical Bank and other banks
named therein.
10.2 Key Executive Employment Plan, as amended April 19, 1996.
11 Computation of earnings per share.
12 Computation of ratio of earnings to fixed charges.
15 Letter of awareness from Deloitte & Touche LLP, dated May
15, 1996, concerning unaudited interim financial
information.
27 Financial Data Schedule.
</TABLE>

E-1